Launching your career as a freelance writer couldn’t be easier—all you really have to do is announce to the world that you’re open for business. The hard part is making a living. Most writers just starting out end up making barely more than minimum wage. But regardless of whether you’re writing the occasional article or […]

As an entrepreneur, you’re responsible for all of your company’s successes and failures. It’s you who must make payroll each month, and it’s you who gets credit when your app tops the charts. Our society glorifies self-reliance, but if you look at the most successful entrepreneurs, you’ll realize that most didn’t do it on their […]

Sunday, March 29, 2015 may as well be considered the date of Scientology’s funeral and burial. Yes, the “church” continues to live as a real estate holding company, its billion dollars worth of property around the world continuing to provide cozy, often garish surroundings for Scientologists to “audit” each other, eliminating “engrams” on the road […]

If I say “Coca-Cola,” you probably see the cursive typeface, red and white colors, curved bottles, and polar bears, right? That’s because Coca-Cola has spent decades building its brand with precise imagery, a consistent logo, and steadfast messaging. While Coca-Cola is the quintessential timeless brand, many entrepreneurs have a tough time replicating its success because […]

According to Gallup’s latest national employee engagement report, only 31.5 percent of employees are engaged in their work. The others aren’t lazy. They don’t feel valued and have no clear direction or purpose. They feel that their accomplishments are going unrecognized, and that they are often blamed for things beyond their control. The employees who are […]

It would be perfectly reasonable for the average consumer to think of Sandy Liang’s clothes as slightly repulsive. The jeans in her collections are wide, flared, and cut off above the ankle (she claims that this is what she always does to her own jeans because of her modest height). They are also embellished with […]

How successful was Colonel Harland Sanders at creating a brand? According to a survey conducted just four years before he died in 1980, the Kentucky Fried Chicken founder was listed as the second most recognizable celebrity in the world. So how did he get there? A middle school dropout, Sanders cleaned ash pans on the […]