{"id":24482,"date":"2016-11-21T19:30:51","date_gmt":"2016-11-22T00:30:51","guid":{"rendered":"https:\/\/www.wework.com\/creator\/?p=24482"},"modified":"2020-04-03T16:15:32","modified_gmt":"2020-04-03T20:15:32","slug":"media-pro-bobby-harris-takes-fashion-to-uncharted-waters","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/community-stories\/member-spotlight\/media-pro-bobby-harris-takes-fashion-to-uncharted-waters","title":{"rendered":"Media pro Bobby Harris helps take Caribbean fashion into “uncharted waters”"},"content":{"rendered":"

In this series, WeWork\u2019s director of digital community selects a WeWork member to get to know better, sharing her fun findings with the rest of the community.\u00a0<\/em><\/p>\n

WeWork South of Fifth<\/a> member Bobby Harris has the enviable role of being a jet-setter for a living. His business,\u00a0Cabana\u00a0One Media<\/a>, which focuses on travel and lifestyle, takes him everywhere from Washington, D.C. to the Caribbean island of Cura\u00e7ao. Read on to learn about his work combining travel and fashion, the best Caribbean island to visit year-round, and more.<\/p>\n

Tell us a little bit about Cabana One Media. <\/strong><\/p>\n

Cabana One Media is an interactive company. We have different properties\u2014magazines, TV, and events\u2014and we are staying in the swimwear, resort wear, fashion, and lifestyle vertical right now. We are going to launch Cabana One TV this fall\u2014it\u2019s a show we will share that will do a lot of fashion and travel segments to be distributed through social media only. So just videos for Instagram, Facebook, YouTube, to really push the social media distribution of the show. Right now, everyone spends their entertainment time on their devices, so I\u2019d rather be there with great quality content so they can see it where they are looking.<\/p>\n

How did you start the company?<\/strong><\/p>\n

I\u2019ve been in the media business for a good 10 years.\u00a0 This new version, Cabana One, came by due to an event in Cura\u00e7ao for International Swim Fashion Week. From that, we started to work with a lot of fashion clients. And from that, we started to work with more travel clients. And from that, it came together organically.<\/p>\n

What have been some of your favorite projects across your clients, like luxury travel brands, fashion brands, and aspects of the food industry?<\/strong><\/p>\n

My favorite project right now is our International Swim Fashion Week in Cura\u00e7ao. It\u2019s so exciting to work with a country and to draw attention to a country with an event that we produce. The event we do with them is the first type of destination fashion event in the Caribbean\u2014it\u2019s uncharted waters, but it\u2019s worked out very, very well. It\u2019s been fun, and next year marks our third year doing it. We are very excited about it\u2014the event is getting bigger and bigger, and next year we are adding a food and wine festival that\u2019s going to be happening at the same time as fashion week, so attendees will have a lot more to do besides watch fashion shows.<\/p>\n

Having your company be present in Washington, D.C., Miami, and <\/strong>Cura\u00e7ao<\/strong> sounds like an exciting challenge. What\u2019s your day-to-day routine like? <\/strong><\/p>\n

Pretty much the same! I drive to WeWork every day. And our office in Washington, D.C. is a sales office targeting new clients for us. Our office in Cura\u00e7ao is our small one-person office for sponsorships for our event there. We need someone there on the island to work with local sponsors and keep things going, working with hotels, transportation\u2014that sort of thing. We email back and forth constantly, have conference calls twice a week, but I\u2019ve been doing this for years, and working with multiple offices around the world is business.<\/p>\n

What are some of your best recommendations for places to see that you\u2019ve found during your travels?<\/strong><\/p>\n

Cura\u00e7ao is a great island\u2014it\u2019s very European and Dutch-influenced. I was telling someone the other day that this island has some of the smartest people on earth. Everyone<\/em> speaks four languages there: English, Dutch, an island language that\u2019s a mix of Portuguese and Spanish, and most of them speak Spanish. One thing that\u2019s cool about Cura\u00e7ao is that it\u2019s not a tourist island. You feel like everyone is treating you as a friend, not as a wallet of money to be spent. I\u2019ve traveled nearly the entire Caribbean, and that\u2019s a very rare feeling. Cura\u00e7ao treats you like family, which is why I keep going back to it. It\u2019s a great place to visit all year long.<\/p>\n","protected":false},"excerpt":{"rendered":"

In this series, WeWork\u2019s director of digital community selects a WeWork member to get to know better, sharing her fun findings with the rest of the community.\u00a0 WeWork South of Fifth member Bobby Harris has the enviable role of being a jet-setter for a living. His business,\u00a0Cabana\u00a0One Media, which focuses on travel and lifestyle, takes […]<\/p>\n","protected":false},"author":918,"featured_media":34897,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43903,43911],"tags":[],"class_list":["post-24482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-stories","category-member-spotlight"],"acf":[],"yoast_head":"\nMedia pro Bobby Harris helps take Caribbean fashion into "uncharted waters"<\/title>\n<meta name=\"description\" content=\"Bobby Harris' travel and lifestyle business, Cabana One Media, takes him everywhere from Washington, D.C. to the Caribbean island of Cura\u00e7ao.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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