{"id":10315,"date":"2014-12-05T12:00:00","date_gmt":"2014-12-05T17:00:00","guid":{"rendered":"https:\/\/www.wework.com\/creator\/?p=10315"},"modified":"2020-04-03T18:00:58","modified_gmt":"2020-04-03T22:00:58","slug":"glovely-holiday-feature","status":"publish","type":"post","link":"https:\/\/www.wework.com\/ideas\/community-stories\/glovely-holiday-feature","title":{"rendered":"Startup Glove.ly reinvents the glove"},"content":{"rendered":"<p dir=\"ltr\">When <a href=\"http:\/\/www.glove.ly\/\" target=\"_blank\" rel=\"noopener noreferrer\">Glove.ly<\/a> was just starting out, the model was simple: Oscar and Sol Hedaya would make warm, fashionable smartphone-friendly gloves in their spare time and drop off them off in a post box on the way to work. But then one day they ran into a problem: there were so many orders that they had filled up the mailbox. \u201cWe looked at each other,\u201d Sol recalls, \u201cand we\u2019re like, \u201cOkay!\u201d. Things got a bit more complicated after that, as they both quit their jobs and decided to go into Glove.ly full time.<\/p>\n<p>This isn\u2019t the flashiest way to start up a clothing brand, of course. Oscar and Sol are both well aware that the easiest way to get headlines these days can be to launch a crowdfunding effort for your clothes. Looking back, they admit they might have been tempted to go with the starry-eyed Kickstarter route, but are happy with what they did. The glove, Sol admits, is not the sexiest piece of clothing. In fact, he says, it\u2019s \u201cthe most boring product in the world\u201d. The decision to not crowd source gave Glove.ly the patience to focus on making a strong and unique product, one that lined up with their vision of clean, minimalist design with thoughtful features. \u201cWhen we looked at it, we looked at our logo and thought, \u2018Why don\u2019t we stick a magnet inside?\u2019 That way, you\u2019ll never lose your gloves. The cleaning instructions inside? They\u2019re made out of a cleaning microfiber. The glove itself? It looks like a regular glove, but it works with your phone\u201d.<\/p>\n<p><a href=\"\/\/www.wework.com\/magazine\/wp-content\/uploads\/2014\/12\/20141204-Glove.ly-8.jpg\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10360\" alt=\"-20141204 Glove.ly-8\" src=\"\/\/www.wework.com\/magazine\/wp-content\/uploads\/2014\/12\/20141204-Glove.ly-8.jpg?resize=1280%2C853\" width=\"1280\" height=\"853\" data-wp-pid=\"10360\" \/><\/a><\/p>\n<p>\u201cWe didn\u2019t start with a huge product line\u201d, recalls Oscar. \u201cJust one product: the perfect glove. The glove that everyone wants, that everybody can use, that\u2019s perfect.\u201d Glove.ly has lived up to its URL-friendly name by producing gloves in a way that coders would recognize: come out with a stable product, and then upgrade as frequently as possible, tweaking things both big and little. Comparing today\u2019s Classic glove to the one first produced in 2011, Oscar says, \u201cIt\u2019s like jumping into a Prius today. If you\u2019re a person who never drove a Prius before, you imagine it\u2019s the same as the original one. After the first Classic started doing well, we started talking the best ways to improve the line. The body of the Classic is black, and the second color is this silver. It\u2019s a great glove, but not everybody wants a silver and black glove. We were trying to look for the best way we could put a fashion aspect on the glove\u2026Today\u2019s products, compared to last year, have improved tenfold.\u201d<\/p>\n<p>Taking a note from Apple\u2019s legendary designer Jonny Ive, Glove.ly has set up to make a seamless product that can be enjoyed by both casual and heavy use customers. Both Oscar and Sol, whenever they discuss their origin story, jokingly mention that they started the company \u201cbecause we were cold\u201d. However, it\u2019s grown far beyond a simple need to heat up, and with its hyperfocus on making a perfect product, it\u2019s exciting to think what will be in their next iteration of the search for the perfect glove. More stuffed mailboxes seems like a certainty.<\/p>\n<p class=\"finalnote\" style=\"font-size: 15px;\">Photographs by <a href=\"http:\/\/www.laurenkallen.com\/\">Lauren Kallen<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When Glove.ly was just starting out, the model was simple: Oscar and Sol Hedaya would make warm, fashionable smartphone-friendly gloves in their spare time and drop off them off in a post box on the way to work. But then one day they ran into a problem: there were so many orders that they had [&hellip;]<\/p>\n","protected":false},"author":910,"featured_media":10356,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[43903],"tags":[],"class_list":["post-10315","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-stories"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Startup Glove.ly reinvents the glove<\/title>\n<meta name=\"description\" content=\"When Glove.ly was just starting out, the model was simple: Oscar\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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