{"id":3341,"date":"2013-11-08T15:00:00","date_gmt":"2013-11-08T20:00:00","guid":{"rendered":"https:\/\/www.wework.com\/creator\/?p=3341"},"modified":"2020-04-03T18:01:27","modified_gmt":"2020-04-03T22:01:27","slug":"7-common-myths-launching-startup","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/professional-development\/7-common-myths-launching-startup","title":{"rendered":"Seven common myths about launching your startup"},"content":{"rendered":"<p>A lot has been said about the process of launching a startup, but not everything you&#8217;ve heard is true. From loneliness to funding, look below for a list of\u00a07 common myths about starting a company.<\/p>\n<h2 id=\"myth-1-launching-a-startup-is-a-lonely-business\">Myth #1. Launching a startup is a lonely business<\/h2>\n<p>Today there\u2019s a large community of people who share your startup passion. Co-working spaces like WeWork give you a dedicated workspace for bouncing ideas of other entrepreneurs at 3:00 in the morning.<\/p>\n<h2 id=\"myth-2-you-need-to-be-a-tech-wizard\">Myth #2. You need to be a tech wizard<\/h2>\n<p>Truth be told, all you need is a solid idea. If the market is there (and you\u2019re able to differentiate yourself from others) you\u2019ll gain traction. You can always hire freelancers to tackle the programming.<\/p>\n<h2 id=\"myth-3-a-killer-idea-is-critical\">Myth #3. A killer idea is critical<\/h2>\n<p>No matter what you startup idea is, you\u2019ll probably \u201cpivot\u201d a few times anyway. Just make sure your \u201ckiller\u201d idea meets a market need, and gradually mold it into a successful business.<\/p>\n<h2 id=\"myth-4-if-someone-is-already-doing-it-youre-toast\">Myth #4: If someone is already doing it, you\u2019re toast<\/h2>\n<p>You don\u2019t have to be first to market to win. You simply have to offer a product or service that\u2019s more enticing to customers. If the market is ripe for disruption, make a better mousetrap and you\u2019ll succeed.<\/p>\n<h2 id=\"myth-4-detailed-business-plan-is-job-1\">Myth #4. Detailed business plan is job #1<\/h2>\n<p>In the early stages it\u2019s OK to have an informal business plan, one that simply explains to others your mission and keeps you on track. When you need to raise funding, come back and refine it as needed.<\/p>\n<h2 id=\"myth-6-angel-with-deep-pockets-required\">Myth #6. Angel with deep pockets required<\/h2>\n<p>Raising money is much easier than it once was. Start by asking friends and relatives (they know you potential best), then explore crowdsourcing opportunities like Kickstarter. Other investors will follow.<\/p>\n<h2 id=\"myth-7-full-time-staff-is-a-must\">Myth #7. Full-time staff is a must<\/h2>\n<p>Regardless of your strengths, you\u2019ll eventually need experts in other areas to grow the business. But rather than allocating precious resources for staff, consider online freelancers with specialized skills. They give you more bang for the buck and let you move further down the road before making key full-time hiring decisions.<\/p>\n<p>Bottom line, starting your company is not as daunting as many think. All it takes is passion, a little hard work and some creativity in getting things done. Go forth and conquer.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A lot has been said about the process of launching a startup, but not everything you&#8217;ve heard is true. From loneliness to funding, look below for a list of\u00a07 common myths about starting a company. Myth #1. Launching a startup is a lonely business Today there\u2019s a large community of people who share your startup [&hellip;]<\/p>\n","protected":false},"author":975,"featured_media":3343,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43902],"tags":[],"class_list":["post-3341","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-professional-development"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>7 common myths about launching your startup<\/title>\n<meta name=\"description\" content=\"A lot has been said about the process of launching a startup, but not everything you&#039;ve heard is true.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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