{"id":3000020487,"date":"2020-09-24T12:17:50","date_gmt":"2020-09-24T16:17:50","guid":{"rendered":"https:\/\/www.wework.com\/ideas\/?p=3000020487"},"modified":"2024-06-10T14:23:20","modified_gmt":"2024-06-10T18:23:20","slug":"welcoming-members-back-to-the-office-in-creative-ways","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/community-stories\/employee-spotlight\/welcoming-members-back-to-the-office-in-creative-ways","title":{"rendered":"Welcoming members back to the office in creative ways"},"content":{"rendered":"\n<p>\u201cBe human, be kind\u201d is one of <a href=\"https:\/\/www.wework.com\/mission\">WeWork\u2019s core values<\/a>. And as the COVID-19 pandemic rages on in the U.S. and abroad, it\u2019s more important than ever before to treat one another with empathy and <a href=\"https:\/\/www.wework.com\/info\/navigating-the-future-of-the-workplace?utm_source=ideas&amp;utm_medium=article&amp;utm_campaign=BTW_THTW&amp;utm_content=Community%20Stories\">concern for safety<\/a>. WeWork\u2019s community managers are embodying this core value in a variety of ways to welcome back members who are <a href=\"https:\/\/www.wework.com\/ideas\/growth-innovation\/a-community-finds-it-is-stronger-when-physically-together\">returning to their offices<\/a>.<\/p>\n\n\n\n<p>From using technology strategically, being creative in thoughtful ways, inspiring a family atmosphere, communicating efficiently, and putting the member experience first, here\u2019s how six WeWork community managers are helping entrepreneurs and business owners return to the office.<\/p>\n\n\n<noscript class=\"ninja-forms-noscript-message\">\n\tNotice: JavaScript is required for this content.<\/noscript>\n<style>\r\n\r\n        \/* PLUGIN WIDE STYLES *\/\r\n    \r\n        .nf-form-content .nf-field-container.textarea-container .nf-field-element .ninja-forms-field {\r\n                                    border: .0625rem solid #666; border-radius: .25rem;                    }\r\n        .nf-form-content 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target=\\\"_blank\\\" style=\\\"font-size: 13.3333px;\\\">Terms of Service<\\\/a>&nbsp;and acknowledge our&nbsp;<a href=\\\"https:\\\/\\\/www.wework.com\\\/legal\\\/global-privacy-policy\\\" style=\\\"font-size: 13.3333px;\\\">Global Privacy Policy<\\\/a>.<\\\/p>\",\"label_pos\":\"above\",\"parentType\":\"html\",\"element_templates\":[\"html\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":11,\"idAttribute\":\"id\",\"label\":\"Submit\",\"key\":\"submit_1554741098461\",\"type\":\"submit\",\"created_at\":\"2019-04-11 14:18:43\",\"processing_label\":\"Processing\",\"container_class\":\"\",\"element_class\":\"\",\"field_label\":\"Submit\",\"field_key\":\"submit_1554741098461\",\"wrap_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"submit_element_hover_styles_show_advanced_css\":0,\"cellcid\":\"c4224\",\"admin_label\":\"\",\"id\":26,\"beforeField\":\"\",\"afterField\":\"\",\"value\":\"\",\"label_pos\":\"above\",\"parentType\":\"textbox\",\"element_templates\":[\"submit\",\"button\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap-no-label\"}];nfForms.push(form);<\/script>\n                <script id=\"nf-tmpl-cell\" type=\"text\/template\">\r\n            <nf-fields><\/nf-fields>\r\n        <\/script>\r\n\r\n        <script id=\"nf-tmpl-row\" type=\"text\/template\">\r\n            <nf-cells><\/nf-cells>\r\n        <\/script>\r\n\r\n        \n\n\n<h2 class=\"wp-block-heading\" id=\"h-using-technology-to-give-members-a-community-experience\"><strong>Using technology to give members a community experience<\/strong><\/h2>\n\n\n\n<p>For Fiona Bett and Santos Mu\u00f1oz, community leads at <a href=\"https:\/\/www.wework.com\/buildings\/575-fifth--new-york-city--NY\">WeWork 575 Fifth<\/a> in New York City, technology has allowed them to interact with their members through the city\u2019s stringent quarantine. \u201cWhile we were still working from home, our team made an effort to stay in touch with as many members as possible,\u201d they say.&nbsp;<\/p>\n\n\n\n<p>From emails to phone calls and even happy hours <a href=\"https:\/\/www.wework.com\/ideas\/worklife\/best-video-conferencing-software\">hosted on Zoom<\/a>, they\u2019ve been working diligently to give their members the quintessential community experience that WeWork\u2019s well known for, even as members have worked from home. \u201cKeeping up our personal and professional relationships with dozens of members over the past few months helps maintain the community feeling even when these members are not physically here,\u201d they say.&nbsp;<\/p>\n\n\n\n<p>By hosting <a href=\"https:\/\/www.wework.com\/ideas\/worklife\/how-to-host-a-virtual-conference\">technology-friendly events<\/a>, the community team at the Manhattan location has been able \u201cto catch up with members who we call friends and also meet new faces.\u201d&nbsp;<\/p>\n\n\n\n<p>Bett and Mu\u00f1oz are now devising experiences that go beyond the computer screen: They\u2019re looking into hosting safe, socially distanced activities for their members in the coming weeks.&nbsp;<\/p>\n\n\n\n<p>\u201cWhile our building does not have the <a href=\"https:\/\/www.wework.com\/ideas\/office-design-space\/ten-outdoor-spaces-designed-for-productivity-in-fresh-air\">outdoor space<\/a> to host events, we are actively brainstorming events we can host once it is safe and we get the go-ahead,\u201d they say. \u201cIn the meantime, we will stick to virtual happy hours and encourage members to participate in events at other locations.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-being-creative-to-welcome-members-back-safely\"><strong>Being creative to welcome members back safely<\/strong><\/h2>\n\n\n\n<p>Ina Gatan, a community manager at <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/menarco-tower--manila\">WeWork Menarco Tower<\/a> and <a href=\"https:\/\/www.wework.com\/buildings\/rcbc-plaza--manila\">WeWork RCBC Plaza<\/a> in Manila, Philippines, has been focusing on helping members <a href=\"https:\/\/www.wework.com\/info\/navigating-the-future-of-the-workplace?utm_source=ideas&amp;utm_medium=article&amp;utm_campaign=BTW_THTW&amp;utm_content=Community%20Stories\">feel safe and secure<\/a> as they come back to work.&nbsp;<\/p>\n\n\n\n<p>For instance, Gatan explained that when the strictest quarantine regulations were in place, her team helped those who couldn\u2019t travel to their typical office locations. When <a href=\"https:\/\/www.wework.com\/ideas\/worklife\/the-future-of-the-commute\">public transportation<\/a> wasn\u2019t available yet or if members felt unsafe, Gatan&#8217;s team had a solution: \u201cWe offered them access to a WeWork location in another city if that was closer to them by giving additional credits [which could be used to reserve conference rooms and workspaces],\u201d she says. By doing this, the team welcomed members back to WeWork and prioritized their safety and comfort.<\/p>\n\n\n\n<figure class=\"wp-block-image size-body_horizontal\"><img decoding=\"async\" src=\"\/ideas\/wp-content\/uploads\/sites\/4\/2020\/09\/Ina-Gatan-photo_IMG_5820_v2-800x571.jpg\" alt=\"\" class=\"wp-image-3000020497\"\/><figcaption class=\"wp-element-caption\">Ina Gatan helped reorganize the spaces at <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/menarco-tower--manila\">WeWork Menarco Tower<\/a> and <a href=\"https:\/\/www.wework.com\/buildings\/rcbc-plaza--manila\">WeWork RCBC Plaza<\/a> to meet COVID-19 guidelines. Photograph courtesy of Ina Gatan.<\/figcaption><\/figure>\n\n\n\n<p>Gatan and her team also helped with remodeling to comply with <a href=\"https:\/\/www.wework.com\/ideas\/office-design-space\/effective-social-distancing-office-layouts\">social distancing best practices<\/a>. \u201cFor members who wanted to ensure that physical distancing measures were implemented in their own private offices, we offered to assist them by working with them to re-layout the space and assigning them Community Service Associates (CSAs) to help move their furniture,\u201d she says.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-making-every-member-feel-like-part-of-a-family\"><strong>Making every member feel like part of a family<\/strong><\/h2>\n\n\n\n<p>Juliana Yepes, a community lead at <a href=\"https:\/\/www.wework.com\/buildings\/km-5-av-las-palmas--medellin\">WeWork Km 5 Av. Las Palmas<\/a> in Medell\u00edn, Colombia, has taken extra steps during the pandemic to make members in her building feel like they\u2019re part of something larger than themselves. \u201cIn our building, we are a family,\u201d she explains. \u201cWe all know each other, and we know what is happening in each of the companies.\u201d<\/p>\n\n\n\n<p>More specifically, Yepes says that as the building&#8217;s members started coming back to work, she prepared welcome notes and gave out candy to sweeten their returns. For those who haven\u2019t yet made it to the office, Yepes is trying to put a smile on their faces too. She\u2019s been sending members surprise gifts and checking in with them by <a href=\"https:\/\/www.wework.com\/ideas\/worklife\/how-to-create-connection-and-community-in-remote-teams\">calling those having a difficult time<\/a> with the pandemic.<\/p>\n\n\n\n<figure class=\"wp-block-image size-body_horizontal\"><img decoding=\"async\" src=\"\/ideas\/wp-content\/uploads\/sites\/4\/2020\/09\/Juliana-Yepes-20200908_1529050-1_v1_v2-800x571.jpg\" alt=\"\" class=\"wp-image-3000020498\"\/><figcaption class=\"wp-element-caption\">Juliana Yepes prepared notes and candy to welcome back members to <a href=\"https:\/\/www.wework.com\/buildings\/km-5-av-las-palmas--medellin\">WeWork Km 5 Av. Las Palmas<\/a> in Medell\u00edn, Colombia. Photograph courtesy of Juliana Yepes.<\/figcaption><\/figure>\n\n\n\n<p>Yepes embodies WeWork\u2019s community values by treating people with empathy and kindness. \u201cAs a community team, we work every day with people more than companies,\u201d she says. \u201cI always try to put myself in the shoes of the person with whom I&#8217;m interacting, and offer a solution according to their needs.\u201d&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-communicating-with-members-safety-top-of-mind\"><strong>Communicating with members\u2019 safety top of mind<\/strong><\/h2>\n\n\n\n<p>Zarina Sattarova, a community associate at <a href=\"https:\/\/www.wework.com\/buildings\/175-varick-st--new-york-city--NY\">WeWork 175 Varick Street<\/a> in New York City, has been focusing on communicating effectively and efficiently to equip her members with the latest information concerning the pandemic.&nbsp;<\/p>\n\n\n\n<p>\u201cWhile we were working from home, we tried to keep the presence of the community team online by using the member network,\u201d she says. She achieved this by posting daily updates about <a href=\"https:\/\/www.wework.com\/ideas\/worklife\/how-to-host-a-virtual-conference\">virtual events<\/a>, and starting discussions and conversations with members to help them feel supported.<\/p>\n\n\n\n<figure class=\"wp-block-image size-body_horizontal\"><img decoding=\"async\" src=\"\/ideas\/wp-content\/uploads\/sites\/4\/2020\/09\/Zarina-S2_v3-800x571.jpg\" alt=\"\" class=\"wp-image-3000020499\"\/><figcaption class=\"wp-element-caption\">To Zarina Sattarova, WeWork is a \u201ccommunity of creative individuals who are ready to make the world a better place.\u201d Photograph courtesy of Zarina Sattarova.<\/figcaption><\/figure>\n\n\n\n<p>And that\u2019s not all: Sattarova has also been sharing with members information that makes them feel safer as they come back to their workspaces. \u201cBefore returning to the office, we sent out check-in emails, wrote newsletters containing important information, and gave announcements about procedures concerning the return,\u201d she says.&nbsp;<\/p>\n\n\n\n<p>It\u2019s this care and concern for her building\u2019s members that Sattarova says sets WeWork apart from other coworking spaces around the world. \u201cWeWork is unlike your average office space\u2014we\u2019re a community of creative individuals who are ready to make the world a better place,\u201d she says.&nbsp;<\/p>\n\n\n\n<p>\u201cAnd especially during these unprecedented times, we strived to hear what was crucial for our members to feel safe, supported, and inspired to create.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-being-more-flexible-as-a-team\"><strong>Being more flexible as a team<\/strong><\/h2>\n\n\n\n<p>For Evgeniya Waldner in Cologne, Germany, having an open mind and listening to the members in her building have been key to successfully transitioning back to the office. This, she says, has led to a stronger understanding of how to abate fears and give people individually tailored experiences upon their return.<\/p>\n\n\n\n<p>\u201cThroughout the quarantine, I ensured we had regular catch-ups with our members\u2014both individual ones and as a community\u2014and listened to their concerns,\u201d she explains. \u201cWhen we could come back to the building, I knew exactly what to expect and made sure everyone felt comfortable.\u201d<\/p>\n\n\n\n<p>Because of the <a href=\"https:\/\/www.wework.com\/ideas\/office-design-space\/signs-that-reinforce-social-distancing-in-the-office\">rules and regulations<\/a> put in place to keep every member safe and secure, Waldner admits the protocols may be confusing at times. To help, she explains how being open-minded is paramount as a community manager.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-body_horizontal\"><img decoding=\"async\" src=\"\/ideas\/wp-content\/uploads\/sites\/4\/2020\/09\/Evgeniya-Waldner-IMG_1363_v2-800x571.jpg\" alt=\"\" class=\"wp-image-3000020500\"\/><figcaption class=\"wp-element-caption\">Evgeniya Waldner enjoys listening to members &#8220;on a personal level [and] with empathy to their concerns.&#8221; Photograph courtesy of Evgeniya Waldner.<\/figcaption><\/figure>\n\n\n\n<p>\u201cI take my time with each one of them to really explain the \u2018why\u2019 behind each new regulation, thanking them for adjusting to the new normal and supporting the community,\u201d she says. \u201cAs a team, we also adopted a more <a href=\"https:\/\/www.wework.com\/info\/the-future-of-work-is-flexible?utm_source=ideas&amp;utm_medium=article&amp;utm_campaign=BTW_THTW&amp;utm_content=Community%20Stories\">flexible mindset<\/a> and found creative ways to offer members social distancing.\u201d This has included opening available offices for members to work safely and helping people book larger <a href=\"https:\/\/www.wework.com\/ideas\/office-design-space\/10-conference-rooms\">conference rooms<\/a> free of charge.<\/p>\n\n\n\n<p>Sometimes, being flexible can take the form of simply having a conversation with a member and acting on any concerns with kindness. \u201cIt\u2019s all about people at WeWork,\u201d Waldner explains. \u201cAnd it is essential to always be there for the members on a personal level, listening with empathy to their concerns and sincerely trying to help.\u201d<\/p>\n\n\n\n<p>\u201cFor me,\u201d she adds, \u201cWeWork is a place free of judgment and full of love.\u201d<\/p>\n\n\n\n<p><a href=\"https:\/\/writersnyder.com\/\"><em>Benjamin Snyder<\/em><\/a><em> is an editor and writer living in New York City. He\u2019s written for Bloomberg, CNBC, <\/em>Fortune, The New York Times<em>, and other outlets. Snyder holds a degree from Columbia University\u2019s Graduate School of Journalism.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>WeWork\u2019s community managers embody our core values every day, as businesses return to the workplace<\/p>\n","protected":false},"author":2136,"featured_media":3000020522,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-single-archived.blade.php","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43903,43912],"tags":[500,502,503],"class_list":["post-3000020487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-stories","category-employee-spotlight","tag-community","tag-creativity","tag-culture"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Welcoming 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