Our friends at the YEC asked 11 entrepreneurs to share what they look for first in a salesperson. Here’s what they found: A hunter’s mentality We want someone who is going to get excited about “the big fish” — someone who will prepare endlessly and wade through a lot of information, contacts and leads in order to […]

Generation Y and Millennial women have learned an important lesson from our female predecessors: we privilege collaborating with one another over competing (or at the very least we espouse that we do). But we have created a new problem that we must solve if we are to create and sustain long-term entrepreneurial success. We are […]

In many ways, “stay lean” has become the new American motto. People everywhere are trying to stay lean through diet, exercise or banishing meaningless possessions. There’s a reason the “stay lean movement” is so popular. It’s healthier and more efficient, and it provides the space for meaningful growth. Why should businesses be any different? They’re […]

Recently, I was asked to be a panelist for a webinar about using the power of publicity to achieve your goals. The participants asked great questions. The first: “How do you step into the spotlight when you don’t like the spotlight?” Getting media attention and speaking engagements — the spotlight — goes right to the […]

In this roundup of advice for small business, you’ll find out what a Hollywood legend can teach you about business, how to make your prospects remember you and how to ensure you’re always at your best when you make presentations. Go Hollywood to grow your small business Over the course of my career I’ve sat […]

Unlike in the Field of Dreams, “if you build it, they will come” certainly does not pertain to gaining initial traction for your startup. If anything, the complete opposite is true– you need to work insanely hard just to start acquiring your first few customers or followers, and then work even harder to grow those […]

When it comes to choosing which social media platforms you’ll utilize, select those that offer the best potential for reaching your ideal audience and broadcast the type of media you’ve decided is best suited for your company. Most people and companies can’t be amazing on every platform; that takes a huge amount of bandwidth and […]

When it comes to entrepreneurial path, we often hear a common story: smart guy or girl has a solid, steady job, perhaps at a big company… gets an idea… really starts to believe in it… dabbles with it nights and weekends… maintains paycheck job and starts to care less about day job… does some back-of-napkin […]