Startup founders have a lot on their plate. Founder sales will be the first approach for most early-stage startups. It may seem like a daunting addition to your responsibilities, but sales is a critical step that can not be compromised. The founders of Take the Interview were wearing fifteen to twenty hats when we began […]

Healthcare costs are climbing. The impact of the Affordable Care Act has yet to take shape, and high deductible plans are creating gaps in coverage. People are worried. In fact, when discussing critical illness, 47 percent of employees listed “financial burden” as a more frightening prospect than death. And yet, amidst the turmoil, more and more […]

One of the first things startups need to figure out is a legal structure. Serial entrepreneur and founder of CorpNet.com Nellie Akalp is helping startups and small business owners protect, manage and keep business in compliance with all their legal requirements. Akalp started her incorporation filing service with her business partner of 16 years and […]

I recently wrote a blog post titled 7 Reasons to Avoid a Career in Post Production. It seems to have struck a nerve with people – for better and for worse – so I wanted to follow up with a post that explores why people stick with post. Despite all the downsides, what makes post […]

Finding a mentor or personal advisor can be intimidating to female founders. Women often have a Superman complex — we rarely seek advice because we believe we should be able to do everything, know everything, and be everything to everyone. But my co-founder Brittany and I have found that to truly harness success, it really does take […]

If you ask central casting to send over a CEO, you’ll likely get an energetic actor with a voice that carries. He’ll be comfortable standing in the center of the room, surrounded by people, because he’ll be drawing energy from the crowd. In short, they’ll send an extrovert. We tend to imagine leaders as extroverts, […]

For those in the marketing industry, product placement is nothing new. Iconic brands paying money to be showcased in high profile media is the name of the game. With the advent of social media, these product placements have gotten bigger, crazier and more expensive. I believe the most successful product placement ever occurred at this […]

We recently sat down with Nancy Prager in Washington D.C., founder of Prager Law PLLC and counsel to many startups and small businesses, for our member spotlight series. Here’s what she shared: I’m originally from Memphis, Tenn., home of Elvis, BB King and BBQ. I was always interested in progressive causes, so I wound up […]