The success of a business hinges upon the well-being of its employees. Below, Eric Siu not only explains why a happy employee makes for a positive and productive work culture, but how to do so long-term. Professor Alex Edmans of The Wharton School of the University of Pennsylvania discovered that businesses with high levels of employee […]

I want to share one of the most valuable lessons I have learned in my 15 years as a strategic marketer. Actually, I want to share a simple formula with you all — one that I believe can help profoundly improve business success, drive up thought leadership, and create a desire to buy. In our […]

Benefits Of Outsourcing In today’s competitive business world, the idea of outsourcing is often one many small business and startup CEOs overlook. But outsourcing can be highly beneficial to small companies and is not just reserved for large, multi-national corporations with limitless budgets. In fact, outsourcing to local freelancers, designers, or specialty, third-party companies can […]

Founding a company is hard work. The odds are against you from the beginning: the company survives on nearly no money, established businesses don’t take you seriously, and your personal life is a shell of what it once was. Your team becomes your family. Together, you have seen it all and you wouldn’t be where […]

Negative thoughts, and certain actions or sayings, can prevent you from accomplishing a goal. They steer you away from the bigger picture, deterring you from whatever you’re trying to accomplish. In order to start a business, you want to have a clear and positive frame of mind. After all, you will get enough negativity from […]

The email I wrote was scathing. Of course it would be. I was pissed off, and I channeled all of that anger into a spiteful, angry, yet eloquent email about how this was absolutely unacceptable, and if the client wanted to continue working with me then they would pay on time. By the time I […]

Do you have the courage to confront your fears? If you don’t, they will subconsciously influence your decisions and actions. These five fears are particularly important to acknowledge if you want to succeed with continuous improvement: 1. Fear of power loss 2. Fear of regret 3. Fear of losing face 4. Fear of falling behind […]