{"id":3000063376,"date":"2022-09-22T09:13:00","date_gmt":"2022-09-22T13:13:00","guid":{"rendered":"https:\/\/www.wework.com\/ideas\/?p=3000063376"},"modified":"2022-09-22T11:23:14","modified_gmt":"2022-09-22T15:23:14","slug":"ten-reasons-every-entrepreneur-should-publish-a-book","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/research-insights\/expert-insights\/ten-reasons-every-entrepreneur-should-publish-a-book","title":{"rendered":"Ten reasons every entrepreneur should publish a book"},"content":{"rendered":"\n

During my eight years of writing books that were published by the Big Five publishing houses (five by HarperCollins, one by Simon & Schuster), I assumed I knew a lot about how a book could help build a business. I was a New York Times<\/em> bestselling author, I figured. I had to know!<\/p>\n\n\n\n

Turns out, I didn\u2019t have a clue.<\/p>\n\n\n\n

My entire education about what a book can do for an entrepreneur\u2019s career came after I founded my own publishing company, Legacy Launch Pad, five years ago. Since then, my team and I have launched over 50 books for entrepreneurs in industries as varied as franchising, sports agenting, health, finance, and medicine. With each book, I\u2019ve learned a bit more.<\/p>\n\n\n\n

Most entrepreneurs are in the situation I was in before I became published. They\u2019ve heard that a book can help, if not radically transform, their business. What they may not<\/em> know is how.<\/p>\n\n\n\n

Here are 10 key ways that publishing a book<\/a> can help take an entrepreneur\u2019s business to the next level.<\/p>\n\n\n