{"id":3073,"date":"2019-05-08T13:41:15","date_gmt":"2019-05-08T17:41:15","guid":{"rendered":"https:\/\/www.wework.com\/ideas\/?p=3073"},"modified":"2020-09-03T05:52:49","modified_gmt":"2020-09-03T09:52:49","slug":"this-community-associates-jewelry-designs-adorn-her-coworkers","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/community-stories\/employee-spotlight\/this-community-associates-jewelry-designs-adorn-her-coworkers","title":{"rendered":"This community associate&#8217;s jewelry designs adorn her coworkers"},"content":{"rendered":"\n<p><strong><em>S<a href=\"https:\/\/www.wework.com\/ideas\/tag\/superpower-on-the-side\">uperpower on the Side<\/a>&nbsp;<\/em><\/strong><em>is a series that features WeWork team members and how they spend their time when they\u2019re not at work.<\/em><\/p>\n\n\n\n<p>Occasionally while at work as a community associate at WeWork\u2019s Hong Kong office, Nicole Law gets a nice reminder of her other job. A colleague will walk in wearing a pair of the earrings Law, 23, spends her nights and weekends handcrafting and\u2014without Law having to say a word\u2014someone else in the office will recognize them.<\/p>\n\n\n\n<p>\u201cThey\u2019ll say \u2018Oh, those are Nicole\u2019s earrings, right?\u2019\u201d she says. \u201cIt makes me really happy that they can recognize my work. It\u2019s not just a pair of mediocre earrings. They\u2019re \u2018Nicole\u2019s earrings.\u2019\u201d<\/p>\n\n\n\n<p>Law, who was born and raised in Hong Kong, started making jewelry when she was 15. Her creative mom has always done DIY projects, including making Law\u2019s baby clothes. So it was natural that Law would follow in her crafty footsteps, experimenting with gemstones like rose quartz and green fluorite.<\/p>\n\n\n\n<p>\u201cI started making jewelry with gemstones because I find it quite spiritual,\u201d says Law. \u201cPeople believe each gemstone has different energy and power. I, personally, also believe in that.\u201d<\/p>\n\n\n\n<p>She began selling her jewelry in 2015, under the moniker FREAK KID, just a few months before she left for a summer internship in Sydney, Australia. That trip inspired and informed her designs; she became especially interested in indigenous Australians, who wear leather jewelry. She added that to her arsenal of materials once she returned home to Hong Kong.<\/p>\n\n\n\n<p>\u201cThe first jewelry I created after my Australia experience was leather and gemstones,\u201d she says. \u201cI painted on the leather to make it look like Australian Indigenous art.\u201d <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"\/ideas\/wp-content\/uploads\/sites\/4\/2019\/05\/header55621257-D75C-48F1-9F20-BA01A6032FEE-800x571.jpg\" alt=\"\" class=\"wp-image-3075\"\/><figcaption>\u201cI started making jewelry with gemstones because I find it quite spiritual,\u201d says Nicole Law.<\/figcaption><\/figure>\n\n\n\n<p>To sell her pieces, Law started an Instagram account (@freaki.store), where she posted photos of items. Customers would contact her through WhatsApp\u2014but manually tracking her orders and inventory and responding to customers\u2019 questions quickly became time-consuming. So she took a hiatus from the business in January 2016, when she left for a semester exchange program at Hawaii Pacific University, which was followed by another semester-long exchange program in San Francisco. <\/p>\n\n\n\n<p>The time away did her some good. When Law arrived back in Hong Kong in early 2017, she felt newly inspired. \u201cIn Hawaii, I was greatly inspired by the cultural understanding and the encounters with different people, as well as the nature,\u201d she says. \u201cI created another collection with a lot of natural content.\u201d <\/p>\n\n\n\n<p>She decided a rebrand was in order. First, she built a <a href=\"https:\/\/www.freakistore.com\/shop\">website<\/a> so she could more easily track her sales and present all of the information about her products in one place. She also shortened the brand name to FREAKI.<\/p>\n\n\n\n<p>\u201cI wanted to show that this is something not very normal,\u201d she explains. \u201cIt\u2019s something that might be strange. My belief is that good things come from imperfection.\u201d<\/p>\n\n\n\n<p>Her new collection focused on earrings, another inspiration from her mom: The biography for the FREAKI account reads, \u201cAnd mama said, never go without earrings.\u201d <\/p>\n\n\n\n<p>\u201cMy mom always says earrings are the best accessories,\u201d Law says. \u201cWhen people first look at each other, it\u2019s really their facial part they notice at first. Earrings can really enhance how you look and make a statement.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"\/ideas\/wp-content\/uploads\/sites\/4\/2019\/05\/body_MG_1292-800x571.jpg\" alt=\"\" class=\"wp-image-3076\"\/><figcaption>To sell her pieces, Law started an Instagram account (@freaki.store), where she posted photos of items.<\/figcaption><\/figure>\n\n\n\n<p>Law has moved away from gemstones in favor of materials like brass and copper, which are more affordable and align with the raw aesthetic she prefers. She recently started working with wood, and is also learning to make ceramic pieces. Her signature style is a half-moon shape that she uses in several of her earrings.<br><\/p>\n\n\n\n<p>\u201cThe moon shape I love particularly,\u201d she says. \u201cI don\u2019t know if it\u2019s just because of my sign, Cancer. Cancer is quite emotional and easily affected by the moon.\u201d<\/p>\n\n\n\n<p>Law says the most satisfying part of her jewelry business is interacting with customers. In addition to selling her jewelry online, she sets up a booth in some of the markets around Hong Kong and is planning a series of pop-ups at local coffee shops.<\/p>\n\n\n\n<p>\u201cI find it satisfying to showcase my jewelry in public,\u201d she says. \u201cI can talk to people in person about my story and they can see my emotion, feel my excitement about my jewelry brand.\u201d<\/p>\n\n\n\n<p>Law\u2019s passion for forging personal connections led her to her job as a community associate at WeWork. &nbsp;&nbsp;<\/p>\n\n\n\n<p>\u201cHere, you have to talk to people every day,\u201d she says. \u201cIt\u2019s cool that you can really get to know your members. They can share with you about their personal lives\u2014their happiness as well as their fear. So the human part is something that really keeps me motivated and inspired. Every day there are new challenges, so every day feels fresh.\u201d<\/p>\n\n\n\n<p><em>Interested in a career at WeWork? Visit our&nbsp;<\/em><a rel=\"noreferrer noopener\" href=\"https:\/\/careers.wework.com\/?utm_source=ideasbywe\" target=\"_blank\"><em>jobs page<\/em><\/a><em>.<\/em><\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>For Nicole Law, personal connections inform her creative side gig\u2014and her job at WeWork<\/p>\n","protected":false},"author":1792,"featured_media":3074,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43903,43912],"tags":[500,502,525,10208],"class_list":["post-3073","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-stories","category-employee-spotlight","tag-community","tag-creativity","tag-personal-growth","tag-superpower-on-the-side"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v25.3.1) - 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