\u201cStrong company culture<\/a>, at its core, is driven by a clear, aspirational mission that unites everyone at the company,\u201d says Amanda Stansell, senior economic research analyst at Glassdoor. \u201cMaintaining company culture is a continual process, and the most successful leaders understand this.\u201d<\/p>\n\n\n\n A number of factors go into creating a company\u2019s culture: mission, values, ethics, and work environment<\/a>. When a company culture is strong, employees can feel it everywhere; it\u2019s present at all-hands meetings, during celebrations, in daily operations, and in the physical workspace. <\/p>\n\n\n\n Company culture isn\u2019t static; it can be enhanced (or damaged by) the physical work environment\u2014which can strongly influence top talent considering their next career move. <\/p>\n\n\n\n\n\n The physical space that companies offer their employees sets the tone and brings culture to life. It affects how people work, communicate with each other, and even how high or low energy is distributed throughout the space<\/a>. Get your physical workspace right, and it brings your culture to life\u2014anyone who steps into your office will immediately know who your company is and what you value. Everything from how someone is greeted, to the music playing, to the lighting and color scheme creates that first impression.<\/p>\n\n\n\n Here\u2019s an example: Suppose one of a company\u2019s core values is transparency\u2014an appealing tenet for millennials and Gen Z, who tend to be more skeptical of business, according to the Deloitte Global Millennial Survey 2019<\/a>. An open floor plan, where employees can easily connect with each other and sit among executives, fosters a sense of openness and trust,<\/a> where information flows freely between cross-functional groups and empowers people to make decisions and produce their best work. Conversely, a traditional layout, with workers in cubicles and leaders closed off in private offices, suggests a less collaborative atmosphere where people may not innovate as quickly.<\/p>\n\n\n\n Likewise, a company that claims to put \u201cemployees first\u201d should invest in workplace design that says, \u201cWe care about your wellbeing.\u201d This can include spaces with natural light, dedicated wellness rooms, acoustic modifications, plants, and ergonomic furniture.<\/p>\n\n\n\n When companies design their spaces to reflect their values, candidates can feel more at ease knowing that the company is walking the talk.<\/p>\n\n\n\n Forward-thinking companies are creating workspaces that embody and promote their unique cultures and values. Here\u2019s a look at three:<\/p>\n\n\n\n Thrive Global:<\/strong> Arianna Huffington\u2019s company aims to end the stress and burnout epidemic by changing the way people work and live. When it came time to find a new office for Thrive Global<\/a>, Huffington partnered with WeWork to create a headquarters that matches her company mission. Huffington envisioned a place that fosters employee wellbeing. That\u2019s why the office includes cozy nooks, cushioned seating, colorful bookshelves, and a wellness room\u2014spaces where employees can recharge during the day. Phone booths were also added for calls, while the conference rooms feature long tables and natural wooden blinds. <\/p>\n\n\n\n Pinterest:<\/strong> The company\u2019s key values of inclusivity and diversity<\/a> can be felt throughout Pinterest\u2019s warm and welcoming offices<\/a>. Key touches include gender-neutral restrooms, a mother\u2019s room, quiet areas for recharging, lounge areas for meetings, wheelchair-accessible elevators, and adequate space to connect, socialize, and eat with coworkers. Their offices are designed to make all employees feel comfortable, no matter their backgrounds or working styles.<\/p>\n\n\n\n GE Healthcare Korea:<\/strong> When GE Healthcare Korea<\/a> embarked on a cultural transformation, they decided to give their employees more flexibility in when, how, and where they work. Their new space in Seoul minimized the number of fixed desks and provides plenty of collaboration areas. In addition, GE Healthcare Korea gave employees access to every WeWork location<\/a> in Seoul<\/a>\u2014ultimately letting employees cut down on their commutes and giving them more freedom to work from locations that best suit their needs. <\/p>\n\n\n\n As these organizations have illustrated, workspaces can and should become the embodiment of a company\u2019s culture. <\/p>\n\n\n\n \u201cIf employers are not promoting their employer brand and culture, they may be missing out,\u201d says Stansell. \u201cCompany culture is ultimately one of the biggest factors that will separate you from your competitors.\u201d <\/p>\n\n\n\n WeWork offers companies of all sizes space solutions that help solve their biggest business challenges.<\/em><\/p>\n\n\nHow the workplace reflects company culture<\/strong><\/h2>\n\n\n\n
Three workspaces that showcase their company\u2019s culture<\/strong><\/h2>\n\n\n\n
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