We’ve all heard some variation of the quip that overnight success actually involves years of striving, with presumably several failed efforts and false starts along the way. But when entrepreneurs experience failure, whether it’s their first encounter with it or an especially spectacular failure, it can be a major blow financially as well as emotionally. […]

Just a few years ago, social media seemed like no place for a brand. Facebook, Twitter and other networks emerged as a kind of sacred space for sharing (albeit relatively publicly) your personal opinions, stories and interests among a self-selected, connected world of friends, family and scattering of like-minded followers whom you invite into the […]

Should You Hire A Growth Hacker? I’ve talked to hundreds of founders, many of whom have been continually working in vain to fill a “growth hacker” or “user acquisition manager” role. It puts a zombie-running fear in my heart that young companies are waiting to adopt a data-driven approach until they find some unicorn marketer […]

Once you have designed a great product or service, and determined the most effective path for taking it to market, selling your innovation requires a message that communicates the value proposition to prospective buyers. Because both consumers and corporate buyers are far more sophisticated today with access to multiple sources of information – from product […]

I was recently at an event where angel investor Joanne Wilson said: “There would not be an Internet if it were not for interns.” Her quote stuck with me and inspired me to write this piece. For my startup company Infomous, interns are invaluable. We are running on a skeleton crew and interns play an […]

Are you a small business and not a tax expert? That’s okay. Your focus is probably on your business, and not on tax rules and regulations. As a result, tax time can be a time of panic and stress as you scramble to get receipts together in order to meet deadlines and avoid penalties. The […]

My last company, author Tim Ferriss, and countless others tell us to capture the most value from each customer. And let’s be real: value = dollars. Perhaps I’m a communist (false) but I never thought it made sense to extract maximum cash from every client. For a while this feeling didn’t sit right (I’m a capitalist), […]