{"id":25555,"date":"2017-03-06T18:36:50","date_gmt":"2017-03-06T23:36:50","guid":{"rendered":"https:\/\/www.wework.com\/creator\/?p=25555"},"modified":"2020-02-26T14:29:13","modified_gmt":"2020-02-26T19:29:13","slug":"5-ways-create-great-company-culture-day-one","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one","title":{"rendered":"Five ways to create a great company culture from day one"},"content":{"rendered":"\n<p>Growing a fantastic work culture for your business is harder than it looks. It can be a great selling point for employees and for your brand\u2014but it could be your biggest challenge. And once established, it can be hard to change.<\/p>\n\n\n\n<p>I recently spoke with the owner of Shiraz Restaurant in Los Angeles who hadn\u2019t taken the time to create a thriving culture, and instead found himself with a negative one. By hiring a consultant who made some changes, and implementing a series of staff meetings, he was able to get back on track. But not before spending tens of thousands of dollars and wasting months of valuable time. As Mike Jaberi, founder and CEO of Fox Rent A Car points out, \u201cIf you do not create a culture for your business, it will create one for itself.\u201d<\/p>\n\n\n\n<p>Below are five quick and effective tips for business owners who want to grow the right culture:<\/p>\n\n\n\n<h2  id=\"1-create-a-clear-mission-statement-for-your-business\"class=\"wp-block-heading\"><strong>1. Create a clear mission statement for your business<\/strong><\/h2>\n\n\n\n<p>A clear and concise mission statement is a key component of giving your team the guiding principles for your business. At <a href=\"http:\/\/www.kobedigital.com\">Kobe Digital<\/a>, we defined our mission statement (\u201cto enable, empower, and enlighten entrepreneurs through the power of digital marketing\u201d) early on, and use it to frame our employee training. When your employees are aligned with your company\u2019s main objectives, you will be able to reduce conflicts among your staff when making critical decisions. At the end of the day, you cannot be there for every important decision, so your culture is what guides your team in making the right decisions.<\/p>\n\n\n\n<p>For guidance on <a href=\"https:\/\/www.wework.com\/ideas\/how-to-write-a-mission-statement\">how to write a mission statement<\/a>, click <a href=\"https:\/\/www.wework.com\/ideas\/how-to-write-a-mission-statement\">here<\/a>. You can also peruse some excellent <a href=\"https:\/\/www.wework.com\/ideas\/best-mission-statement-examples\">mission statement examples for inspiration<\/a>.<\/p>\n\n\n\n<h2  id=\"2-lead-by-example\"class=\"wp-block-heading\"><strong>2. Lead by example<\/strong><\/h2>\n\n\n\n<p>This is definitely the least time consuming, most effective way of building your company culture. Remember, you are a role model for your employees and they will follow your lead. As the founder of a startup, you should embody your company\u2019s values and culture.<\/p>\n\n\n\n<h2  id=\"3-hire-the-right-people\"class=\"wp-block-heading\"><strong>3. Hire the right people<\/strong><\/h2>\n\n\n\n<p>At the end of the day people are what make companies run. Without the right employees, you won\u2019t be able to succeed. That said, I have always made it a practice to hire people who share my same values and who I believe will act with integrity.<\/p>\n\n\n\n<h2  id=\"4-hold-company-outings-and-team-building-events\"class=\"wp-block-heading\"><strong>4. Hold company outings and team building events<\/strong><\/h2>\n\n\n\n<p>Although it may seem like a clich\u00e9, corporate bonding is a key aspect of creating culture within a business. You don\u2019t need to hold a two-week corporate retreat in Hawaii to be effective, although I\u2019m sure your team would appreciate that. A simple barbecue or day at the park can help bolster your team\u2019s morale. It will allow them to spend time outside the office, which will help your employees work more effectively with one another. For smaller companies, time with a founder or owner can be especially helpful. If your team has less than five people, try to have lunch with at least 1-2 employees per week.<\/p>\n\n\n\n<h2  id=\"5-effective-periodic-messages\"class=\"wp-block-heading\"><strong>5. Effective, periodic messages<\/strong><\/h2>\n\n\n\n<p>This is especially important for larger organizations. Some examples include: a company-wide monthly call with the CEO or a weekly, all-staff email. These periodic messages are typically sent out on Friday mornings. Personally, I have found a recurring email, focused around a meaningful or relevant quote, can be the most effective way to communicate.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Growing a fantastic work culture for your business is harder than it looks. It can be a great selling point for employees and for your brand\u2014but it could be your biggest challenge. And once established, it can be hard to change. I recently spoke with the owner of Shiraz Restaurant in Los Angeles who hadn\u2019t [&hellip;]<\/p>\n","protected":false},"author":1650,"featured_media":25557,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43902],"tags":[39221,39218,1487,503],"class_list":["post-25555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-professional-development","tag-entrepreneurs","tag-small-businesses","tag-leadership","tag-culture"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Five ways to create a great company culture from day one<\/title>\n<meta name=\"description\" content=\"Growing a fantastic work culture for your business is harder than it looks. It can be a great selling point for employees and for\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Five ways to create a great company culture from day one\" \/>\n<meta property=\"og:description\" content=\"Growing a fantastic work culture for your business is harder than it looks. It can be a great selling point for employees and for\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one\" \/>\n<meta property=\"og:site_name\" content=\"Ideas\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-06T23:36:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-26T19:29:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2017\/03\/Creating-a-Great-Company-Culture-from-Day-One.jpg?fit=3000%2C2000\" \/>\n\t<meta property=\"og:image:width\" content=\"3000\" \/>\n\t<meta property=\"og:image:height\" content=\"2000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Five ways to create a great company culture from day one\",\"datePublished\":\"2017-03-06T23:36:50+00:00\",\"dateModified\":\"2020-02-26T19:29:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one\"},\"wordCount\":575,\"publisher\":{\"@id\":\"https:\/\/www.wework.com\/ideas\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2017\/03\/Creating-a-Great-Company-Culture-from-Day-One.jpg?fit=3000%2C2000\",\"keywords\":[\"Entrepreneurs\",\"Small Businesses\",\"Leadership\",\"Culture\"],\"articleSection\":[\"Professional Development\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one\",\"url\":\"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one\",\"name\":\"Five ways to create a great company culture from day one\",\"isPartOf\":{\"@id\":\"https:\/\/www.wework.com\/ideas\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.wework.com\/ideas\/professional-development\/5-ways-create-great-company-culture-day-one#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.wework.com\/ideas\/wp-content\/uploads\/sites\/4\/2017\/03\/Creating-a-Great-Company-Culture-from-Day-One.jpg?fit=3000%2C2000\",\"datePublished\":\"2017-03-06T23:36:50+00:00\",\"dateModified\":\"2020-02-26T19:29:13+00:00\",\"description\":\"Growing a fantastic work culture for your business is harder than it looks. 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