Whether you call yourself a hustler, entrepreneur, business owner or serial entrepreneur, we are all after the same thing: the American dream of running and operating a successful business. However, the truth is eight out of 10 businesses fail within the first 18 months of operation. What are the forces that cause a business someone […]

Advice for choosing and getting the most out of your startup’s board members. Building and managing your board effectively becomes a crucial task for startup CEOs as their business grows. We’ve heard so many founder stories about things going awry due to a dysfunctional board member, and having a huge impact on whether that company […]

Using Hashtags For Marketing If you ever need to demonstrate how powerful online marketing is to someone who isn’t technically minded, you can prove it in a single word: hashtag. Even for people who don’t use Twitter or Instagram, hashtags have become unavoidable parts of modern culture. They’re standard branding tools in everything from fast […]

So what are accelerator programs and why should you consider joining one? Startup accelerators can be thought of as “schools for startups,” or better yet, “bootcamps for startups.” Imagine what a University would be like if it was designed for the needs of a startup. It would be shorter in duration, very practical, and help […]

A lot of work goes into getting subscribers so it may be tempting to pat yourself on the back and take a break once you actually bring subscribers in. But the honest truth is that getting customers to opt-in to your emails is only the first step and preventing them from unsubscribing is even more difficult. What […]

What Is Soko Glam Charlotte and David Cho are New York-based entrepreneurs and students who are taking their passion for Korean culture of skincare and beauty to the West. After launching their ecommerce store Soko Glam in 2012 showcasing a curated selection of the best Korean products, the up and coming startup has been featured […]