in this story<\/div>\r\n \r\n
\r\n \r\n \r\n The challenge: Reimagining workspace in the wake of the pandemic\r\n \r\n \r\n\r\n FD8B74A2-3372-42BA-99CD-BCC6C3C6EA13@1x<\/title>\r\n <defs>\r\n <filter id=\"filter-1\">\r\n <feColorMatrix in=\"SourceGraphic\" type=\"matrix\" values=\"0 0 0 0 0.000000 0 0 0 0 0.000000 0 0 0 0 0.000000 0 0 0 1.000000 0\"><\/feColorMatrix>\r\n <\/filter>\r\n <\/defs>\r\n <g id=\"Iconography\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\r\n <g id=\"icon\/arrow-down\/outline\/16\">\r\n <rect id=\"Bounding-box\" x=\"0\" y=\"0\" width=\"16\" height=\"16\"><\/rect>\r\n <g filter=\"url(#filter-1)\" id=\"Icon\">\r\n <g transform=\"translate(7.500000, 8.000000) scale(-1, -1) rotate(-90.000000) translate(-7.500000, -8.000000) translate(0.000000, 1.500000)\">\r\n <polygon id=\"Path\" fill=\"#000000\" fill-rule=\"nonzero\" points=\"8.75 0.792893219 14.4571068 6.5 8.75 12.2071068 8.04289322 11.5 12.542 6.99989322 0.5 7 0.5 6 12.542 5.99989322 8.04289322 1.5\"><\/polygon>\r\n <\/g>\r\n <\/g>\r\n <\/g>\r\n <\/g>\r\n<\/svg> <\/span>\r\n <\/a>\r\n <\/li>\r\n <li class=\"toc-block__list-item\">\r\n <a href=\"#the-solution-room-for-everyone-to-collaborate-safely-all-at-once\" class=\"toc-block__link\">\r\n The solution: Room for everyone to collaborate safely, all at once\r\n <span class=\"toc-block__icon\">\r\n <?xml version=\"1.0\" encoding=\"UTF-8\"?>\r\n<svg width=\"16px\" height=\"16px\" viewBox=\"0 0 16 16\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\r\n <title>FD8B74A2-3372-42BA-99CD-BCC6C3C6EA13@1x<\/title>\r\n <defs>\r\n <filter id=\"filter-1\">\r\n <feColorMatrix in=\"SourceGraphic\" type=\"matrix\" values=\"0 0 0 0 0.000000 0 0 0 0 0.000000 0 0 0 0 0.000000 0 0 0 1.000000 0\"><\/feColorMatrix>\r\n <\/filter>\r\n <\/defs>\r\n <g id=\"Iconography\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\r\n <g id=\"icon\/arrow-down\/outline\/16\">\r\n <rect id=\"Bounding-box\" x=\"0\" y=\"0\" width=\"16\" height=\"16\"><\/rect>\r\n <g filter=\"url(#filter-1)\" id=\"Icon\">\r\n <g transform=\"translate(7.500000, 8.000000) scale(-1, -1) rotate(-90.000000) translate(-7.500000, -8.000000) translate(0.000000, 1.500000)\">\r\n <polygon id=\"Path\" fill=\"#000000\" fill-rule=\"nonzero\" points=\"8.75 0.792893219 14.4571068 6.5 8.75 12.2071068 8.04289322 11.5 12.542 6.99989322 0.5 7 0.5 6 12.542 5.99989322 8.04289322 1.5\"><\/polygon>\r\n <\/g>\r\n <\/g>\r\n <\/g>\r\n <\/g>\r\n<\/svg> <\/span>\r\n <\/a>\r\n <\/li>\r\n <li class=\"toc-block__list-item\">\r\n <a href=\"#the-result-limitless-growth-facilitated-by-wework\" class=\"toc-block__link\">\r\n The result: Limitless growth, facilitated by WeWork\r\n <span class=\"toc-block__icon\">\r\n <?xml version=\"1.0\" encoding=\"UTF-8\"?>\r\n<svg width=\"16px\" height=\"16px\" viewBox=\"0 0 16 16\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\r\n <title>FD8B74A2-3372-42BA-99CD-BCC6C3C6EA13@1x<\/title>\r\n <defs>\r\n <filter id=\"filter-1\">\r\n <feColorMatrix in=\"SourceGraphic\" type=\"matrix\" values=\"0 0 0 0 0.000000 0 0 0 0 0.000000 0 0 0 0 0.000000 0 0 0 1.000000 0\"><\/feColorMatrix>\r\n <\/filter>\r\n <\/defs>\r\n <g id=\"Iconography\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\r\n <g id=\"icon\/arrow-down\/outline\/16\">\r\n <rect id=\"Bounding-box\" x=\"0\" y=\"0\" width=\"16\" height=\"16\"><\/rect>\r\n <g filter=\"url(#filter-1)\" id=\"Icon\">\r\n <g transform=\"translate(7.500000, 8.000000) scale(-1, -1) rotate(-90.000000) translate(-7.500000, -8.000000) translate(0.000000, 1.500000)\">\r\n <polygon id=\"Path\" fill=\"#000000\" fill-rule=\"nonzero\" points=\"8.75 0.792893219 14.4571068 6.5 8.75 12.2071068 8.04289322 11.5 12.542 6.99989322 0.5 7 0.5 6 12.542 5.99989322 8.04289322 1.5\"><\/polygon>\r\n <\/g>\r\n <\/g>\r\n <\/g>\r\n <\/g>\r\n<\/svg> <\/span>\r\n <\/a>\r\n <\/li>\r\n <\/ul>\r\n <\/div>\r\n\n\n\n<p><a href=\"https:\/\/www.wework.com\/ideas\/professional-development\/management-leadership\/flexibility-in-the-workplace\">Flexibility<\/a> was a key factor in choosing WeWork as their workplace partner, Belamant says. \u201cYou have an aspiration that the business will do well, but you\u2019re not sure when the inflection point will arrive and at what speed you\u2019ll need to hire or where you might need those team members,\u201d he explains. \u201cWeWork offered a very flexible setup to begin with, and we grew from there.\u201d <\/p>\n\n\n\n<p>The years that followed have seen vertiginous growth for the company as a result of the runaway success of its model, which offers users a card with a personalized credit line, zero interest, and no hidden fees. Last October, following its latest funding round, Zilch was valued at more than $2 billion, setting a record as the fastest company in Europe to reach $1 billion \u201cunicorn\u201d status. Its customer base has mushroomed from zero to 2 million, and those three employees have now multiplied to more than 200.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00680_V1-scaled.jpg\" alt=\"\" class=\"wp-image-3000056724\" srcset=\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00680_V1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00680_V1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00680_V1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00680_V1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00680_V1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00680_V1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>A unicorn statue in the Zilch headquarters commemorates the company’s fast rise to $1 billion. <\/figcaption><\/figure>\n\n\n\n<p>Today, Zilch occupies about half a floor at<a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/123-buckingham-palace-rd--london\"> WeWork 123 Buckingham Palace Road<\/a>. Its<a href=\"https:\/\/www.wework.com\/en-GB\/solutions\/full-floor-office\"> full-floor office<\/a> has been customized to feature Zilch’s own branding, including its standout super-green neon logo. The space features six <a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/flexible-products\/10-conference-rooms\">meeting rooms<\/a> of different sizes, breakout areas, a boardroom, and a pantry area\u2014all designed for employees to connect and collaborate.<\/p>\n\n\n\n<p>\u201cThe office is the central point of our business and our culture,\u201d Belamant explains. \u201cWe have a young team, and we wanted to give them an environment that made them excited to come to the office, and where visitors, such as investors and potential recruits, can feel the positive <a href=\"https:\/\/www.wework.com\/ideas\/research-insights\/expert-insights\/workplace-energy\">energy<\/a>, come in, and go, \u2018Wow, this is nice!\u2019 The space is beautiful, the location is phenomenal, and the service has been fantastic.\u201d<\/p>\n\n\n<noscript class=\"ninja-forms-noscript-message\">\n\tNotice: JavaScript is required for this content.<\/noscript>\n<style>\r\n\r\n \/* PLUGIN WIDE 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our <\\\/span><a href=\\\"https:\\\/\\\/www.wework.com\\\/legal\\\/terms-of-service\\\" target=\\\"_blank\\\" style=\\\"font-size: 13.3333px;\\\">Terms of Service<\\\/a><span style=\\\"font-size: 13.3333px;\\\"> and acknowledge our <\\\/span><a href=\\\"https:\\\/\\\/www.wework.com\\\/legal\\\/global-privacy-policy\\\" style=\\\"font-size: 13.3333px;\\\">Global Privacy Policy<\\\/a><span style=\\\"font-size: 13.3333px;\\\">.<\\\/span><br><\\\/p>\",\"label_pos\":\"above\",\"parentType\":\"html\",\"element_templates\":[\"html\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":12,\"idAttribute\":\"id\",\"type\":\"submit\",\"label\":\"Submit\",\"processing_label\":\"Processing\",\"container_class\":\"\",\"element_class\":\"\",\"key\":\"submit_1554741098461\",\"field_label\":\"Submit\",\"field_key\":\"submit_1554741098461\",\"wrap_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"submit_element_hover_styles_show_advanced_css\":0,\"cellcid\":\"c4249\",\"created_at\":\"2019-04-11 14:18:43\",\"admin_label\":\"\",\"id\":359,\"beforeField\":\"\",\"afterField\":\"\",\"value\":\"\",\"label_pos\":\"above\",\"parentType\":\"textbox\",\"element_templates\":[\"submit\",\"button\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap-no-label\"}];nfForms.push(form);<\/script>\n <script id=\"nf-tmpl-cell\" type=\"text\/template\">\r\n <nf-fields><\/nf-fields>\r\n <\/script>\r\n\r\n <script id=\"nf-tmpl-row\" type=\"text\/template\">\r\n <nf-cells><\/nf-cells>\r\n <\/script>\r\n\r\n \n\n\n<h2 id=\"the-challenge-reimagining-workspace-in-the-wake-of-the-pandemic\"class=\"wp-block-heading\">The challenge: Reimagining workspace in the wake of the pandemic<\/h2>\n\n\n\n<p>While navigating rapid growth, the company has also had to adapt to new ways of working as a result of the COVID-19 pandemic. When the UK\u2019s work-from-home guidance was lifted last summer, Belamant and his leadership team needed to decide how best to combine the newfound flexibility employees were enjoying with the need to maintain and continue building Zilch\u2019s strong <a href=\"https:\/\/www.wework.com\/ideas\/professional-development\/creativity-culture\/what-is-company-culture-and-why-its-important\">company culture<\/a>.<\/p>\n\n\n\n<p>\u201cEspecially for startups, building the culture of the business is fundamental to succeeding, and it’s very hard to do that on Zoom,\u201d he says.<\/p>\n\n\n\n<p>The answer was <a href=\"https:\/\/www.wework.com\/ideas\/research-insights\/research-studies\/the-future-of-work-is-hybrid\">hybrid working<\/a>. A global <a href=\"https:\/\/impact.economist.com\/projects\/nextpectations\/barometer\/\">survey<\/a> carried out last summer by Economist Impact on attitudes to work-life balance in a post-COVID age found that for almost half (46 percent) of business leaders, the need for flexibility dictated their company\u2019s approach to the return to the office. For Belamant, this was certainly the case, but it was flexibility with a layer of structure: Zilch employees were now working in the office on Mondays, Wednesdays, and Thursdays, and working remotely (or at their nearest WeWork) on Tuesdays and Fridays.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>WeWork offered a very flexible setup to begin with, and we grew from there.<\/p><cite>Philip Belamant, CEO and founder of Zilch<\/cite><\/blockquote>\n\n\n\n<p>With everybody coming in on the same days, it reduces the possibility of proximity bias, when those who are present are more likely to be involved in projects or gain promotion, Belamont says. \u201cWe wanted to avoid situations where people can say, \u2018I wasn\u2019t there, so why did this decision get made?\u2019\u201d he says. \u201cOur view was, let’s agree that when we’re in, we get everybody in, so that we can all be aligned and feed off one another’s energy.\u201d<\/p>\n\n\n\n<h2 id=\"the-solution-room-for-everyone-to-collaborate-safely-all-at-once\"class=\"wp-block-heading\">The solution: Room for everyone to collaborate safely, all at once<\/h2>\n\n\n\n<p>One of the primary concerns that workers have as they <a href=\"https:\/\/www.wework.com\/ideas\/research-insights\/expert-insights\/the-hybrid-strategies-companies-are-implementing\">return to the workplace<\/a>, Economist Impact found, is safety in communal spaces and busy offices (25 percent). Belamant says the scalability that WeWork provides was a key factor in assuaging such worries. Zilch could extend its office space as needed, allowing working areas to be better spaced out. <\/p>\n\n\n\n<p>Furthermore, WeWork implemented<a href=\"https:\/\/www.wework.com\/en-GB\/info\/navigating-the-future-of-the-workplace\"> health and safety measures<\/a> across its portfolio of buildings worldwide, which alleviated the work for Zilch management and reassured Zilch employees that the necessary steps had been taken for their safety and comfort. These measures\u2014which include enhanced <a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/flexible-products\/the-role-of-new-sensors-in-managing-indoor-air-quality\">air quality<\/a>, more frequent cleaning schedules, and behavioral <a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/flexible-products\/signs-that-reinforce-social-distancing-in-the-office\">signage<\/a> to help guide members through its space\u2014were awarded a Global Certificate of Conformity by Bureau Veritas, an internationally recognized testing, inspection, and certification organization.<\/p>\n\n\n\n<p>In London, Zilch began making use of the<a href=\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/the-hub-and-spoke-model-as-demonstrated-by-wework\"> hub-and-spoke model<\/a> last summer, allowing employees the choice of working from its HQ in Victoria or visiting a WeWork location that is closer to their home.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00671_v1-scaled.jpg\" alt=\"\" class=\"wp-image-3000056723\" srcset=\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00671_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00671_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00671_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00671_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00671_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2022\/04\/DSC00671_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption>One of several meeting rooms in the Zilch offices.<\/figcaption><\/figure>\n\n\n\n<p>\u201cWe first did it when lockdown started to ease and people could go back to the office at their discretion,\u201d Belamant says. \u201cA few of the teams who live close together would spend the day at their local WeWork because they wanted to get out of the house, and that worked very well for us at that point. And now, on Tuesdays and Fridays, if employees have kids at home during term breaks and feel that they need space where they can work quietly, they will actually go to a WeWork that’s nearby.\u201d<\/p>\n\n\n\n<p>The ability to work both at home and in the office is a key driver of work-life balance, according to Economist Impact\u2019s survey. However, certain groups are likely to want to spend more time working from home. Given the choice, for example, parents with young children will spend less time working in the office.<\/p>\n\n\n\n<p>\u201cWe discussed this extensively,\u201d Belamant says. \u201cI don’t think you will ever solve it for everyone, but we actually have had feedback from our team saying, \u2018You know what, this is fantastic, because I can be around the home more days of each week than I am in the office,\u2019 […] which means that employees with children may not need childcare full-time.\u201d <\/p>\n\n\n\n<h2 id=\"the-result-limitless-growth-facilitated-by-wework\"class=\"wp-block-heading\">The result: Limitless growth, facilitated by WeWork<\/h2>\n\n\n\n<p>Zilch has global ambitions, and Belamant believes that WeWork, with its global footprint and <a href=\"https:\/\/www.wework.com\/ideas\/research-insights\/expert-insights\/using-design-light-and-art-to-build-the-wework-experience\">well-designed<\/a>, scalable office spaces, will play a crucial role in the company\u2019s expansion. Last summer, the company established its first U.S. office at<a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/brickell-city-centre--miami--FL\"> WeWork Brickell City Centre<\/a> in Miami, which will house 65 Zilch employees. This summer, Zilch plans to begin a pan-European rollout, and so offices will be needed in continental Europe too.<\/p>\n\n\n\n<p>\u201c[With WeWork], everything works seamlessly for us,\u201d Belamant says. \u201cWe had our team over from the U.S. two weeks ago, and they could all use their [WeWork membership] cards to tap in, walk straight into our office here at 123 Buckingham Palace Road, open their laptops, and connect to the VPN that we’ve set up with WeWork worldwide. All of that stuff works well for us.\u201d<\/p>\n\n\n<div class=\"related-articles-sticky related-articles-sticky--sticky-on-desktop\">\r\n <div class=\"related-articles-sticky__holder\">\r\n <div class=\"ray-grid\">\r\n <div class=\"ray-grid__cell--span-full\">\r\n <div class=\"related-articles-sticky__header-wrapper\">\r\n <h3 class=\"ray-text--h3 related-articles-sticky__block-title\">\r\n Related articles\r\n <\/h3>\r\n <\/div>\r\n <div class=\"related-articles-sticky__wrapper\">\r\n \r\n <div class=\"related-articles-sticky__item\">\r\n <div class=\"related-articles-sticky__image-wrapper\">\r\n <a href=\"https:\/\/www.wework.com\/ideas\/community-stories\/why-mcdonalds-chose-wework-to-power-its-global-hq-in-mexico-city\" class=\"ray-image ray-image--1by1\">\r\n <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2934\" height=\"1626\" src=\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2026\/03\/Screenshot-2026-03-11-at-1.09.41-PM-1.png?resize=2934%2C1626\" class=\"related-articles-sticky__image\" alt=\"Mcdonalds\" srcset=\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2026\/03\/Screenshot-2026-03-11-at-1.09.41-PM-1.png?w=2934 2934w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2026\/03\/Screenshot-2026-03-11-at-1.09.41-PM-1.png?w=1536 1536w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2026\/03\/Screenshot-2026-03-11-at-1.09.41-PM-1.png?w=2048 2048w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n <\/a>\r\n <\/div>\r\n <div class=\"related-articles-sticky__container\">\r\n <a href=\"https:\/\/www.wework.com\/ideas\/community-stories\/why-mcdonalds-chose-wework-to-power-its-global-hq-in-mexico-city\">\r\n <div class=\"related-articles-sticky__caption-title\">\r\n Why McDonald’s Chose WeWork to Power Its Global HQ in Mexico City\r\n <\/div>\r\n\r\n <div class=\"author\">\r\n By\r\n WeWork\r\n <\/div>\r\n <\/a>\r\n <\/div>\r\n <\/div>\r\n \r\n <div class=\"related-articles-sticky__item\">\r\n <div class=\"related-articles-sticky__image-wrapper\">\r\n <a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/case-study-scaling-a-frozen-fruit-empire-with-wework-all-access\" class=\"ray-image ray-image--1by1\">\r\n <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"760\" height=\"428\" src=\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2026\/02\/Rectangle-12.png?resize=760%2C428\" class=\"related-articles-sticky__image\" alt=\"case study\" srcset=\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2026\/02\/Rectangle-12.png?w=760 760w, https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2026\/02\/Rectangle-12.png?w=400 400w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/>\r\n <\/a>\r\n <\/div>\r\n <div class=\"related-articles-sticky__container\">\r\n <a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/case-study-scaling-a-frozen-fruit-empire-with-wework-all-access\">\r\n <div class=\"related-articles-sticky__caption-title\">\r\n Case Study: Scaling a Frozen Fruit Empire with WeWork All Access\r\n <\/div>\r\n\r\n <div class=\"author\">\r\n By\r\n WeWork\r\n <\/div>\r\n <\/a>\r\n <\/div>\r\n <\/div>\r\n \r\n <div class=\"related-articles-sticky__item\">\r\n <div class=\"related-articles-sticky__image-wrapper\">\r\n <a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/how-a-freight-rail-technology-company-used-flexible-spaces-to-scale-up-and-connect-with-customers-and-employees-across-the-country\" class=\"ray-image ray-image--1by1\">\r\n <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"991\" height=\"659\" src=\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2025\/06\/Screenshot-2025-06-24-at-12.44.34\u202fPM.png?resize=991%2C659\" class=\"related-articles-sticky__image\" alt=\"Case study\" \/>\r\n <\/a>\r\n <\/div>\r\n <div class=\"related-articles-sticky__container\">\r\n <a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/how-a-freight-rail-technology-company-used-flexible-spaces-to-scale-up-and-connect-with-customers-and-employees-across-the-country\">\r\n <div class=\"related-articles-sticky__caption-title\">\r\n How a freight rail technology company scaled up and connected across the country\r\n <\/div>\r\n\r\n <div class=\"author\">\r\n By\r\n WeWork\r\n <\/div>\r\n <\/a>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n\n\n\n<p>WeWork offers companies and individuals options to access hundreds of its locations globally.<a href=\"https:\/\/impact.economist.com\/projects\/nextpectations\/organon-case-study\/\"> WeWork OnDemand<\/a> is a pay-as-you-go service that allows individuals to book workspace and meeting rooms, through their phones, by the hour or day\u2014as easily as you would book an Uber. Similarly,<a href=\"https:\/\/www.wework.com\/en-GB\/solutions\/wework-all-access\"> WeWork All Access<\/a> is a monthly subscription membership (like a gym membership) through which members can work from locations near home or around the world.<\/p>\n\n\n\n<p>Belamant\u2019s advice for leaders who are contemplating a <a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/flexible-products\/what-is-the-hybrid-workplace-model\">hybrid work model<\/a> is to decide what kind of culture they want to build and then have conversations with their teams to understand their views and preferences. \u201cAlign those two things and make a decision,\u201d he says. \u201cAnd don\u2019t worry if you don\u2019t get it 100 percent right the first time, because I don\u2019t think anyone has.\u201d That is the beauty of flexibility.<\/p>\n\n\n<div\r\n data-block_60e8695ae0589\r\n class=\"sticky-cta align sticky-cta--bottom sticky-cta--default--bottom sticky-cta--right sticky-cta--default\"\r\n>\r\n <div class=\"sticky-cta__copy sticky-cta--default__copy\">\r\n <p>Rethinking your workspace?<\/p>\n\r\n <\/div>\r\n\r\n <div class=\"sticky-cta__button-wrap sticky-cta--default__button\">\r\n <button class=\"ray-button ray-button--primary sticky-cta__button\">\r\n <a\r\n href=\"#nf-form-31-cont\"\r\n class=\"sticky-cta__link sticky-cta--default__link\">\r\n Get in touch\r\n <\/a>\r\n <\/button>\r\n <\/div>\r\n<\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>Zilch, the London-based fintech company, has seen astronomical growth in four years, with no sign of slowing<\/p>\n","protected":false},"author":2192,"featured_media":3000056720,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-single-default.blade.php","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43904,43900],"tags":[39224,43895,43899],"class_list":["post-3000056700","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-workspace-solutions","tag-company-growth","tag-finance","tag-tech"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>From Zilch to a $2 billion valuation<\/title>\n<meta name=\"description\" content=\"Zilch, the London-based fintech company, has seen astronomical growth in four years, with no sign of slowing.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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