Common Social Media Mistakes It’s amazing how many startups and small brands dump social media in the lap of an intern simply because they have an Instagram account. Don’t let it be an afterthought or something that’s more fun than professional. Social media should be treated as a facet of an overall marketing plan with […]

Is Instagram Worth It? In fewer than four years, Instagram has exploded in popularity with individuals and in importance for brands. The photo sharing app is an integral part of any social media strategy, and yet, many start-ups and small businesses find it difficult to build traction and determine ROI on Instagram. At ONA, we’ve […]