{"id":14347,"date":"2015-10-28T10:00:37","date_gmt":"2015-10-28T14:00:37","guid":{"rendered":"https:\/\/www.wework.com\/creator\/?p=14347"},"modified":"2020-03-30T18:27:49","modified_gmt":"2020-03-30T22:27:49","slug":"for-walcs-allison-mcguire-every-week-is-the-craziest-of-my-life","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/community-stories\/member-spotlight\/for-walcs-allison-mcguire-every-week-is-the-craziest-of-my-life","title":{"rendered":"For Walc\u2019s Allison McGuire, ‘Every week is the craziest of my life’"},"content":{"rendered":"

Meeting Allison McGuire, Creator Of The Walc App<\/b><\/h1>\n

Have you ever popped out of the subway in an unfamiliar neighborhood and gotten completely lost? Did you walk confidently in the wrong direction or try to use your mapping app to give you some orientation?<\/p>\n

Allison McGuire developed a walking habit when she moved to Boston from car-centric Los Angeles and noticed there weren\u2019t any reliable online tools for the purposeful walker who likes to explore cities. Fueled by her frustrations, she decided to take matters into her own hands and develop Walc<\/a>, an app that uses landmarks to help you navigate through all five New York boroughs.<\/p>\n

Creating Apps For Walking<\/b><\/h2>\n

This Fulton Center<\/a> member is now filling a need in the market with a walking navigation tool. When it comes to running the company where she serves as the CEO, each day is full of hustle and bustle.<\/p>\n

\u201cIt\u2019s madness, really,\u201d says McGuire. \u201cEvery week is the craziest week of my life. I just returned from 21 days on the West Coast doing investor presentations, team huddles, acquisition meetings, and mentor conversations.\u201d<\/p>\n

Despite the challenges, she\u2019s committed to the success of her company, which she recently launched in New York City. Read on to learn more about the \u201cmost rewarding, frustrating, challenging, fulfilling, and difficult job\u201d she\u2019s ever encountered.<\/p>\n

WeWork: Where did you grow up, and how did you get where you are now?<\/strong><\/p>\n

McGuire: I grew up in Los Angeles in the entertainment business. For many years, I was an actor. In fact, I obtained a degree from Boston University’s theatre conservatory.<\/p>\n

While in college, I worked\u00a0for\u00a0MassEquality and\u00a0caught the political bug. After working for a U.K. Member of Parliament, I moved to D.C. to pursue a career in politics. While in D.C., I worked in national security and human rights policy.<\/p>\n

Following frustrations around the intransigence in Washington, I pivoted to working in technology, where I saw real progress being made. I discovered Network for Good, a social good tech company, and began working for the company, discovering a new world of innovative problem solving.<\/p>\n

WeWork: What inspired you to start your business?\u00a0And why did you want to start one in walking?<\/strong><\/p>\n

McGuire: Growing up in L.A., I drove everywhere. Moving to Boston for college was a shock in many ways\u2014not just the weather! I didn’t have enough income to take the T everywhere, so I developed a walking habit. While living in London and D.C., the habit grew into an addiction, as I saw it was the best way to experience a city.<\/p>\n

Thus, my app idea of real-time, crowdsourced walking directions was born. I took this idea to a Lean\u00a0Startup Machine\u00a0boot camp\u00a0and pitched it amongst 30 other ideas. I was the number one pitch. After working on the idea over the weekend and talking with hundreds of people about their need for better walking tech tools, I realized I was on to something. I worked nights and weekends developing a minimum viable product, built a website, and began manually plotting out people’s experiences of city streets.<\/p>\n

Once I got my first commitment of investment capital and met Daniel\u00a0Herrington\u2014an engineer who could architect the app and who jumped\u00a0onboard\u00a0as my co-founder\u2014I quit my job, moved to New York, and it’s been a whirlwind since.
\n<\/strong>
\nWeWork: What has been your biggest mistake so far, and how did you recover?\u00a0<\/strong><\/p>\n

McGuire: All of my biggest mistakes have occurred when I’ve ignored my intuition. I don’t regret any of these experiences, but I do pay much more attention to how things feel and make decisions based on trusting that impulse. Specifically, I had an employee who I knew wasn’t going to cut it. Instead of ending the relationship immediately, I delayed, hoping the situation would change. In the end, this person did leave, but the whole process took far more energy and time than necessary.<\/p>\n

WeWork: Was there anything you wish you knew before you started out?\u00a0<\/strong><\/p>\n

McGuire: Building and running a company are full of contradictions. It’s the most rewarding, frustrating, challenging, fulfilling, and difficult job. Jet setting, fundraising, and innovation are far less glamorous than the media makes it look.<\/p>\n

WeWork: What\u2019s your favorite drink to start or end the day?\u00a0<\/strong><\/p>\n

McGuire: Starbucks’\u00a0Trenta\u00a0green iced tea. No added water and no sweetener. I drink one every morning. It’s the size of my head.<\/p>\n

WeWork: How long have you been with\u00a0WeWork\u00a0and what as your experience been like here?\u00a0<\/strong><\/p>\n

McGuire: Walc\u00a0has been with\u00a0WeWork since July 1, 2014\u2014almost a year! We love it here. It has been, by far, the best investment I’ve made in our company. Between the network of audacious, gregarious entrepreneurs to the resources available and opportunities provided,\u00a0WeWork\u00a0has been a huge part of our success. The Fulton Center community management team is incredible and has made us feel at home since day one.<\/p>\n

WeWork: What are the next steps for your company?\u00a0<\/strong><\/p>\n

McGuire: We’ve been fortunate to have pitched and won McDonald’s Innovation in Transportation Challenge, BMW Ventures’ Future of Mobility Competition, and WeWork’s\u00a0Demo Day. We’re also growing our team and will be doubling then tripling in size over the summer, so big things to come.<\/p>\n

Photo credit: Lauren Kallen<\/p>\n","protected":false},"excerpt":{"rendered":"

Meeting Allison McGuire, Creator Of The Walc App Have you ever popped out of the subway in an unfamiliar neighborhood and gotten completely lost? Did you walk confidently in the wrong direction or try to use your mapping app to give you some orientation? 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