{"id":29813,"date":"2018-02-12T15:37:36","date_gmt":"2018-02-12T20:37:36","guid":{"rendered":"https:\/\/www.wework.com\/creator\/creator\/?p=29813"},"modified":"2020-02-26T14:32:24","modified_gmt":"2020-02-26T19:32:24","slug":"entrepreneurs-cheat-sheet-bitcoin-blockchain","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/professional-development\/entrepreneurs-cheat-sheet-bitcoin-blockchain","title":{"rendered":"An entrepreneur\u2019s cheat sheet for Bitcoin and blockchain"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">Bitcoin is the inescapable \u201cnext big thing\u201d that will reportedly replace the banks and disrupt our entire financial system. While Bitcoin and the technology it&#8217;s built on are still in their infancy, entrepreneurs can benefit from being early adopters. (Please note: The following should not be considered financial advice.)<\/span><\/p>\n\n\n\n<h2  id=\"five-essential-takeaways-for-bitcoin\"class=\"wp-block-heading\"><b><strong>Five essential takeaways for Bitcoin<\/strong><\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Bitcoin is a currency built on top of a technology called the blockchain, which I\u2019ll explore in more detail later. Here\u2019s the main gist of Bitcoin:<\/span><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">It allows for a culture of full transparency where all transactions can be viewed by anyone on a \u201cdistributed ledger,\u201d a table that lists all transactions occurring on the blockchain. You can see these transactions in real time with a blockchain explorer like <\/span><a href=\"https:\/\/blockchain.info\/\"><span style=\"font-weight: 400;\">Blockchain.info<\/span><\/a><span style=\"font-weight: 400;\"> or <\/span><a href=\"https:\/\/live.blockcypher.com\/\"><span style=\"font-weight: 400;\">Blockcypher<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Transactions are irreversible. Once you send Bitcoin, you can\u2019t cancel the transaction.<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Transactions are anonymous. To send or receive bitcoin, you need to set up a virtual wallet. Each wallet has a unique ID composed of random numbers and letters like 1NRedxSzhx7r. This is used in lieu of a real-name identity.<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">There are only 21 million Bitcoins that will ever be in existence, a rule hard-coded into Bitcoin&#8217;s software. These coins are generated through a process called mining, which is very similar to mining for gold or diamonds but instead uses computing power to solve a mathematical puzzle. In addition to mining Bitcoin, miners also profit off the transaction fees since their computing hardware powers and connects the blockchain.<\/span><\/li><li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">It\u2019s both a very volatile, decentralized currency and a storage of value with no central authority calling the shots.<\/span><\/li><\/ol>\n\n\n\n<h2  id=\"how-to-purchase-bitcoin\"class=\"wp-block-heading\"><b><strong>How to purchase Bitcoin<\/strong><\/b><\/h2>\n\n\n\n<ol class=\"wp-block-list\"><li><span style=\"font-weight: 400;\">Sign up for <\/span><a href=\"https:\/\/www.coinbase.com\/\"><span style=\"font-weight: 400;\">Coinbase<\/span><\/a><span style=\"font-weight: 400;\">, which is by far one of the most trusted and reputable exchanges.<\/span><\/li><li><span style=\"font-weight: 400;\">In the U.S., you will need to verify your identity to be accepted to most legitimate exchanges. Once your ID is approved, you can then purchase Bitcoin or a small fraction of a Bitcoin. You can spend as little as $10. With such a volatile new currency, it\u2019s important to only spend as much as you\u2019re comfortable with losing. <\/span><\/li><\/ol>\n\n\n\n<h2  id=\"what-is-the-blockchain\"class=\"wp-block-heading\"><b><strong>What is the blockchain?<\/strong><\/b><\/h2>\n\n\n\n<div class=\"wp-block-image wp-image-29817 size-full\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2019\/06\/logomark.png\" alt=\"CryptoKitties illustrates key points about the blockchain\" class=\"wp-image-29817\"\/><figcaption>CryptoKitties is one of the first games built on the blockchain.<\/figcaption><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">The blockchain is the underlying technology that makes Bitcoin work. Think of it as the App Store, with Bitcoin as an app built on top of the blockchain. There are many other blockchains and cryptocurrencies. <\/span><a href=\"https:\/\/www.ethereum.org\/\"><span style=\"font-weight: 400;\">Ethereum<\/span><\/a><span style=\"font-weight: 400;\">, co-created by Vitalik Buterin, is one of the major competitors in the space and uses its own currency, called Ether.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Just like you can build any app and launch it in the App Store, you can build apps, commonly referred to as Dapps (decentralized apps), on the blockchain. Companies choose to build on the blockchain because it allows for full transparency\u2014anyone can view each block on the chain\u2014and accountability, meaning there can\u2019t be any gaps in the chain, as each chain builds off of the next. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">One silly but salient Dapp is <\/span><a href=\"https:\/\/www.cryptokitties.co\/\"><span style=\"font-weight: 400;\">CryptoKitties<\/span><\/a><span style=\"font-weight: 400;\">, a game where you can spend Ether to raise your own kittens. Companies like <\/span><a href=\"http:\/\/www.nasdaq.com\/article\/ibm-and-maersk-join-forces-to-develop-a-blockchain-solution-for-global-shipping-cm911007\"><span style=\"font-weight: 400;\">Maersk and IBM<\/span><\/a><span style=\"font-weight: 400;\"> are working together to use the blockchain for other use cases, like making the global shipping industry more efficient. <\/span><\/p>\n\n\n\n<h2  id=\"three-opportunities-for-entrepreneurs\"class=\"wp-block-heading\"><b><strong>Three opportunities for entrepreneurs<\/strong><\/b><\/h2>\n\n\n\n<ol class=\"wp-block-list\"><li><b>Be active, any time.<\/b><span style=\"font-weight: 400;\"> Now that you have your Bitcoin, you\u2019re now a part of a global economy that is active 24\/7, not bankers\u2019 hours. You can participate in ICOs (Initial Coin Offerings, explained below), join other exchanges, and trade with other alt-coins. You can even make real-world purchases, like <\/span><a href=\"https:\/\/www.overstock.com\/bitcoin\"><span style=\"font-weight: 400;\">buy furniture from overstock.com<\/span><\/a><span style=\"font-weight: 400;\">. This is where you begin to see the true utility and revolution of cryptocurrencies. <\/span><\/li><li><b>Raise capital<\/b><span style=\"font-weight: 400;\">. As an entrepreneur, you can <\/span><a href=\"https:\/\/medium.com\/swlh\/how-to-launch-an-initial-coin-offering-7fa000ba3f59\"><span style=\"font-weight: 400;\">launch your own coin<\/span><\/a><span style=\"font-weight: 400;\"> and raise money from the public via an ICO instead of the typical seed or angel round. Keep in mind there will be heavy regulations around ICOs. Companies like the messaging app <\/span><a href=\"https:\/\/www.coindesk.com\/telegrams-1-2-billion-ico-ambitious-token-sale-yet\/\"><span style=\"font-weight: 400;\">Telegram<\/span><\/a><span style=\"font-weight: 400;\"> are <\/span><a href=\"https:\/\/techcrunch.com\/2018\/01\/15\/inside-telegrams-ambitious-1-2b-ico-to-create-the-next-ethereum\/\"><span style=\"font-weight: 400;\">raising well over $1 billion<\/span><\/a><span style=\"font-weight: 400;\"> in their ICO.<\/span><\/li><li><b>Help bring others on to the blockchain<\/b><span style=\"font-weight: 400;\">. You can also engage with the blockchain as an entrepreneur by consulting or developing services to bring companies, cities, and even your own company on to the blockchain, like <\/span><a href=\"https:\/\/consensys.net\/about\/\"><span style=\"font-weight: 400;\">ConsenSys<\/span><\/a><span style=\"font-weight: 400;\"> did. ConsenSys and IBM are working together to bring the city of Dubai on to the blockchain. Other companies, like Digital Asset Holdings, led by the extraordinary <\/span><a href=\"https:\/\/www.coindesk.com\/blockchain-worth-trouble-blythe-masters-say-yes-sibos\/\"><span style=\"font-weight: 400;\">Blythe Masters<\/span><\/a><span style=\"font-weight: 400;\">, are working to bring institutions and exchanges on to their blockchain technology. <\/span><\/li><\/ol>\n\n\n\n<h2  id=\"three-dangers-of-the-blockchain\"class=\"wp-block-heading\"><b><strong>Three dangers of the blockchain<\/strong><\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Almost anything could be built on top of or migrated to the blockchain\u2014but that doesn\u2019t mean it should. With Bitcoin and blockchain come tremendous upside and risks. Here are a few:<\/span><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><b>Regulation<\/b><span style=\"font-weight: 400;\">. Governments around the world are cracking down on cryptocurrencies and ICOs, so be sure to read up on your local laws.<\/span><\/li><li><b>Vaporware and Ponzi schemes<span style=\"font-weight: 400;\">. <\/span><\/b>The majority of ICOs are companies that have no real technology, team, or product. Facebook recently banned ads for cryptocurrency and ICOs out of concern for \u201c<a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2018-01-30\/facebook-bans-ads-associated-with-bitcoin-cryptocurrencies\">deceptive promotional practices<\/a>.\u201d They are designed to take your money if you don\u2019t do your research.<\/li><li>\n<p style=\"display: inline !important;\"><strong>Scale.<\/strong><span style=\"font-weight: 400;\"> Dapps are still struggling with scale as small but popular ones like CryptoKitties are <\/span><a href=\"https:\/\/www.coindesk.com\/cat-fight-ethereum-users-clash-cryptokitties-congestion\/\"><span style=\"font-weight: 400;\">slowing down transaction times<\/span><\/a><span style=\"font-weight: 400;\"> on the Ethereum blockchain. Imagine what would happen if <\/span><a href=\"https:\/\/www.cnbc.com\/2017\/12\/19\/big-transactions-fees-are-a-problem-for-bitcoin.html\"><span style=\"font-weight: 400;\">purchasing came to a standstill<\/span><\/a><span style=\"font-weight: 400;\"> because one app slowed everything down.<\/span><\/p>\n<\/li><\/ol>\n\n\n\n<p>All hype aside, Bitcoin and the blockchain do have opportunities for entrepreneurs savvy enough to seize them. See where it might take you and your business.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here\u2019s what you need to know about the innovative currency\u2014and the technology it uses <\/p>\n","protected":false},"author":1679,"featured_media":34976,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-single-archived.blade.php","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43902],"tags":[513,39218,39221],"class_list":["post-29813","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-professional-development","tag-innovation","tag-small-businesses","tag-entrepreneurs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>An entrepreneur\u2019s cheat sheet for Bitcoin and blockchain<\/title>\n<meta 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