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marketing tools
Four must-have marketing software tools for your startup

No software will solve all your business challenges— and let’s face it, if you’re a startup, you’ve probably got a lot of them. But what software tools can do is organize all those pesky to-dos, automate processes and allow you to collaborate easily with your team and clients. They help increase visibility and keep costs […]
looking to raise your first round
Looking to raise your first round of capital? Here’s what you need to know

What should entrepreneurs know before raising capital online? Raising startup financing – as a first time or seasoned entrepreneur – is always rollercoaster ride even during best financial times. There has been a lot of debate about the relationship between online and offline fundraising and whether one is more preferable than the other. We at […]
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The journey of a sole founder: meet experience curator Nina Storm

When Nina Storm, a trained musician and dancer, first moved to Los Angeles without a job, she was determined to leave a mark in the City of Angels one way or another. After working multiple gigs in the entertainment industry, she realized she wanted a change and landed a job running events for a nonprofit. […]
Seven reasons why your small business should consider outsourcing

Outsourcing for Small Business The days when only big companies outsourced business operations are long gone. Today, small business outsourcing is an option for entrepreneurs and business owners to reap significant financial and other benefits as well. Small Business Outsourcing Here are key advantages to outsourcing worth considering for your small business. Cost savings  Budgetary […]
5 business organization tools wework hollywood
Five online organization tools for small business owners

Optimize your workflow with these helpful aids
How Broad Street Maps is building a new kind of company to boost global health

From the beginning, Anna Clements, Hannah Judge, and Isabel Shaw, all bonded over the same majors at Middlebury College in Vermont. Who knew that the intersection of their two passions in Geography and Global Health would lead them to start a business together? They all realized that geographic tools and analytics are extremely underutilized in […]
10 reasons why business fail and how to overcome them
10 reasons why businesses fail—and how to overcome them

Whether you call yourself a hustler, entrepreneur, business owner or serial entrepreneur, we are all after the same thing: the American dream of running and operating a successful business. However, the truth is eight out of 10 businesses fail within the first 18 months of operation. What are the forces that cause a business someone […]
what you need to know about board meetings wework south bank london
What you need to know about board meetings

Advice for choosing and getting the most out of your startup’s board members. Building and managing your board effectively becomes a crucial task for startup CEOs as their business grows. We’ve heard so many founder stories about things going awry due to a dysfunctional board member, and having a huge impact on whether that company […]
social media hashtag
16 rules to master hashtag marketing

Using Hashtags For Marketing If you ever need to demonstrate how powerful online marketing is to someone who isn’t technically minded, you can prove it in a single word: hashtag. Even for people who don’t use Twitter or Instagram, hashtags have become unavoidable parts of modern culture. They’re standard branding tools in everything from fast […]
startup accelerator programs
How to get into the accelerator program of your choice

So what are accelerator programs and why should you consider joining one? Startup accelerators can be thought of as “schools for startups,” or better yet, “bootcamps for startups.” Imagine what a University would be like if it was designed for the needs of a startup. It would be shorter in duration, very practical, and help […]