{"id":6839,"date":"2022-02-02T19:55:11","date_gmt":"2022-02-02T19:55:11","guid":{"rendered":"https:\/\/www.wework.com\/en-GB\/ideas\/?p=6839&#038;preview=true&#038;preview_id=6839"},"modified":"2022-02-03T12:40:10","modified_gmt":"2022-02-03T12:40:10","slug":"using-design-light-and-art-to-build-the-wework-experience","status":"publish","type":"post","link":"https:\/\/www.wework.com\/en-GB\/ideas\/research-insights\/using-design-light-and-art-to-build-the-wework-experience","title":{"rendered":"Using design, light and art to build the WeWork experience"},"content":{"rendered":"\n<p>Creative, stimulating design doesn\u2019t just happen. Since its inception, WeWork has had a global in-house team of artists, architects and interior designers that <a href=\"https:\/\/www.wework.com\/ideas\/tag\/science-of-space\">strategically design spaces<\/a>. 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Korea\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Spain\",\"value\":\"\",\"slug\":\"spain\"},{\"label\":\"Barcelona\",\"value\":\"838055ee-b28a-11e7-afb6-0a636a339cd2\",\"slug\":\"barcelona\",\"country\":\"Spain\"},{\"label\":\"Madrid\",\"value\":\"637e5c08-88fc-11e7-bad5-0a636a339cd2\",\"slug\":\"madrid\",\"country\":\"Spain\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Sweden\",\"value\":\"\",\"slug\":\"sweden\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Thailand\",\"value\":\"\",\"slug\":\"thailand\"},{\"label\":\"Bangkok\",\"value\":\"59bd37b8-5550-11e8-a9dc-1202be33576a\",\"slug\":\"bangkok\",\"country\":\"Thailand\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"United Arab Emirates\",\"value\":\"\",\"slug\":\"united-arab-emirates\"},{\"label\":\"Abu Dhabi\",\"value\":\"93993818-6b4f-11e9-9b0b-0ec6db7d2a3c\",\"slug\":\"abu-dhabi\",\"country\":\"United Arab 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team.\",\"key\":\"i_would_like_wework_to_send_me_offers_and_other_communications_1557772665629\",\"label_pos\":\"right\",\"required\":\"\",\"container_class\":\"gdpr-container\",\"element_class\":\"\",\"manual_key\":true,\"admin_label\":\"\",\"help_text\":\"\",\"default_value\":\"unchecked\",\"checked_value\":\"true\",\"unchecked_value\":\"false\",\"drawerDisabled\":false,\"field_label\":\"I would like WeWork to send me offers and other communications.\",\"field_key\":\"i_would_like_wework_to_send_me_offers_and_other_communications_1557772665629\",\"checked_calc_value\":\"\",\"unchecked_calc_value\":\"\",\"wrap_styles_show_advanced_css\":0,\"label_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"cellcid\":\"c4025\",\"created_at\":\"2019-05-13 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href=\\\"https:\\\/\\\/www.wework.com\\\/en-GB\\\/legal\\\/terms-of-service\\\" target=\\\"_blank\\\" style=\\\"font-size: 13.3333px;\\\">Terms of Service<\\\/a>&nbsp;and acknowledge our&nbsp;<a href=\\\"https:\\\/\\\/www.wework.com\\\/en-GB\\\/legal\\\/global-privacy-policy\\\" target=\\\"_blank\\\" style=\\\"font-size: 13.3333px;\\\">Global&nbsp;Privacy Policy<\\\/a>.<\\\/p>\",\"container_class\":\"width 100\",\"element_class\":\"width 100\",\"wrap_styles_border\":\"\",\"wrap_styles_width\":\"100%\",\"wrap_styles_margin\":\"\",\"wrap_styles_padding\":\"\",\"wrap_styles_float\":\"\",\"wrap_styles_show_advanced_css\":1,\"label_styles_border\":\"\",\"label_styles_width\":\"\",\"label_styles_font-size\":\"\",\"label_styles_margin\":\"\",\"label_styles_padding\":\"\",\"label_styles_float\":\"\",\"label_styles_show_advanced_css\":0,\"element_styles_border\":\"\",\"element_styles_width\":\"100%\",\"element_styles_font-size\":\"\",\"element_styles_margin\":\"\",\"element_styles_padding\":\"\",\"element_styles_float\":\"\",\"element_styles_show_advanced_css\":0,\"cellcid\":\"c4028\",\"key\":\"html_1588257629816\",\"drawerDisabled\":false,\"wrap_styles_display\":\"\",\"wrap_styles_border-style\":\"\",\"field_label\":\"\",\"field_key\":\"html_1588257629816\",\"admin_label\":\"\",\"id\":297,\"beforeField\":\"\",\"afterField\":\"\",\"value\":\"<p>By clicking the button below, you agree to our&nbsp;<a href=\\\"https:\\\/\\\/www.wework.com\\\/en-GB\\\/legal\\\/terms-of-service\\\" target=\\\"_blank\\\" style=\\\"font-size: 13.3333px;\\\">Terms of Service<\\\/a>&nbsp;and acknowledge our&nbsp;<a href=\\\"https:\\\/\\\/www.wework.com\\\/en-GB\\\/legal\\\/global-privacy-policy\\\" target=\\\"_blank\\\" style=\\\"font-size: 13.3333px;\\\">Global&nbsp;Privacy Policy<\\\/a>.<\\\/p>\",\"label_pos\":\"above\",\"parentType\":\"html\",\"element_templates\":[\"html\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":12,\"idAttribute\":\"id\",\"type\":\"submit\",\"label\":\"Submit\",\"processing_label\":\"Processing\",\"container_class\":\"\",\"element_class\":\"\",\"key\":\"submit_1554741098461\",\"field_label\":\"Submit\",\"field_key\":\"submit_1554741098461\",\"wrap_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"submit_element_hover_styles_show_advanced_css\":0,\"cellcid\":\"c4031\",\"created_at\":\"2019-04-11 14:18:43\",\"admin_label\":\"\",\"id\":296,\"beforeField\":\"\",\"afterField\":\"\",\"value\":\"\",\"label_pos\":\"above\",\"parentType\":\"textbox\",\"element_templates\":[\"submit\",\"button\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap-no-label\"}];nfForms.push(form);<\/script>\n                <script id=\"nf-tmpl-cell\" type=\"text\/template\">\r\n            <nf-fields><\/nf-fields>\r\n        <\/script>\r\n\r\n        <script id=\"nf-tmpl-row\" type=\"text\/template\">\r\n            <nf-cells><\/nf-cells>\r\n        <\/script>\r\n\r\n        \n\n\n<h2  id=\"the-wework-design-formula\"class=\"wp-block-heading\">The WeWork design formula<\/h2>\n\n\n\n<p>WeWork employs distinctive, recognisable design elements across all of our locations. This includes using similar styles of fixed joinery, furniture, framed artwork, <a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/flexible-products\/office-neon-signs\">neons<\/a> and lighting. A consistent aesthetic reinforces the global brand identity. The design team also finds strategic moments to inject customised immersive experiences and moments of surprise, making each space feel individualised.<\/p>\n\n\n<div class=glide--photo-template>\r\n  <div class=\"ray-grid gallery-carousel-grid\">\r\n    <div\r\n      class=\"ray-grid__cell--span-12-desktop ray-grid__cell--span-10-tablet ray-grid__cell--span-4-phone ray-grid__cell--span-full\">\r\n      <div\r\n        data-block_61dddfa598ebe\r\n        class=\"glide-container gallery-carousel align glide-container--photo-template\"\r\n      >\r\n        <div class=\"building-slider glide glide--slider glide--swipeable\">\r\n          <div data-glide-el=\"track\" class=\"glide__track\">\r\n            <ul class=\"glide__slides glide__slides--photo-template\">\r\n                                              <li class=\"glide__slide glide__slide--photo-template\">\r\n                  <div class=\"ray-image glide__image--photo-template\">\r\n                    <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-20202007Via-Turati-4Milan0004_v1-scaled.jpg?fit=2048%2C1152&#038;resize=2048%2C1152\" class=\"glide-img\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-20202007Via-Turati-4Milan0004_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-20202007Via-Turati-4Milan0004_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-20202007Via-Turati-4Milan0004_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-20202007Via-Turati-4Milan0004_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-20202007Via-Turati-4Milan0004_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-20202007Via-Turati-4Milan0004_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                  <\/div>\r\n                                      <div\r\n                      class=\"ray-caption slider__caption glide__caption glide__caption--photo-template\">\r\n                      <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/via-filippo-turati-4--milan\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/via-filippo-turati-4--milan\"> WeWork Via Filippo Turati, 4<\/a> in Milan.\r\n                    <\/div>\r\n                                  <\/li>\r\n                                              <li class=\"glide__slide glide__slide--photo-template\">\r\n                  <div class=\"ray-image glide__image--photo-template\">\r\n                    <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20180904_Berlin_Atrium-Tower_Hot-Desks_v1-1-scaled.jpg?fit=2048%2C1152&#038;resize=2048%2C1152\" class=\"glide-img\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20180904_Berlin_Atrium-Tower_Hot-Desks_v1-1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20180904_Berlin_Atrium-Tower_Hot-Desks_v1-1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20180904_Berlin_Atrium-Tower_Hot-Desks_v1-1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20180904_Berlin_Atrium-Tower_Hot-Desks_v1-1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20180904_Berlin_Atrium-Tower_Hot-Desks_v1-1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20180904_Berlin_Atrium-Tower_Hot-Desks_v1-1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                  <\/div>\r\n                                      <div\r\n                      class=\"ray-caption slider__caption glide__caption glide__caption--photo-template\">\r\n                      <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/atrium-tower--berlin\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/atrium-tower--berlin\"> WeWork Atrium Tower<\/a> in Berlin.\r\n                    <\/div>\r\n                                  <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n\r\n          <div data-glide-el=\"controls\">\r\n            <button onmouseup=\"this.blur();\"\r\n                    class=\"slider__arrow-btn slider__arrow-btn--left ray-button--secondary\"\r\n                    data-glide-dir=\"&lt;\" aria-label=\"left slider arrow\">\r\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 11.99 6.99\">\r\n  <g data-name=\"Layer 2\">\r\n    <path d=\"M11.85 6.85a.46.46 0 0 1-.67 0L6 1.2.81 6.85a.46.46 0 0 1-.67 0 .46.46 0 0 1 0-.67l5.47-6V.1A.5.5 0 0 1 6 0a.45.45 0 0 1 .35.14v.08l5.46 6a.46.46 0 0 1 .04.63z\" data-name=\"Layer 1\"><\/path>\r\n  <\/g>\r\n<\/svg>            <\/button>\r\n\r\n            <button onmouseup=\"this.blur();\"\r\n                    class=\"slider__arrow-btn slider__arrow-btn--right ray-button--secondary\"\r\n                    data-glide-dir=\"&gt;\" aria-label=\"right slider arrow\">\r\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 11.99 6.99\">\r\n  <g data-name=\"Layer 2\">\r\n    <path d=\"M11.85 6.85a.46.46 0 0 1-.67 0L6 1.2.81 6.85a.46.46 0 0 1-.67 0 .46.46 0 0 1 0-.67l5.47-6V.1A.5.5 0 0 1 6 0a.45.45 0 0 1 .35.14v.08l5.46 6a.46.46 0 0 1 .04.63z\" data-name=\"Layer 1\"><\/path>\r\n  <\/g>\r\n<\/svg>            <\/button>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n\n\n\n<p>The <a href=\"\/en-GB\/ideas\/workspace-solutions\/flexible-products\/a-surprise-second-act-in-londons-ancient-theater-district\">history of a location<\/a> plays a big part in the design process. Our team researches the history of the building, neighbourhood and city that houses a WeWork, in order to collect images that will inform designs \u2013 from wall finishes to fabric choices. For an upcoming project on Wardour Street in London, for example, the team explored the building&#8217;s history and connection to the <a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/flexible-products\/bringing-an-iconic-l-a-entertainment-landmark-back-to-life\">film industry<\/a> as well as its art deco architecture.<\/p>\n\n\n\n<p>The WeWork design team iterates on the strategy by collecting member feedback, evaluating competitor offerings and keeping up to date on market trends. We synthesise these inputs, then innovate on the ideas to create a vision that aligns with WeWork values.<\/p>\n\n\n<div class=\"image-collage image-collage--hide-numbers\">\r\n    <div class=\"image-collage__wrapper image-collage__wrapper--2_vertical_2_horizontal\">\r\n      \r\n        <div class=\"image-collage__small-images\">\r\n        \r\n          <div class=\"image-collage__item-wrapper\">\r\n            <div class=\"image-collage__item-container ray-image--16by9\">\r\n              \r\n              <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20201217_WeWork_10-York-Road-London_011_v1-scaled.jpg?fit=1440%2C810&#038;resize=1440%2C810\" class=\"image-collage__image-item\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20201217_WeWork_10-York-Road-London_011_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20201217_WeWork_10-York-Road-London_011_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20201217_WeWork_10-York-Road-London_011_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20201217_WeWork_10-York-Road-London_011_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20201217_WeWork_10-York-Road-London_011_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20201217_WeWork_10-York-Road-London_011_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n            <\/div>\r\n          <\/div>\r\n\r\n        \r\n\r\n      \r\n        \r\n        \r\n          <div class=\"image-collage__item-wrapper\">\r\n            <div class=\"image-collage__item-container ray-image--16by9\">\r\n              \r\n              <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"607\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_013_v1.jpg?fit=1080%2C607&#038;resize=1080%2C607\" class=\"image-collage__image-item\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_013_v1.jpg?w=1080 1080w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_013_v1.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_013_v1.jpg?w=800 800w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n            <\/div>\r\n          <\/div>\r\n\r\n        <\/div>\r\n\r\n      \r\n        <div class=\"image-collage__small-images\">\r\n        \r\n          <div class=\"image-collage__item-wrapper\">\r\n            <div class=\"image-collage__item-container ray-image--16by9\">\r\n              \r\n              <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"607\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_010_v1.jpg?fit=1080%2C607&#038;resize=1080%2C607\" class=\"image-collage__image-item\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_010_v1.jpg?w=1080 1080w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_010_v1.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_010_v1.jpg?w=800 800w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n            <\/div>\r\n          <\/div>\r\n\r\n        \r\n\r\n      \r\n        \r\n        \r\n          <div class=\"image-collage__item-wrapper\">\r\n            <div class=\"image-collage__item-container ray-image--16by9\">\r\n              \r\n              <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"607\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_003_v1.jpg?fit=1080%2C607&#038;resize=1080%2C607\" class=\"image-collage__image-item\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_003_v1.jpg?w=1080 1080w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_003_v1.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201217_WeWork_10-York-Road-London_003_v1.jpg?w=800 800w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n            <\/div>\r\n          <\/div>\r\n\r\n        <\/div>\r\n\r\n          <\/div>\r\n    <div class=\"image-collage__collage-caption\"><a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/10-york-rd--london\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/10-york-rd--london\">WeWork 10 York Rd<\/a> in London.<\/div>\r\n  <\/div>\r\n\n\n\n<p>Everything is intentional, including materiality, or the physical materials used in a building. The majority of lounge and office spaces are finished with light wood flooring to create a residential feel, rather than a sterile office vibe. Walls are often painted white to reflect more light, creating an airy feel. Darker, more textured wall finishes are employed in restrooms, super nooks and event environments to help distinguish the shifting mood between workspace and areas used for alternative purposes.<\/p>\n\n\n\n<h2  id=\"building-community-through-art\"class=\"wp-block-heading\">Building community through art<\/h2>\n\n\n\n<p>Art can be used to help <a href=\"\/en-GB\/ideas\/workspace-solutions\/flexible-products\/the-many-possibilities-of-a-simple-office\">give identity to a workspace<\/a>, especially when we commission and design custom pieces.<\/p>\n\n\n\n<p>Each custom piece of artwork at WeWork \u2013 from wall <a href=\"https:\/\/www.wework.com\/ideas\/community-stories\/employee-spotlight\/argentinean-artist-connects-with-local-culture-in-wework-mural\">murals<\/a> to large sculptures \u2013 is selected by taking into account what its visual context and location would be. Members and visitors bring their own unique perspective and experience when they interact with the artwork, which triggers different emotions in each observer. It\u2019s this emotional connection that drives us as designers. We want our members to feel transported from their day-to-day lives and to feel recharged by the stimulating art that surrounds them.\u00a0<\/p>\n\n\n\n<p>To create the artwork that adorns WeWork spaces, we start by looking at three key themes within the neighbourhood of a project: local culture, historical elements and local architecture. In this way, we can pay homage to the historical and regional cultures. In addition, the team works exclusively with local artists to bring one-of-a-kind artwork to life.\u00a0<\/p>\n\n\n<div class=glide--photo-template>\r\n  <div class=\"ray-grid gallery-carousel-grid\">\r\n    <div\r\n      class=\"ray-grid__cell--span-12-desktop ray-grid__cell--span-10-tablet ray-grid__cell--span-4-phone ray-grid__cell--span-full\">\r\n      <div\r\n        data-block_61dde1c950ce0\r\n        class=\"glide-container gallery-carousel align glide-container--photo-template\"\r\n      >\r\n        <div class=\"building-slider glide glide--slider glide--swipeable\">\r\n          <div data-glide-el=\"track\" class=\"glide__track\">\r\n            <ul class=\"glide__slides glide__slides--photo-template\">\r\n                                              <li class=\"glide__slide glide__slide--photo-template\">\r\n                  <div class=\"ray-image glide__image--photo-template\">\r\n                    <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"607\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20191001_WeWork_Botanic-Building-Brussels_007_v1.jpg?fit=1080%2C607&#038;resize=1080%2C607\" class=\"glide-img\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20191001_WeWork_Botanic-Building-Brussels_007_v1.jpg?w=1080 1080w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20191001_WeWork_Botanic-Building-Brussels_007_v1.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20191001_WeWork_Botanic-Building-Brussels_007_v1.jpg?w=800 800w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                  <\/div>\r\n                                      <div\r\n                      class=\"ray-caption slider__caption glide__caption glide__caption--photo-template\">\r\n                      <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/botanic--brussels\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/botanic--brussels\"> WeWork Botanic<\/a> in Brussels.\r\n                    <\/div>\r\n                                  <\/li>\r\n                                              <li class=\"glide__slide glide__slide--photo-template\">\r\n                  <div class=\"ray-image glide__image--photo-template\">\r\n                    <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/WeWork-Berlin-Friedrichstrasse-Reception-0111-retouched_v1-scaled.jpg?fit=2048%2C1152&#038;resize=2048%2C1152\" class=\"glide-img\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/WeWork-Berlin-Friedrichstrasse-Reception-0111-retouched_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/WeWork-Berlin-Friedrichstrasse-Reception-0111-retouched_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/WeWork-Berlin-Friedrichstrasse-Reception-0111-retouched_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/WeWork-Berlin-Friedrichstrasse-Reception-0111-retouched_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/WeWork-Berlin-Friedrichstrasse-Reception-0111-retouched_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/WeWork-Berlin-Friedrichstrasse-Reception-0111-retouched_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                  <\/div>\r\n                                      <div\r\n                      class=\"ray-caption slider__caption glide__caption glide__caption--photo-template\">\r\n                      <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/friedrichstrasse-76--berlin\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/friedrichstrasse-76--berlin\"> WeWork Friedrichstrasse 76<\/a> in Berlin.\r\n                    <\/div>\r\n                                  <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n\r\n          <div data-glide-el=\"controls\">\r\n            <button onmouseup=\"this.blur();\"\r\n                    class=\"slider__arrow-btn slider__arrow-btn--left ray-button--secondary\"\r\n                    data-glide-dir=\"&lt;\" aria-label=\"left slider arrow\">\r\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 11.99 6.99\">\r\n  <g data-name=\"Layer 2\">\r\n    <path d=\"M11.85 6.85a.46.46 0 0 1-.67 0L6 1.2.81 6.85a.46.46 0 0 1-.67 0 .46.46 0 0 1 0-.67l5.47-6V.1A.5.5 0 0 1 6 0a.45.45 0 0 1 .35.14v.08l5.46 6a.46.46 0 0 1 .04.63z\" data-name=\"Layer 1\"><\/path>\r\n  <\/g>\r\n<\/svg>            <\/button>\r\n\r\n            <button onmouseup=\"this.blur();\"\r\n                    class=\"slider__arrow-btn slider__arrow-btn--right ray-button--secondary\"\r\n                    data-glide-dir=\"&gt;\" aria-label=\"right slider arrow\">\r\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 11.99 6.99\">\r\n  <g data-name=\"Layer 2\">\r\n    <path d=\"M11.85 6.85a.46.46 0 0 1-.67 0L6 1.2.81 6.85a.46.46 0 0 1-.67 0 .46.46 0 0 1 0-.67l5.47-6V.1A.5.5 0 0 1 6 0a.45.45 0 0 1 .35.14v.08l5.46 6a.46.46 0 0 1 .04.63z\" data-name=\"Layer 1\"><\/path>\r\n  <\/g>\r\n<\/svg>            <\/button>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n\n\n\n<p>In order to maintain the essence of locality, we work exclusively with artists who are native to the area of the project. Once our art and graphics and creative studio teams have outlined a detailed brief and scope of work within the location, we will work directly with a local artist, using their creative style, knowledge and ability to see those pieces come to fruition.<\/p>\n\n\n\n<p>Creating work that has authenticity and relevance to the area where it is being designed is extremely important. Examples of this can be seen in all our projects. A mural painted at Belmont Court in Brussels is a good example of design inspired by local architecture and the Triumphal Arch. A community desk can also be used to highlight local themes and to create an almost cabinet of curiosity.<\/p>\n\n\n<div class=glide--photo-template>\r\n  <div class=\"ray-grid gallery-carousel-grid\">\r\n    <div\r\n      class=\"ray-grid__cell--span-12-desktop ray-grid__cell--span-10-tablet ray-grid__cell--span-4-phone ray-grid__cell--span-full\">\r\n      <div\r\n        data-block_61dde22750ce3\r\n        class=\"glide-container gallery-carousel align glide-container--photo-template\"\r\n      >\r\n        <div class=\"building-slider glide glide--slider glide--swipeable\">\r\n          <div data-glide-el=\"track\" class=\"glide__track\">\r\n            <ul class=\"glide__slides glide__slides--photo-template\">\r\n                                              <li class=\"glide__slide glide__slide--photo-template\">\r\n                  <div class=\"ray-image glide__image--photo-template\">\r\n                    <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20210308_WeWork_Rue-de-Madrid-Paris_016_v1-scaled.jpg?fit=2048%2C1152&#038;resize=2048%2C1152\" class=\"glide-img\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20210308_WeWork_Rue-de-Madrid-Paris_016_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20210308_WeWork_Rue-de-Madrid-Paris_016_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20210308_WeWork_Rue-de-Madrid-Paris_016_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20210308_WeWork_Rue-de-Madrid-Paris_016_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20210308_WeWork_Rue-de-Madrid-Paris_016_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20210308_WeWork_Rue-de-Madrid-Paris_016_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                  <\/div>\r\n                                      <div\r\n                      class=\"ray-caption slider__caption glide__caption glide__caption--photo-template\">\r\n                      <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/7-rue-de-madrid--paris\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/7-rue-de-madrid--paris\"> WeWork 7 Rue De Madrid<\/a> in Paris.\r\n                    <\/div>\r\n                                  <\/li>\r\n                                              <li class=\"glide__slide glide__slide--photo-template\">\r\n                  <div class=\"ray-image glide__image--photo-template\">\r\n                    <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/wework_LFS7821_v1-scaled.jpg?fit=2048%2C1152&#038;resize=2048%2C1152\" class=\"glide-img\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/wework_LFS7821_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/wework_LFS7821_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/wework_LFS7821_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/wework_LFS7821_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/wework_LFS7821_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/wework_LFS7821_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                  <\/div>\r\n                                      <div\r\n                      class=\"ray-caption slider__caption glide__caption glide__caption--photo-template\">\r\n                      <a href=\"https:\/\/www.wework.cn\/en-US\/locations\/longfusi\" target=\"_blank\" rel=\"noopener noreferrer\"> WeWork 95 Longfu Si Jie<\/a> in Beijing.\r\n                    <\/div>\r\n                                  <\/li>\r\n                                              <li class=\"glide__slide glide__slide--photo-template\">\r\n                  <div class=\"ray-image glide__image--photo-template\">\r\n                    <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/fschapochnik_216_wework_115_alta_v1-scaled.jpg?fit=2048%2C1152&#038;resize=2048%2C1152\" class=\"glide-img\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/fschapochnik_216_wework_115_alta_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/fschapochnik_216_wework_115_alta_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/fschapochnik_216_wework_115_alta_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/fschapochnik_216_wework_115_alta_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/fschapochnik_216_wework_115_alta_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/fschapochnik_216_wework_115_alta_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                  <\/div>\r\n                                      <div\r\n                      class=\"ray-caption slider__caption glide__caption glide__caption--photo-template\">\r\n                       <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/corrientes-800--buenos-aires\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/corrientes-800--buenos-aires\"> WeWork Corrientes 800 St<\/a> in Buenos Aires.\r\n                    <\/div>\r\n                                  <\/li>\r\n                                              <li class=\"glide__slide glide__slide--photo-template\">\r\n                  <div class=\"ray-image glide__image--photo-template\">\r\n                    <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-WEWORK_T29_10_0082_v1-scaled.jpg?fit=2048%2C1152&#038;resize=2048%2C1152\" class=\"glide-img\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-WEWORK_T29_10_0082_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-WEWORK_T29_10_0082_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-WEWORK_T29_10_0082_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-WEWORK_T29_10_0082_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-WEWORK_T29_10_0082_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI-WEWORK_T29_10_0082_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                  <\/div>\r\n                                      <div\r\n                      class=\"ray-caption slider__caption glide__caption glide__caption--photo-template\">\r\n                      <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/urban-escape--stockholm\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/urban-escape--stockholm\"> WeWork Urban Escape 15<\/a> in Stockholm.\r\n                    <\/div>\r\n                                  <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n\r\n          <div data-glide-el=\"controls\">\r\n            <button onmouseup=\"this.blur();\"\r\n                    class=\"slider__arrow-btn slider__arrow-btn--left ray-button--secondary\"\r\n                    data-glide-dir=\"&lt;\" aria-label=\"left slider arrow\">\r\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 11.99 6.99\">\r\n  <g data-name=\"Layer 2\">\r\n    <path d=\"M11.85 6.85a.46.46 0 0 1-.67 0L6 1.2.81 6.85a.46.46 0 0 1-.67 0 .46.46 0 0 1 0-.67l5.47-6V.1A.5.5 0 0 1 6 0a.45.45 0 0 1 .35.14v.08l5.46 6a.46.46 0 0 1 .04.63z\" data-name=\"Layer 1\"><\/path>\r\n  <\/g>\r\n<\/svg>            <\/button>\r\n\r\n            <button onmouseup=\"this.blur();\"\r\n                    class=\"slider__arrow-btn slider__arrow-btn--right ray-button--secondary\"\r\n                    data-glide-dir=\"&gt;\" aria-label=\"right slider arrow\">\r\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 11.99 6.99\">\r\n  <g data-name=\"Layer 2\">\r\n    <path d=\"M11.85 6.85a.46.46 0 0 1-.67 0L6 1.2.81 6.85a.46.46 0 0 1-.67 0 .46.46 0 0 1 0-.67l5.47-6V.1A.5.5 0 0 1 6 0a.45.45 0 0 1 .35.14v.08l5.46 6a.46.46 0 0 1 .04.63z\" data-name=\"Layer 1\"><\/path>\r\n  <\/g>\r\n<\/svg>            <\/button>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n\n\n\n\n\n<p>Art can also help facilitate building community, one of WeWork\u2019s key focuses. By highlighting themes that bring people together, such as <a href=\"\/en-GB\/ideas\/research-insights\/research-studies\/what-is-employee-well-being-and-can-employers-boost-it\">wellness<\/a>, <a href=\"\/en-GB\/ideas\/professional-development\/creativity-culture\/best-office-plants\">nature<\/a>, fun and whimsy, the art strives to create a sense of unity and collective consciousness.\u00a0\u00a0\u00a0<\/p>\n\n\n\n<p>Our design team wants to develop experiences that bring our members and communities together. During a pandemic, <a href=\"\/en-GB\/ideas\/professional-development\/how-to-create-connection-and-community-in-remote-teams\">creating connections<\/a> with others is so important, and art in the workplace can help facilitate that. It gives others a sense of togetherness and belonging. If we reach even just a small group of people, we have achieved our goal.<\/p>\n\n\n\n<h2  id=\"let-there-be-light\"class=\"wp-block-heading\">Let there be light<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.wework.com\/ideas\/workspace-solutions\/flexible-products\/let-there-be-office-lighting\">Lighting<\/a> is never an afterthought or autopilot decision at WeWork. In fact, it\u2019s one of the most influential forces influencing how people perceive and connect with their environment. Lighting has a significant impact on an individual\u2019s performance, health and well-being, and it plays an important role in creating key emotional connections with a brand. Whether our team is harnessing natural light or applying artificial light, the focus is on providing considered lighting designs that <a href=\"\/en-GB\/ideas\/workspace-solutions\/flexible-products\/best-office-lighting\">encourage productivity<\/a>, concentration and satisfaction.\u00a0<\/p>\n\n\n<div class=glide--photo-template>\r\n  <div class=\"ray-grid gallery-carousel-grid\">\r\n    <div\r\n      class=\"ray-grid__cell--span-12-desktop ray-grid__cell--span-10-tablet ray-grid__cell--span-4-phone ray-grid__cell--span-full\">\r\n      <div\r\n        data-block_61dde28e50ce8\r\n        class=\"glide-container gallery-carousel align glide-container--photo-template\"\r\n      >\r\n        <div class=\"building-slider glide glide--slider glide--swipeable\">\r\n          <div data-glide-el=\"track\" class=\"glide__track\">\r\n            <ul class=\"glide__slides glide__slides--photo-template\">\r\n                                              <li class=\"glide__slide glide__slide--photo-template\">\r\n                  <div class=\"ray-image glide__image--photo-template\">\r\n                    <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20181126_London_Aviation-House_Common-Area-02_v1-scaled.jpg?fit=2048%2C1152&#038;resize=2048%2C1152\" class=\"glide-img\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20181126_London_Aviation-House_Common-Area-02_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20181126_London_Aviation-House_Common-Area-02_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20181126_London_Aviation-House_Common-Area-02_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20181126_London_Aviation-House_Common-Area-02_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20181126_London_Aviation-House_Common-Area-02_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20181126_London_Aviation-House_Common-Area-02_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                  <\/div>\r\n                                      <div\r\n                      class=\"ray-caption slider__caption glide__caption glide__caption--photo-template\">\r\n                      <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/aviation-house--london\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/aviation-house--london\"> WeWork Aviation House<\/a> in London.\r\n                    <\/div>\r\n                                  <\/li>\r\n                                              <li class=\"glide__slide glide__slide--photo-template\">\r\n                  <div class=\"ray-image glide__image--photo-template\">\r\n                    <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"608\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201113_WeWork_Pisani-Milan_016_v1.jpg?fit=1080%2C608&#038;resize=1080%2C608\" class=\"glide-img\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201113_WeWork_Pisani-Milan_016_v1.jpg?w=1080 1080w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201113_WeWork_Pisani-Milan_016_v1.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/Print_300DPI_1080x1080-20201113_WeWork_Pisani-Milan_016_v1.jpg?w=800 800w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                  <\/div>\r\n                                      <div\r\n                      class=\"ray-caption slider__caption glide__caption glide__caption--photo-template\">\r\n                      <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/via-vittor-pisani-15--milan\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/via-vittor-pisani-15--milan\"> WeWork Via Vittor Pisani, 15<\/a> in Milan.\r\n                    <\/div>\r\n                                  <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n\r\n          <div data-glide-el=\"controls\">\r\n            <button onmouseup=\"this.blur();\"\r\n                    class=\"slider__arrow-btn slider__arrow-btn--left ray-button--secondary\"\r\n                    data-glide-dir=\"&lt;\" aria-label=\"left slider arrow\">\r\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 11.99 6.99\">\r\n  <g data-name=\"Layer 2\">\r\n    <path d=\"M11.85 6.85a.46.46 0 0 1-.67 0L6 1.2.81 6.85a.46.46 0 0 1-.67 0 .46.46 0 0 1 0-.67l5.47-6V.1A.5.5 0 0 1 6 0a.45.45 0 0 1 .35.14v.08l5.46 6a.46.46 0 0 1 .04.63z\" data-name=\"Layer 1\"><\/path>\r\n  <\/g>\r\n<\/svg>            <\/button>\r\n\r\n            <button onmouseup=\"this.blur();\"\r\n                    class=\"slider__arrow-btn slider__arrow-btn--right ray-button--secondary\"\r\n                    data-glide-dir=\"&gt;\" aria-label=\"right slider arrow\">\r\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 11.99 6.99\">\r\n  <g data-name=\"Layer 2\">\r\n    <path d=\"M11.85 6.85a.46.46 0 0 1-.67 0L6 1.2.81 6.85a.46.46 0 0 1-.67 0 .46.46 0 0 1 0-.67l5.47-6V.1A.5.5 0 0 1 6 0a.45.45 0 0 1 .35.14v.08l5.46 6a.46.46 0 0 1 .04.63z\" data-name=\"Layer 1\"><\/path>\r\n  <\/g>\r\n<\/svg>            <\/button>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n\n\n\n<p>When highlighting points of interest within a large open space, for example, symmetries \u2013 often achieved through lighting \u2013 help bind various design elements into a unified formal design. See how this plays out at <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/aviation-house--london\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/aviation-house--london\">WeWork Aviation House<\/a> in London. Linear-shaped wall lights are placed vertically on columns to convey a sense of order. Mint green goalposts frame fixed banquettes with suspended globe lights that serve as visual punctuations above the tables. Wall-mounted, neon light art creates a centralised focal point on the axis line that separates the mirrored lighting, architecture forms and furniture within the space. This use of mirroring creates a sense of calm logic and visual order.<\/p>\n\n\n<div class=\"related-articles-sticky related-articles-sticky--inline-on-desktop\">\r\n        <div class=\"related-articles-sticky__holder\">\r\n            <div class=\"ray-grid\">\r\n                <div class=\"ray-grid__cell--span-full\">\r\n                    <div class=\"related-articles-sticky__header-wrapper\">\r\n                        <h3 class=\"ray-text--h3 related-articles-sticky__block-title\">\r\n                            Related articles\r\n                        <\/h3>\r\n                    <\/div>\r\n                    <div class=\"related-articles-sticky__wrapper\">\r\n                        \r\n                            <div class=\"related-articles-sticky__item\">\r\n                                <div class=\"related-articles-sticky__image-wrapper\">\r\n                                    <a href=\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/a-bold-new-space-in-the-heart-of-chicagos-fulton-market\" class=\"ray-image ray-image--1by1\">\r\n                                        <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1366\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/09\/Workspace-Design-WeWork-167-North-Green-Reshoot-2-scaled.jpg?resize=2048%2C1366\" class=\"related-articles-sticky__image\" alt=\"Inspiring workspace design.\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/09\/Workspace-Design-WeWork-167-North-Green-Reshoot-2-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/09\/Workspace-Design-WeWork-167-North-Green-Reshoot-2-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                                    <\/a>\r\n                                <\/div>\r\n                                <div class=\"related-articles-sticky__container\">\r\n                                    <a href=\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/a-bold-new-space-in-the-heart-of-chicagos-fulton-market\">\r\n                                        <div class=\"related-articles-sticky__caption-title\">\r\n                                            A bold new space in the heart of Chicago\u2019s Fulton Market\r\n                                        <\/div>\r\n\r\n                                        <div class=\"author\">\r\n    By\r\n    Diana Hubbell\r\n  <\/div>\r\n                                    <\/a>\r\n                                <\/div>\r\n                            <\/div>\r\n                        \r\n                            <div class=\"related-articles-sticky__item\">\r\n                                <div class=\"related-articles-sticky__image-wrapper\">\r\n                                    <a href=\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/a-concrete-workspace-with-soaring-windows-in-berlin\" class=\"ray-image ray-image--1by1\">\r\n                                        <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/07\/WeWork_Alexanderplatz-Opening_Berlin__8_v1-scaled.jpg?resize=2048%2C1152\" class=\"related-articles-sticky__image\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/07\/WeWork_Alexanderplatz-Opening_Berlin__8_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/07\/WeWork_Alexanderplatz-Opening_Berlin__8_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/07\/WeWork_Alexanderplatz-Opening_Berlin__8_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/07\/WeWork_Alexanderplatz-Opening_Berlin__8_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/07\/WeWork_Alexanderplatz-Opening_Berlin__8_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/07\/WeWork_Alexanderplatz-Opening_Berlin__8_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                                    <\/a>\r\n                                <\/div>\r\n                                <div class=\"related-articles-sticky__container\">\r\n                                    <a href=\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/a-concrete-workspace-with-soaring-windows-in-berlin\">\r\n                                        <div class=\"related-articles-sticky__caption-title\">\r\n                                            A concrete workspace with soaring windows in Berlin\r\n                                        <\/div>\r\n\r\n                                        <div class=\"author\">\r\n    By\r\n    Diana Hubbell\r\n  <\/div>\r\n                                    <\/a>\r\n                                <\/div>\r\n                            <\/div>\r\n                        \r\n                            <div class=\"related-articles-sticky__item\">\r\n                                <div class=\"related-articles-sticky__image-wrapper\">\r\n                                    <a href=\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/a-cutting-edge-workspace-near-washington-d-c\" class=\"ray-image ray-image--1by1\">\r\n                                        <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/06\/WeWork_The-Wilson_7272-Wisconsin-Ave_Bethesda_4_header-scaled.jpg?resize=2048%2C1152\" class=\"related-articles-sticky__image\" alt=\"\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/06\/WeWork_The-Wilson_7272-Wisconsin-Ave_Bethesda_4_header-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/06\/WeWork_The-Wilson_7272-Wisconsin-Ave_Bethesda_4_header-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/06\/WeWork_The-Wilson_7272-Wisconsin-Ave_Bethesda_4_header-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/06\/WeWork_The-Wilson_7272-Wisconsin-Ave_Bethesda_4_header-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/06\/WeWork_The-Wilson_7272-Wisconsin-Ave_Bethesda_4_header-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/06\/WeWork_The-Wilson_7272-Wisconsin-Ave_Bethesda_4_header-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\r\n                                    <\/a>\r\n                                <\/div>\r\n                                <div class=\"related-articles-sticky__container\">\r\n                                    <a href=\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/a-cutting-edge-workspace-near-washington-d-c\">\r\n                                        <div class=\"related-articles-sticky__caption-title\">\r\n                                            A cutting-edge workspace near Washington, DC\r\n                                        <\/div>\r\n\r\n                                        <div class=\"author\">\r\n    By\r\n    Diana Hubbell\r\n  <\/div>\r\n                                    <\/a>\r\n                                <\/div>\r\n                            <\/div>\r\n                                            <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n\n\n\n<p>Lighting also serves as navigation. At WeWork welcome desks, an integrated lighting design helps direct visitors to these immediate entry points for communication. For example, at the welcome desk at <a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/via-vittor-pisani-15--milan\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/via-vittor-pisani-15--milan\">WeWork Via Vittor Pisani, 15<\/a> in Milan, vertical illuminated bands of light are layered with contrasting dark Italian marble. The desk is further highlighted with a backdrop of symmetrically positioned glass wall lights framing the vista through to the interlinking pantry and lounge area.<\/p>\n\n\n\n<p>Our design teams also layer light sources to create interesting, appealing spaces. They combine different fixture aesthetics, light source qualities, distributions and intensities to create an encouraged mood. Layering light not only helps bring a space to life, it also brings versatility and flexibility.\u00a0Mixing and matching multiple light sources means that the space one uses for work in the daytime can be transformed into an elegant space for entertaining, or into a cosy nook for reading or for quiet conversations in the evening.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"\/ideas\/wp-content\/uploads\/sites\/4\/2022\/01\/20200911_WeWork_Gotham-Center-NYC_008_v1-scaled.jpg\" alt=\"\" class=\"wp-image-6856\" srcset=\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20200911_WeWork_Gotham-Center-NYC_008_v1-scaled.jpg?w=2048 2048w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20200911_WeWork_Gotham-Center-NYC_008_v1-scaled.jpg?w=400 400w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20200911_WeWork_Gotham-Center-NYC_008_v1-scaled.jpg?w=800 800w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20200911_WeWork_Gotham-Center-NYC_008_v1-scaled.jpg?w=1120 1120w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20200911_WeWork_Gotham-Center-NYC_008_v1-scaled.jpg?w=1440 1440w, https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2022\/01\/20200911_WeWork_Gotham-Center-NYC_008_v1-scaled.jpg?w=1536 1536w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption><a href=\"https:\/\/www.wework.com\/en-GB\/buildings\/gotham-center--new-york-city--NY\" target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.wework.com\/en-GB\/buildings\/gotham-center--new-york-city--NY\">WeWork Gotham Center<\/a> in Long Island City, NY.<\/figcaption><\/figure>\n\n\n\n<p>In every location and with every project, WeWork\u2019s design teams treat members to a unique visual storytelling experience by using design, art and lighting. It\u2019s a key part of what sets WeWork spaces apart from typical workplace environments.\u00a0<\/p>\n\n\n\n<p>For the artists and designers who create these stimulating visuals, it\u2019s meaningful to see our contributions impact members. For us as a company, it\u2019s an important way to push boundaries and create work to elevate a space, making it one that\u2019s <a href=\"https:\/\/www.wework.com\/ideas\/professional-development\/management-leadership\/what-is-diversity-and-inclusion-in-the-workplace\">inclusive<\/a> and that evolves with the times.\u00a0\u00a0<\/p>\n\n\n\n<p><em>Claire Hamill is senior lighting manager at WeWork. She focuses on innovations, design and standards, elevates member experience through lighting, and ensures that spaces look and feel great. She has a background in interior architecture, art and lighting design.\u00a0<\/em><\/p>\n\n\n\n<p><em>Loren Stuart is art and graphics manager at WeWork. She curates specialist artworks, collaborates with local artists and oversees the art direction for individual buildings. Her background is in the art industry, from galleries to art fairs, and she specialises in photography.\u00a0\u00a0<\/em><\/p>\n\n\n\n<p><em>Scott Rominger is the creative director for International Studio, where he oversees interior design direction. His background is in high-end residential and retail design.<\/em><\/p>\n\n\n<div\r\n  data-block_60e8695ae0589\r\n  class=\"sticky-cta align sticky-cta--bottom sticky-cta--photo--bottom sticky-cta--right sticky-cta--photo\"\r\n>\r\n  <div class=\"sticky-cta__copy sticky-cta--photo__copy\">\r\n    <p>Rethinking your workspace?<\/p>\n\r\n  <\/div>\r\n\r\n  <div class=\"sticky-cta__button-wrap sticky-cta--photo__button\">\r\n    <button class=\"ray-button ray-button--primary sticky-cta__button\">\r\n      <a\r\n        href=\"#nf-form-31-cont\"\r\n        class=\"sticky-cta__link sticky-cta--photo__link\">\r\n        Get in touch\r\n      <\/a>\r\n    <\/button>\r\n  <\/div>\r\n<\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>There\u2019s both strategy and creativity behind the distinct features that make a WeWork space so inviting<\/p>\n","protected":false},"author":2192,"featured_media":6840,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-single-photo.blade.php","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1430,1425],"tags":[1420,140,30],"class_list":["post-6839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-expert-insights","category-research-insights","tag-flexible-space","tag-design","tag-community"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v25.3.1) - 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