{"id":23716,"date":"2016-10-11T19:12:33","date_gmt":"2016-10-11T23:12:33","guid":{"rendered":"https:\/\/www.wework.com\/creator\/?p=23716"},"modified":"2020-03-30T22:40:38","modified_gmt":"2020-03-31T02:40:38","slug":"40-40-jane-hoffman-proves-things-possible","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/community-stories\/member-spotlight\/40-40-jane-hoffman-proves-things-possible","title":{"rendered":"40 over 40: Jane Hoffman proves that all things are possible"},"content":{"rendered":"\n

Every day is special for entrepreneur Jane Hoffman, founder of the public relations and marketing firm All Things Possible<\/a>. It\u2019s not just her work, although when you talk with her it\u2019s clear she is enthusiastic about what she does for a living. Last year, after being diagnosed with hepatitis C, she decided that treatment was her best option. \u201cThe treatment was gnarly,\u201d says Hoffman, a WeWork member based in Chelsea<\/a>. \u201cIt was expensive and a time commitment. I promised myself if I came out the other end, I was gonna make sure I take each day as a valuable lesson and a new gift. And I think that\u2019s what drives me as well.\u201d And now, Hoffman says, she\u2019s feeling better than ever.<\/p>\n\n\n\n

\"jane-hoffman-of-all-things-possible\"<\/figure>\n\n\n\n

If you\u2019re not willing to learn something new, don\u2019t bother waking up. If you look at life and think you have nothing left to learn, you\u2019re going to have a very small world.<\/p><\/blockquote><\/figure>\n\n\n\n

When Hoffman launched All Things Possible in 2003, she wanted to work with clients with compelling stories. \u201cYou have to be able to tell a great story,\u201d says Hoffman, whose long list of clients includes Apple, Ford, and Whole Foods. \u201cA press release is an excuse for people who are lazy, just want the facts, and want to write a one-paragraph something somewhere.\u201d When she\u2019s not telling stories, she\u2019s working with likeminded go-getters on political campaigns. \u201cI\u2019m representing a candidate running for the U.S. Senate. He\u2019s in it to win it.\u201d<\/p>\n\n\n\n

Photos: Katelyn Perry<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Every day is special for entrepreneur Jane Hoffman, founder of the public relations and marketing firm All Things Possible. It\u2019s not just her work, although when you talk with her it\u2019s clear she is enthusiastic about what she does for a living. Last year, after being diagnosed with hepatitis C, she decided that treatment was […]<\/p>\n","protected":false},"author":917,"featured_media":23747,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43903,43911],"tags":[],"class_list":["post-23716","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-stories","category-member-spotlight"],"acf":[],"yoast_head":"\n40 over 40: Jane Hoffman proves that all things are possible<\/title>\n<meta name=\"description\" content=\"When Jane Hoffman launched All Things Possible in 2003, the PR and marketing guru wanted to help her clients "tell a great story."\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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