{"id":28540,"date":"2017-10-10T10:46:33","date_gmt":"2017-10-10T14:46:33","guid":{"rendered":"https:\/\/www.wework.com\/creator\/creator\/?p=28540"},"modified":"2020-02-26T14:28:46","modified_gmt":"2020-02-26T19:28:46","slug":"qa-with-jimmy-wales-of-wikipedia-and-wikitribune","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/community-stories\/member-spotlight\/qa-with-jimmy-wales-of-wikipedia-and-wikitribune","title":{"rendered":"Ask a Creator: Jimmy Wales of Wikipedia and WikiTribune"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">J<a href=\"https:\/\/en.wikipedia.org\/wiki\/Jimmy_Wales\">immy Wales<\/a> may have created the world\u2019s fifth most visited site, but the Wikipedia founder still sees himself as an entrepreneur. \u201cIt\u2019s in my nature,\u201d he said in an interview with <em>Ideas by We<\/em>. \u201cI wake up every day and I want to do the most interesting thing I can.\u201d <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Besides Wikipedia, Wales started Wikia, a for-profit platform for fan groups, in 2004. Looking at the current era of clickbait and fake news, he realized he had more work to do, and <\/span><a href=\"https:\/\/www.wikitribune.com\/\"><span style=\"font-weight: 400;\">WikiTribune<\/span><\/a><span style=\"font-weight: 400;\"> began.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">WikiTribune will be a transparent news platform that welcomes readers to check the sources for themselves. And, bearing the \u201cwiki\u201d moniker, it will draw from a community of editors (similar to the commited corps of editors on Wikipedia), who will work alongside journalists. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Cofounded by Wales and human rights lawyer Orit Kopel,<\/span> <span style=\"font-weight: 400;\">WikiTribune was named a <\/span><a href=\"https:\/\/www.wework.com\/creator\/creator-awards\/at-london-creator-awards-winners-vow-to-change-the-world\/\"><span style=\"font-weight: 400;\">London Creator Awards<\/span><\/a><span style=\"font-weight: 400;\"> finalist in September and is preparing for a content launch later this year. Wales took time to share with the Creator community a bit more about his vision for Wikipeda, the \u201cbad business decisions\u201d that have defined his career, and where he gets his entrepreneurial spirit.<\/span><\/p>\n\n\n\n<p><b>You\u2019re looking for funding for WikiTribune in creative ways, such as the <\/b><a href=\"https:\/\/creatorawards.wework.com\/\"><b>Creator Awards<\/b><\/a><b>. How else are you going to fund this project?<\/b><br><span style=\"font-weight: 400;\">We\u2019re launching using no advertising and no paywall. Readers will support the journalist. <\/span>It\u2019s a bad business decision, but that\u2019s how I\u2019ve built my career so far.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">It\u2019s still in the early days, but so far we\u2019ve launched with a <\/span><a href=\"https:\/\/www.wikitribune.com\/become-supporter\/\"><span style=\"font-weight: 400;\">crowdfunding campaign<\/span><\/a><span style=\"font-weight: 400;\">. We\u2019re also maintaining a low-cost model. [WikiTribune] will be digital only. Not having the overhead of advertising sales operations is important. And as much as possible, people will work remotely. We\u2019ll go with really flexible office arrangements in London rather than one big office. <\/span><i><span style=\"font-weight: 400;\">(Editor\u2019s note: The team worked out of <\/span><\/i><a href=\"https:\/\/www.wework.com\/buildings\/paddington--london\"><i><span style=\"font-weight: 400;\">WeWork Paddington Station<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> for a duration.)<\/span><\/i><\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>It\u2019s a bad business decision, but that\u2019s how I\u2019ve built my career so far.<\/p><\/blockquote><\/figure>\n\n\n\n<p><b>What kind of stories will your team tackle?<\/b><br><span style=\"font-weight: 400;\">With 10 journalists, you can\u2019t compete head to head with the <em>New York Times<\/em>, the <em>Guardian<\/em>, or the <em>Washington Post<\/em>. We think our business model drives us in a certain direction. It pushes us away from same stories everyone else is doing and more toward long-form, deeper content\u2014the type of stories people can really engage with. When someone reads to the bottom of an article, they need to find it informative and think, \u201cI support this. This is the kind of world I need to live in.\u201d<\/span><\/p>\n\n\n\n<p><b>What format will you go with\u2014text, video, a blend?<\/b><br><span style=\"font-weight: 400;\">Because we\u2019re working with volunteer editors, it\u2019s easier to collaborate on text than on video. One of our precepts is evidence-based journalism, which means we want to publish transcripts of all interviews and link to all sources. That does lead to a fair amount of video and audio content, in terms of supportive items.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">[One of the driving factors behind the move to video journalism is that] the ad rates for video are much higher. Frankly, I think people would rather read the news. <\/span><\/p>\n\n\n\n<p><b>Who have you been most excited to bring onto your team so far?<\/b><br><span style=\"font-weight: 400;\">Peter Bale is the launch editor. He\u2019s formerly a [Reuters journalist and] CEO of the Center for Public Integrity, and just very experienced and lovely. The team has a lot of young journalists, so he\u2019ll be a fantastic coach to them and help everyone raise the bar. <\/span><\/p>\n\n\n\n<p><b>Given your experience as an entrepreneur, what\u2019s your expected timeline for WikiTribune?<\/b><br><span style=\"font-weight: 400;\">We\u2019ll quietly launch in stages. So far, we are not yet launched in terms of publishing to the public. That\u2019s later this month. We\u2019ll be in as many languages as possible. But it will take 10 years before it\u2019s really fully mature. Things can grow quickly, but when you\u2019re starting from a base of zero, [it\u2019s challenging]. A lot of entrepreneurs have unrealistic expectations of short time frames. <\/span><\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>I don\u2019t think journalism under the patronage of billionaires is a model that over the long-term is great.<\/p><\/blockquote><\/figure>\n\n\n\n<p><b>What model can support honest journalism? Do you see Amazon Founder Jeff Bezos\u2019 purchase of the <em>Washington Post<\/em> as a negative or positive development?<\/b><br><span style=\"font-weight: 400;\">I\u2019m actually really happy about that. I\u2019m happy Jeff Bezos is supporting journalism, but I don\u2019t think journalism under the patronage of billionaires is a model that over the long-term is great.<\/span> <span style=\"font-weight: 400;\">I\u2019m more excited about things like the New York Times seeing digital subscriptions <\/span><a href=\"http:\/\/fortune.com\/2017\/02\/02\/nyt-earnings\/\"><span style=\"font-weight: 400;\">jump from 1 million to 1.8 million<\/span><\/a><span style=\"font-weight: 400;\"> in a short time. That tells me the public is ready to pay money to support journalism.<\/span><\/p>\n\n\n\n<p><b>Where do you get your news?<\/b><br><span style=\"font-weight: 400;\">I\u2019m very eclectic\u2014my starting point is Google News because they have a lot of different sources. <\/span><\/p>\n\n\n\n<p><b>When did you first sense that you had an entrepreneurial spirit?<\/b><br><span style=\"font-weight: 400;\">My family was always very entrepreneurial. My uncle had a music store then [a] computer store. My mother started a daycare center. My grandmother started a music school. There\u2019s always been a passion for starting your own thing in my family. I never had pressure to get a job at a big company.<\/span><\/p>\n\n\n\n<p><b>So, are you hiring?<\/b><br><span style=\"font-weight: 400;\">I\u2019m always looking for software developers. Really good developers are like artists.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jimmy Wales may have created the world\u2019s fifth most visited site, but the Wikipedia founder still sees himself as an entrepreneur. \u201cIt\u2019s in my nature,\u201d he said in an interview with Ideas by We. \u201cI wake up every day and I want to do the most interesting thing I can.\u201d Besides Wikipedia, Wales started Wikia, [&hellip;]<\/p>\n","protected":false},"author":902,"featured_media":28542,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43903,43911],"tags":[513,30177,39218,39221],"class_list":["post-28540","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-stories","category-member-spotlight","tag-innovation","tag-creator","tag-small-businesses","tag-entrepreneurs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ask a Creator: Jimmy Wales of Wikipedia and WikiTribune<\/title>\n<meta name=\"description\" content=\"Jimmy Wales may have created the world\u2019s fifth most visited site, but the Wikipedia founder still sees himself as an entrepreneur: &quot;It&#039;s in 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