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With nearly a decade’s worth of experience in marketing and public relations, Maura White shares some important takeaways: always learn as you go (“sink or swim,” as she calls it), don’t be afraid to wear a variety of hats, and remember that age does not define an entrepreneur. Formerly an account executive at the PR […]

When New York City musicians Leon Lyazidi and Uliana Preotu formed their first rock band back in 2006, they weren’t looking for money or fame. They were purists, creating music for its own sake. But once they were on the road, they quickly realized it’s a dog-eat-dog world. Audiences were sparse, critics were unforgiving, and […]

During the five years David and Charlotte Cho lived in South Korea, friends and family were always asking them to bring back their favorite beauty products when they visited California. Turns out they loved the local brands, but couldn’t find them anywhere they shopped in the U.S. Surprised that no entrepreneur had hit upon the idea of […]

There’s one night that Russell Sheffield says he’ll never forget. It was back in 1973, at London’s Hammersmith Odeon, when a little-known rock band called Queen had yet to explode onto the charts. Sheffield’s father—co-founder of Trident Studios—discovered the soon-to-be legends and financed their tour. And 10-year-old Sheffield witnessed a sweet slice of history: a […]

In this series, WeWork’s director of digital community selects a WeWork member to get to know better, sharing her fun findings with the rest of the community.  Peter Jumrukovski’s energy and enthusiasm are absolutely contagious. With a motto like “dreams don’t work unless you do,” I wanted to learn more about the origin of the […]

Entrepreneur August Graube knew that his idea for a new children’s toy was a good one, but then Microsoft named it a finalist in its annual Small Business Contest. Now Graube is in the running to win $20,000. Anyone can cast one vote a day in the contest, which runs until April 24. Winners will […]