{"id":4215,"date":"2014-01-07T09:00:00","date_gmt":"2014-01-07T14:00:00","guid":{"rendered":"https:\/\/www.wework.com\/creator\/inspiration\/planning-to-rebrand-your-company-look-here-for-design-inspiration\/"},"modified":"2020-03-30T19:09:30","modified_gmt":"2020-03-30T23:09:30","slug":"planning-to-rebrand-your-company-look-here-for-design-inspiration","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/professional-development\/planning-to-rebrand-your-company-look-here-for-design-inspiration","title":{"rendered":"Planning to rebrand your company? Look here for design inspiration"},"content":{"rendered":"

If you’re eyeing a company rebrand in the new year, you’ve probably already figured out that design plays a major role in the process. No matter if you’re working with a professional or doing it yourself, understanding what’s out there is critical for success.<\/p>\n

Here’s where we go for inspiration to help get those gears moving:<\/p>\n

Brand New<\/a><\/h3>\n

\"yahoo-rebrand-jpg\"<\/p>\n

Created by\u00a0Under Consideration<\/a>, Brand New is a site which reveals how major companies are reinventing themselves (for better or worse). It’s a must-read for designers and founders alike.<\/p>\n

Designspiration<\/a><\/h3>\n

\"designspiration-jpg\"<\/p>\n

One of the most diverse search engines and browsing tools for designers, Designspiration is a personal favorite of ours. Get started with a search for branding<\/a>, logo design<\/a>, and identity design<\/a>.<\/p>\n

Dribbble<\/a><\/h3>\n

\"dribbble\"<\/p>\n

Dribble is now an old standby for many, despite being illustration-centric. Go here for inspiration, but don’t let yourself get stuck thinking your company needs Pixar-quality illustrators<\/a>\u00a0to be successful.<\/p>\n

TypeRelease<\/a><\/h3>\n

\"type-release\"<\/p>\n

To get a glimpse of what’s popular in the type design industry, we recommend following TypeRelease. It’s simply a feed of new fonts by indie and major type foundries.<\/p>\n

Behance<\/a><\/h3>\n

\"behance-branding\"<\/p>\n

Now owned by Adobe, Behance continues to do a nice job of surfacing high quality portfolios, many of which involve strong examples of branding design<\/a>.<\/p>\n

Fonts In Use<\/a><\/h3>\n

\"fontsinuse\"<\/p>\n

If you’re struggling to pick the right typeface for your logo,\u00a0Fonts In Use will help you understand what popular fonts look like in the real world.<\/p>\n

Rebranding your company is a highly complex process \u2014 involving far more than just a strong design aesthetic. The above links are simply a starting point.<\/p>\n","protected":false},"excerpt":{"rendered":"

If you’re eyeing a company rebrand in the new year, you’ve probably already figured out that design plays a major role in the process. No matter if you’re working with a professional or doing it yourself, understanding what’s out there is critical for success. Here’s where we go for inspiration to help get those gears […]<\/p>\n","protected":false},"author":886,"featured_media":33966,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43902],"tags":[],"class_list":["post-4215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-professional-development"],"acf":[],"yoast_head":"\nPlanning to rebrand your company? 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