{"id":2765,"date":"2021-01-26T15:00:00","date_gmt":"2021-01-26T20:00:00","guid":{"rendered":"https:\/\/www.wework.com\/en-GB\/ideas\/?p=2765&#038;preview=true&#038;preview_id=2765"},"modified":"2021-02-01T14:24:51","modified_gmt":"2021-02-01T14:24:51","slug":"driving-the-future-of-work-synergies-in-the-new-normal","status":"publish","type":"post","link":"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal","title":{"rendered":"Driving the future of work: synergies in the new normal"},"content":{"rendered":"\n<p>During the pandemic, we\u2019ve all become experts in virtual communication. Claudio Hidalgo, head of WeWork Latin America, and David D\u00edaz, head of Zoom Latin America, chose <a href=\"https:\/\/event.on24.com\/eventRegistration\/console\/EventConsoleApollo.jsp?uimode=nextgeneration&amp;eventid=2840904&amp;sessionid=1&amp;key=D24276A2CE42A2D247CBA1839C5A9D98&amp;contenttype=A&amp;eventuserid=305999&amp;playerwidth=1000&amp;playerheight=650&amp;caller=previewLobby&amp;text_language_id=es&amp;format=fhvideo1&amp;newConsole=true\">this format to talk about new habits<\/a> that COVID-19 has created in the workspace. Renowned journalist Susana S\u00e1enz moderated the event, which addressed the past, present and future of workspace habits.<\/p>\n\n\n\n<p>\u2018Humans created the first office space around 1700. In this office, employees worked eight hours a day, five days a week, in the same place,\u2019 S\u00e1enz said as she kicked off the event. Sound familiar? Up until February of 2020, this continued to be the predominant model in almost all fields worldwide. But COVID-19 changed all this and forced us to examine how well this model works in today&#8217;s world, especially if we consider the changes and advances in technology over the last few centuries.<\/p>\n\n\n<noscript class=\"ninja-forms-noscript-message\">\n\tNotice: JavaScript is required for this content.<\/noscript>\n<div class=\"wp-block-ninja-forms-form\"><div id=\"nf-form-4-cont\" class=\"nf-form-cont  has-title\" aria-live=\"polite\" aria-labelledby=\"nf-form-title-4\" aria-describedby=\"nf-form-errors-4\" role=\"form\">\n\n    <div class=\"nf-loading-spinner\"><\/div>\n\n<\/div>\n<\/div>        <!-- That data is being printed as a workaround to page builders reordering the order of the scripts loaded-->\n        <script>var formDisplay=1;var nfForms=nfForms||[];var form=[];form.id='4';form.settings={\"objectType\":\"Form Setting\",\"editActive\":true,\"title\":\"\\u200bRethinking your workspace?\",\"created_at\":\"2019-04-11 13:47:36\",\"form_title\":\"Contact us about workspace\",\"default_label_pos\":\"above\",\"show_title\":\"1\",\"clear_complete\":\"1\",\"hide_complete\":\"1\",\"logged_in\":\"0\",\"wrapper_class\":\" has-title\",\"element_class\":\"\",\"key\":\"\",\"add_submit\":\"1\",\"currency\":\"\",\"unique_field_error\":\"A form with this value has already been submitted.\",\"not_logged_in_msg\":\"\",\"sub_limit_msg\":\"The form has reached its submission limit.\",\"calculations\":[],\"formContentData\":[{\"order\":1,\"cells\":[{\"order\":0,\"fields\":[\"full_name_1557772520038\"],\"width\":\"50\"},{\"order\":1,\"fields\":[\"company_name_1557772798855\"],\"width\":\"50\"}]},{\"order\":2,\"cells\":[{\"order\":0,\"fields\":[\"business_email_address_1557772534442\"],\"width\":\"50\"},{\"order\":1,\"fields\":[\"how_many_people_need_workspace_1603115403003\"],\"width\":\"50\"}]},{\"order\":3,\"cells\":[{\"order\":0,\"fields\":[\"phone_number_1557772538490\"],\"width\":\"50\"},{\"order\":1,\"fields\":[\"location_1554993960123\"],\"width\":\"50\"}]},{\"order\":4,\"cells\":[{\"order\":0,\"fields\":[\"i_would_like_wework_to_send_me_offers_and_other_communications_1557772665629\"],\"width\":\"100\"}]},{\"order\":5,\"cells\":[{\"order\":0,\"fields\":[\"html_1595940669831\"],\"width\":\"100\"}]},{\"order\":6,\"cells\":[{\"order\":0,\"fields\":[\"submit_1554741098461\"],\"width\":\"100\"}]}],\"drawerDisabled\":false,\"allow_public_link\":\"0\",\"embed_form\":\"\",\"conditions\":[],\"changeEmailErrorMsg\":\"Please enter a valid email address!\",\"changeDateErrorMsg\":\"Please enter a valid date!\",\"confirmFieldErrorMsg\":\"These fields must match!\",\"fieldNumberNumMinError\":\"Number Min Error\",\"fieldNumberNumMaxError\":\"Number Max Error\",\"fieldNumberIncrementBy\":\"Please increment by \",\"formErrorsCorrectErrors\":\"Please correct errors before submitting this form.\",\"validateRequiredField\":\"This is a required field.\",\"honeypotHoneypotError\":\"Honeypot Error\",\"fieldsMarkedRequired\":\"Fields marked with an <span class=\\\"ninja-forms-req-symbol\\\">*<\\\/span> are required\",\"container_styles_show_advanced_css\":\"0\",\"title_styles_show_advanced_css\":\"0\",\"row_styles_show_advanced_css\":\"0\",\"row-odd_styles_show_advanced_css\":\"0\",\"success-msg_styles_show_advanced_css\":\"0\",\"error_msg_styles_show_advanced_css\":\"0\",\"public_link\":\"https:\\\/\\\/www.wework.com\\\/en-GB\\\/ideas\\\/ninja-forms\\\/428u8\",\"public_link_key\":\"428u8\",\"container_styles_border\":\"\",\"container_styles_height\":\"\",\"container_styles_margin\":\"\",\"container_styles_padding\":\"\",\"container_styles_float\":\"\",\"title_styles_border\":\"\",\"title_styles_height\":\"\",\"title_styles_width\":\"\",\"title_styles_font-size\":\"\",\"title_styles_margin\":\"\",\"title_styles_padding\":\"\",\"title_styles_float\":\"\",\"row_styles_border\":\"\",\"row_styles_width\":\"\",\"row_styles_font-size\":\"\",\"row_styles_margin\":\"\",\"row_styles_padding\":\"\",\"row-odd_styles_border\":\"\",\"row-odd_styles_height\":\"\",\"row-odd_styles_width\":\"\",\"row-odd_styles_font-size\":\"\",\"row-odd_styles_margin\":\"\",\"row-odd_styles_padding\":\"\",\"success-msg_styles_border\":\"\",\"success-msg_styles_height\":\"\",\"success-msg_styles_width\":\"\",\"success-msg_styles_font-size\":\"\",\"success-msg_styles_margin\":\"\",\"success-msg_styles_padding\":\"\",\"error_msg_styles_border\":\"\",\"error_msg_styles_width\":\"\",\"error_msg_styles_font-size\":\"\",\"error_msg_styles_margin\":\"\",\"error_msg_styles_padding\":\"\",\"repeatable_fieldsets\":\"\",\"form_title_heading_level\":\"3\",\"ninjaForms\":\"Ninja Forms\",\"fieldTextareaRTEInsertLink\":\"Insert Link\",\"fieldTextareaRTEInsertMedia\":\"Insert Media\",\"fieldTextareaRTESelectAFile\":\"Select a file\",\"formHoneypot\":\"If you are a human seeing this field, please leave it empty.\",\"fileUploadOldCodeFileUploadInProgress\":\"File Upload in Progress.\",\"fileUploadOldCodeFileUpload\":\"FILE UPLOAD\",\"currencySymbol\":false,\"thousands_sep\":\",\",\"decimal_point\":\".\",\"siteLocale\":\"en_GB\",\"dateFormat\":\"m\\\/d\\\/Y\",\"startOfWeek\":\"1\",\"of\":\"of\",\"previousMonth\":\"Previous Month\",\"nextMonth\":\"Next Month\",\"months\":[\"January\",\"February\",\"March\",\"April\",\"May\",\"June\",\"July\",\"August\",\"September\",\"October\",\"November\",\"December\"],\"monthsShort\":[\"Jan\",\"Feb\",\"Mar\",\"Apr\",\"May\",\"Jun\",\"Jul\",\"Aug\",\"Sep\",\"Oct\",\"Nov\",\"Dec\"],\"weekdays\":[\"Sunday\",\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\"],\"weekdaysShort\":[\"Sun\",\"Mon\",\"Tue\",\"Wed\",\"Thu\",\"Fri\",\"Sat\"],\"weekdaysMin\":[\"Su\",\"Mo\",\"Tu\",\"We\",\"Th\",\"Fr\",\"Sa\"],\"recaptchaConsentMissing\":\"reCaptcha validation couldn&#039;t load.\",\"recaptchaMissingCookie\":\"reCaptcha v3 validation couldn&#039;t load the cookie needed to submit the form.\",\"recaptchaConsentEvent\":\"Accept reCaptcha cookies before sending the form.\",\"currency_symbol\":\"\",\"beforeForm\":\"<div class='ninja-form-loader'>\\r\\n  <div class='ninja-form-spinner'>\\r\\n    <div class='spinner-form'><\\\/div>\\r\\n  <\\\/div>\\r\\n<\\\/div>\\r\\n\",\"beforeFields\":\"\",\"afterFields\":\"\",\"afterForm\":\"\"};form.fields=[{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":1,\"idAttribute\":\"id\",\"label\":\"Full name\",\"key\":\"full_name_1557772520038\",\"type\":\"textbox\",\"created_at\":\"2019-05-13 18:40:00\",\"label_pos\":\"above\",\"required\":1,\"default\":\"\",\"placeholder\":\"\",\"container_class\":\"\",\"element_class\":\"\",\"input_limit\":\"\",\"input_limit_type\":\"characters\",\"input_limit_msg\":\"Character(s) left\",\"manual_key\":\"\",\"admin_label\":\"\",\"help_text\":\"\",\"mask\":\"\",\"custom_mask\":\"\",\"custom_name_attribute\":\"\",\"personally_identifiable\":\"\",\"field_label\":\"Full name\",\"field_key\":\"full_name_1557772520038\",\"drawerDisabled\":\"\",\"value\":\"\",\"wrap_styles_show_advanced_css\":0,\"label_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"cellcid\":\"c3757\",\"id\":1,\"beforeField\":\"\",\"afterField\":\"\",\"parentType\":\"textbox\",\"element_templates\":[\"textbox\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":2,\"idAttribute\":\"id\",\"label\":\"Company name\",\"key\":\"company_name_1557772798855\",\"type\":\"textbox\",\"created_at\":\"2019-06-03 14:50:13\",\"label_pos\":\"above\",\"required\":1,\"default\":\"\",\"placeholder\":\"\",\"container_class\":\"\",\"element_class\":\"\",\"input_limit\":\"\",\"input_limit_type\":\"characters\",\"input_limit_msg\":\"Character(s) left\",\"manual_key\":\"\",\"admin_label\":\"\",\"help_text\":\"\",\"mask\":\"\",\"custom_mask\":\"\",\"custom_name_attribute\":\"\",\"personally_identifiable\":\"\",\"field_label\":\"Company name\",\"field_key\":\"company_name_1557772798855\",\"value\":\"\",\"drawerDisabled\":\"\",\"wrap_styles_show_advanced_css\":0,\"label_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"cellcid\":\"c3760\",\"id\":2,\"beforeField\":\"\",\"afterField\":\"\",\"parentType\":\"textbox\",\"element_templates\":[\"textbox\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":3,\"idAttribute\":\"id\",\"label\":\"Business email address\",\"key\":\"business_email_address_1557772534442\",\"type\":\"email\",\"created_at\":\"2019-06-03 14:50:13\",\"label_pos\":\"above\",\"required\":1,\"default\":\"\",\"placeholder\":\"\",\"container_class\":\"\",\"element_class\":\"\",\"admin_label\":\"\",\"help_text\":\"\",\"custom_name_attribute\":\"email\",\"personally_identifiable\":1,\"drawerDisabled\":\"\",\"field_label\":\"Business email address\",\"field_key\":\"business_email_address_1557772534442\",\"value\":\"\",\"wrap_styles_show_advanced_css\":0,\"label_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"cellcid\":\"c3763\",\"id\":3,\"beforeField\":\"\",\"afterField\":\"\",\"parentType\":\"email\",\"element_templates\":[\"email\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":4,\"idAttribute\":\"id\",\"type\":\"listselect\",\"label\":\"How many people need workspace?\",\"key\":\"how_many_people_need_workspace_1603115403003\",\"label_pos\":\"above\",\"required\":1,\"options\":[{\"errors\":[],\"max_options\":0,\"label\":\"1-20\",\"value\":\"1\",\"calc\":\"\",\"selected\":0,\"order\":1,\"settingModel\":{\"settings\":false,\"hide_merge_tags\":false,\"error\":false,\"name\":\"options\",\"type\":\"option-repeater\",\"label\":\"Options <a href=\\\"#\\\" class=\\\"nf-add-new\\\">Add New<\\\/a> <a href=\\\"#\\\" class=\\\"extra nf-open-import-tooltip\\\"><i class=\\\"fa fa-sign-in\\\" aria-hidden=\\\"true\\\"><\\\/i> Import<\\\/a>\",\"width\":\"full\",\"group\":\"\",\"value\":[{\"label\":\"One\",\"value\":\"one\",\"calc\":\"\",\"selected\":0,\"order\":0},{\"label\":\"Two\",\"value\":\"two\",\"calc\":\"\",\"selected\":0,\"order\":1},{\"label\":\"Three\",\"value\":\"three\",\"calc\":\"\",\"selected\":0,\"order\":2}],\"columns\":{\"label\":{\"header\":\"Label\",\"default\":\"\"},\"value\":{\"header\":\"Value\",\"default\":\"\"},\"calc\":{\"header\":\"Calc Value\",\"default\":\"\"},\"selected\":{\"header\":\"<span class=\\\"dashicons dashicons-yes\\\"><\\\/span>\",\"default\":0}}},\"manual_value\":true},{\"errors\":[],\"max_options\":0,\"label\":\"20-100\",\"value\":\"20\",\"calc\":\"\",\"selected\":0,\"order\":2,\"settingModel\":{\"settings\":false,\"hide_merge_tags\":false,\"error\":false,\"name\":\"options\",\"type\":\"option-repeater\",\"label\":\"Options <a href=\\\"#\\\" class=\\\"nf-add-new\\\">Add New<\\\/a> <a href=\\\"#\\\" class=\\\"extra nf-open-import-tooltip\\\"><i class=\\\"fa fa-sign-in\\\" aria-hidden=\\\"true\\\"><\\\/i> Import<\\\/a>\",\"width\":\"full\",\"group\":\"\",\"value\":[{\"label\":\"One\",\"value\":\"one\",\"calc\":\"\",\"selected\":0,\"order\":0},{\"label\":\"Two\",\"value\":\"two\",\"calc\":\"\",\"selected\":0,\"order\":1},{\"label\":\"Three\",\"value\":\"three\",\"calc\":\"\",\"selected\":0,\"order\":2}],\"columns\":{\"label\":{\"header\":\"Label\",\"default\":\"\"},\"value\":{\"header\":\"Value\",\"default\":\"\"},\"calc\":{\"header\":\"Calc Value\",\"default\":\"\"},\"selected\":{\"header\":\"<span class=\\\"dashicons dashicons-yes\\\"><\\\/span>\",\"default\":0}}},\"manual_value\":true},{\"errors\":[],\"max_options\":0,\"order\":3,\"new\":false,\"options\":[],\"label\":\"100-1000\",\"value\":\"100\",\"calc\":\"\",\"selected\":0,\"settingModel\":{\"settings\":false,\"hide_merge_tags\":false,\"error\":false,\"name\":\"options\",\"type\":\"option-repeater\",\"label\":\"Options <a href=\\\"#\\\" class=\\\"nf-add-new\\\">Add New<\\\/a> <a href=\\\"#\\\" class=\\\"extra nf-open-import-tooltip\\\"><i class=\\\"fa fa-sign-in\\\" aria-hidden=\\\"true\\\"><\\\/i> Import<\\\/a>\",\"width\":\"full\",\"group\":\"\",\"value\":[{\"label\":\"One\",\"value\":\"one\",\"calc\":\"\",\"selected\":0,\"order\":0},{\"label\":\"Two\",\"value\":\"two\",\"calc\":\"\",\"selected\":0,\"order\":1},{\"label\":\"Three\",\"value\":\"three\",\"calc\":\"\",\"selected\":0,\"order\":2}],\"columns\":{\"label\":{\"header\":\"Label\",\"default\":\"\"},\"value\":{\"header\":\"Value\",\"default\":\"\"},\"calc\":{\"header\":\"Calc Value\",\"default\":\"\"},\"selected\":{\"header\":\"<span class=\\\"dashicons dashicons-yes\\\"><\\\/span>\",\"default\":0}}},\"manual_value\":true},{\"errors\":[],\"max_options\":0,\"order\":4,\"new\":false,\"options\":[],\"label\":\"1000+\",\"value\":\"1000\",\"calc\":\"\",\"selected\":0,\"settingModel\":{\"settings\":false,\"hide_merge_tags\":false,\"error\":false,\"name\":\"options\",\"type\":\"option-repeater\",\"label\":\"Options <a href=\\\"#\\\" class=\\\"nf-add-new\\\">Add New<\\\/a> <a href=\\\"#\\\" class=\\\"extra nf-open-import-tooltip\\\"><i class=\\\"fa fa-sign-in\\\" aria-hidden=\\\"true\\\"><\\\/i> Import<\\\/a>\",\"width\":\"full\",\"group\":\"\",\"value\":[{\"label\":\"One\",\"value\":\"one\",\"calc\":\"\",\"selected\":0,\"order\":0},{\"label\":\"Two\",\"value\":\"two\",\"calc\":\"\",\"selected\":0,\"order\":1},{\"label\":\"Three\",\"value\":\"three\",\"calc\":\"\",\"selected\":0,\"order\":2}],\"columns\":{\"label\":{\"header\":\"Label\",\"default\":\"\"},\"value\":{\"header\":\"Value\",\"default\":\"\"},\"calc\":{\"header\":\"Calc Value\",\"default\":\"\"},\"selected\":{\"header\":\"<span class=\\\"dashicons dashicons-yes\\\"><\\\/span>\",\"default\":0}}},\"manual_value\":true}],\"container_class\":\"\",\"element_class\":\"\",\"admin_label\":\"\",\"help_text\":\"\",\"wrap_styles_border\":\"\",\"wrap_styles_width\":\"\",\"wrap_styles_margin\":\"\",\"wrap_styles_padding\":\"\",\"wrap_styles_float\":\"\",\"wrap_styles_show_advanced_css\":0,\"label_styles_border\":\"\",\"label_styles_width\":\"\",\"label_styles_font-size\":\"\",\"label_styles_margin\":\"\",\"label_styles_padding\":\"\",\"label_styles_float\":\"\",\"label_styles_show_advanced_css\":0,\"element_styles_border\":\"\",\"element_styles_width\":\"\",\"element_styles_font-size\":\"\",\"element_styles_margin\":\"\",\"element_styles_padding\":\"\",\"element_styles_float\":\"\",\"element_styles_show_advanced_css\":0,\"cellcid\":\"c3765\",\"manual_key\":true,\"drawerDisabled\":false,\"cellOrder\":1,\"id\":43,\"beforeField\":\"\",\"afterField\":\"\",\"value\":\"\",\"parentType\":\"list\",\"element_templates\":[\"listselect\",\"input\"],\"old_classname\":\"list-select\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":5,\"idAttribute\":\"id\",\"label\":\"Phone number\",\"key\":\"phone_number_1557772538490\",\"type\":\"phone\",\"created_at\":\"2019-06-03 14:50:13\",\"label_pos\":\"above\",\"required\":1,\"default\":\"\",\"placeholder\":\"\",\"container_class\":\"\",\"element_class\":\"\",\"input_limit\":\"\",\"input_limit_type\":\"characters\",\"input_limit_msg\":\"Character(s) left\",\"manual_key\":\"\",\"admin_label\":\"\",\"help_text\":\"\",\"mask\":\"\",\"custom_mask\":\"\",\"custom_name_attribute\":\"phone\",\"personally_identifiable\":1,\"drawerDisabled\":\"\",\"field_label\":\"Phone number\",\"field_key\":\"phone_number_1557772538490\",\"value\":\"\",\"wrap_styles_show_advanced_css\":0,\"label_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"cellcid\":\"c3768\",\"id\":5,\"beforeField\":\"\",\"afterField\":\"\",\"parentType\":\"textbox\",\"element_templates\":[\"tel\",\"textbox\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":6,\"idAttribute\":\"id\",\"label\":\"Location\",\"key\":\"location_1554993960123\",\"type\":\"listselect\",\"created_at\":\"2019-05-13 15:24:58\",\"label_pos\":\"above\",\"required\":1,\"options\":[{\"label\":\"Where you'd like office space\",\"value\":\"\"},{\"label\":\"United States\",\"value\":\"\",\"slug\":\"united-states\"},{\"label\":\"Atlanta\",\"value\":\"d1b2d8ba-fd49-4b4b-a846-bcb114120f8b\",\"slug\":\"atlanta--GA\",\"country\":\"United States\"},{\"label\":\"Austin\",\"value\":\"9c61ee21-c44a-4fc7-9946-dba3bcf12346\",\"slug\":\"austin--TX\",\"country\":\"United States\"},{\"label\":\"Bethesda\",\"value\":\"9e2eccb6-72b5-11ea-8934-06fdc5b25e91\",\"slug\":\"bethesda--MD\",\"country\":\"United States\"},{\"label\":\"Boston\",\"value\":\"b27f4ee0-ec78-4cb1-91b3-c2f39000c7f2\",\"slug\":\"boston--MA\",\"country\":\"United States\"},{\"label\":\"Boulder\",\"value\":\"efc99d3c-9f0b-11e8-954d-1202be33576a\",\"slug\":\"boulder\",\"country\":\"United States\"},{\"label\":\"Charlotte\",\"value\":\"f07953df-116e-48e3-876a-28dcc0cb21ec\",\"slug\":\"charlotte\",\"country\":\"United States\"},{\"label\":\"Chicago\",\"value\":\"0286726e-0e84-4764-a5fd-253ad0fb2c62\",\"slug\":\"chicago--IL\",\"country\":\"United States\"},{\"label\":\"College Park, MD\",\"value\":\"0c5d9be6-3428-11e8-aa86-1202be33576a\",\"slug\":\"college-park-md--MD\",\"country\":\"United States\"},{\"label\":\"Columbus\",\"value\":\"0a434a5c-4a54-11e9-9a16-0ec6db7d2a3c\",\"slug\":\"columbus\",\"country\":\"United States\"},{\"label\":\"Dallas - Fort Worth\",\"value\":\"dfea5374-7939-11e6-bd08-0a488af3e541\",\"slug\":\"dallas-fort-worth--TX\",\"country\":\"United States\"},{\"label\":\"Denver\",\"value\":\"b3556a21-07b8-4cd4-8a22-f3afa69b9734\",\"slug\":\"denver--CO\",\"country\":\"United States\"},{\"label\":\"Detroit\",\"value\":\"53ac3eb8-841a-11e6-a3b7-0a488af3e541\",\"slug\":\"detroit--MI\",\"country\":\"United States\"},{\"label\":\"Houston\",\"value\":\"521b1102-2bbb-11e7-8ac0-0a636a339cd2\",\"slug\":\"houston--TX\",\"country\":\"United States\"},{\"label\":\"Kansas City\",\"value\":\"ff75b2ab-54db-4ec7-9cfe-612f47fc853d\",\"slug\":\"kansas-city\",\"country\":\"United States\"},{\"label\":\"Las Vegas\",\"value\":\"f50eccbc-9f1b-11e8-b627-1202be33576a\",\"slug\":\"las-vegas\",\"country\":\"United States\"},{\"label\":\"Los Angeles\",\"value\":\"701a159d-2d30-43bf-8b88-949c7164a248\",\"slug\":\"los-angeles--CA\",\"country\":\"United States\"},{\"label\":\"Miami\",\"value\":\"b194a31f-448d-4975-ab39-bf243ba91e10\",\"slug\":\"miami--FL\",\"country\":\"United States\"},{\"label\":\"Minneapolis\",\"value\":\"286377c0-372b-11e7-a110-0a636a339cd2\",\"slug\":\"minneapolis\",\"country\":\"United States\"},{\"label\":\"Nashville\",\"value\":\"103dfee4-2f8e-11e7-ae38-0a636a339cd2\",\"slug\":\"nashville\",\"country\":\"United States\"},{\"label\":\"New York City\",\"value\":\"ac9c9fd0-431a-4e9b-9034-6428e7e53763\",\"slug\":\"new-york-city--NY\",\"country\":\"United States\"},{\"label\":\"Orange County\",\"value\":\"8597de1e-899c-11e6-a577-0a488af3e541\",\"slug\":\"orange-county--CA\",\"country\":\"United States\"},{\"label\":\"Philadelphia\",\"value\":\"6e102c87-c2df-4e13-a162-b49ed9b2ec46\",\"slug\":\"philadelphia--PA\",\"country\":\"United States\"},{\"label\":\"Phoenix\",\"value\":\"78096c6e-83a4-11e8-bca5-1202be33576a\",\"slug\":\"phoenix\",\"country\":\"United States\"},{\"label\":\"Portland\",\"value\":\"8dc75299-66f3-4867-95b8-c59cb4b2fd2b\",\"slug\":\"portland--OR\",\"country\":\"United States\"},{\"label\":\"Raleigh-Durham\",\"value\":\"1d0504ce-7c50-11e7-beee-0a636a339cd2\",\"slug\":\"raleigh-durham--NC\",\"country\":\"United States\"},{\"label\":\"Richardson\",\"value\":\"3b3d138e-8f63-11ec-9613-0e6a5dc689cd\",\"slug\":\"richardson--TX\",\"country\":\"United States\"},{\"label\":\"Sacramento\",\"value\":\"dfa3b192-4a53-11e9-8d49-0ec6db7d2a3c\",\"slug\":\"sacramento--CA\",\"country\":\"United States\"},{\"label\":\"Salt Lake City\",\"value\":\"4cd96242-83a4-11e8-bca5-1202be33576a\",\"slug\":\"salt-lake-city\",\"country\":\"United States\"},{\"label\":\"San Antonio\",\"value\":\"a4762f2a-b505-11e8-9cda-1202be33576a\",\"slug\":\"san-antonio\",\"country\":\"United States\"},{\"label\":\"San Diego\",\"value\":\"18bfe31c-819b-11e6-8fa4-0a488af3e541\",\"slug\":\"san-diego--CA\",\"country\":\"United States\"},{\"label\":\"Seattle\",\"value\":\"3f21d4f2-13e5-401b-925a-085964558f19\",\"slug\":\"seattle--WA\",\"country\":\"United States\"},{\"label\":\"SF Bay Area\",\"value\":\"56c5b200-6bfc-49f7-967d-c22192f4ce8b\",\"slug\":\"sf-bay-area--CA\",\"country\":\"United States\"},{\"label\":\"Spring\",\"value\":\"f0b0e82c-8f62-11ec-9604-0e6a5dc689cd\",\"slug\":\"spring--TX\",\"country\":\"United States\"},{\"label\":\"Tampa\",\"value\":\"4378d828-2894-11e9-a531-1202be33576a\",\"slug\":\"tampa--FL\",\"country\":\"United States\"},{\"label\":\"Washington, D.C.\",\"value\":\"678b2630-e1fb-4afe-b052-269d524ee873\",\"slug\":\"washington-DC\",\"country\":\"United States\"},{\"label\":\"Wilmington\",\"value\":\"5ad589da-8f66-11ec-9619-0e6a5dc689cd\",\"slug\":\"wilmington--NC\",\"country\":\"United States\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Argentina\",\"value\":\"\",\"slug\":\"argentina\"},{\"label\":\"Buenos Aires\",\"value\":\"df50e004-309c-4d6c-b381-78aefa1830d7\",\"slug\":\"buenos-aires\",\"country\":\"Argentina\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Australia\",\"value\":\"\",\"slug\":\"australia\"},{\"label\":\"Brisbane\",\"value\":\"34419d7e-594e-11e8-b5dd-1202be33576a\",\"slug\":\"brisbane--QLD\",\"country\":\"Australia\"},{\"label\":\"Melbourne\",\"value\":\"9775590a-d449-4459-bee8-142e0428fdb7\",\"slug\":\"melbourne\",\"country\":\"Australia\"},{\"label\":\"Perth\",\"value\":\"b462cd0c-41c4-11e9-801d-1202be33576a\",\"slug\":\"perth--WA\",\"country\":\"Australia\"},{\"label\":\"Sydney\",\"value\":\"3773122d-48c6-4327-9553-77d769f4662c\",\"slug\":\"sydney--NSW\",\"country\":\"Australia\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Belgium\",\"value\":\"\",\"slug\":\"belgium\"},{\"label\":\"Brussels\",\"value\":\"d1d49cfa-d705-11e8-9812-1202be33576a\",\"slug\":\"brussels\",\"country\":\"Belgium\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Brazil\",\"value\":\"\",\"slug\":\"brazil\"},{\"label\":\"Belo Horizonte\",\"value\":\"099bf260-23dc-11e8-983f-1202be33576a\",\"slug\":\"belo-horizonte\",\"country\":\"Brazil\"},{\"label\":\"Porto Alegre\",\"value\":\"99d88a68-cbdf-11e8-87bd-1202be33576a\",\"slug\":\"porto-alegre\",\"country\":\"Brazil\"},{\"label\":\"Rio de Janeiro\",\"value\":\"51be1ada-5b7f-11e7-a257-0a636a339cd2\",\"slug\":\"rio-de-janeiro\",\"country\":\"Brazil\"},{\"label\":\"S\\u00e3o Paulo\",\"value\":\"402d5a79-9886-4934-bbf5-afbc9f53f52a\",\"slug\":\"sao-paulo\",\"country\":\"Brazil\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Canada\",\"value\":\"\",\"slug\":\"canada\"},{\"label\":\"Calgary\",\"value\":\"3476be90-2668-11e9-9ae3-1202be33576a\",\"slug\":\"calgary\",\"country\":\"Canada\"},{\"label\":\"Montreal\",\"value\":\"4525ab26-7f4f-4033-ad36-4cb2375e992c\",\"slug\":\"montreal--QC\",\"country\":\"Canada\"},{\"label\":\"Toronto\",\"value\":\"6b72e6aa-d82a-4211-8bde-68e89d6fb97d\",\"slug\":\"toronto\",\"country\":\"Canada\"},{\"label\":\"Vancouver\",\"value\":\"79832316-3ee8-44ed-a7a7-42771a3342a4\",\"slug\":\"vancouver\",\"country\":\"Canada\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Chile\",\"value\":\"\",\"slug\":\"chile\"},{\"label\":\"Santiago de Chile\",\"value\":\"c4c09e4c-0b54-11e8-bda0-1202be33576a\",\"slug\":\"santiago-de-chile\",\"country\":\"Chile\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Colombia\",\"value\":\"\",\"slug\":\"colombia\"},{\"label\":\"Barranquilla\",\"value\":\"237b0dce-80a2-11e8-b48c-1202be33576a\",\"slug\":\"barranquilla\",\"country\":\"Colombia\"},{\"label\":\"Bogot\\u00e1\",\"value\":\"4b99cd17-b915-45cd-9271-2e5ca3c66d0c\",\"slug\":\"bogota\",\"country\":\"Colombia\"},{\"label\":\"Medell\\u00edn\",\"value\":\"ace2d770-584f-11e8-9099-1202be33576a\",\"slug\":\"medellin\",\"country\":\"Colombia\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Costa Rica\",\"value\":\"\",\"slug\":\"costa-rica\"},{\"label\":\"Heredia\",\"value\":\"69c3ec52-47aa-11f0-a672-0e85bcbec943\",\"slug\":\"heredia--Heredia\",\"country\":\"Costa Rica\"},{\"label\":\"San Jos\\u00e9\",\"value\":\"a89d5444-4429-11e9-ab2d-0ec6db7d2a3c\",\"slug\":\"san-jose--costa-rica\",\"country\":\"Costa Rica\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Czech Republic\",\"value\":\"\",\"slug\":\"czech-republic\"},{\"label\":\"Prague\",\"value\":\"74d15ff2-bdd8-11e8-a1af-1202be33576a\",\"slug\":\"prague\",\"country\":\"Czech Republic\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"France\",\"value\":\"\",\"slug\":\"france\"},{\"label\":\"Paris\",\"value\":\"b9ae5c97-1341-45db-8160-a89a788fa242\",\"slug\":\"paris\",\"country\":\"France\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Germany\",\"value\":\"\",\"slug\":\"germany\"},{\"label\":\"Berlin\",\"value\":\"dac1820e-5dae-4c0c-9be8-8916e7aa724a\",\"slug\":\"berlin\",\"country\":\"Germany\"},{\"label\":\"Cologne\",\"value\":\"40975eb4-f31e-11e8-994a-1202be33576a\",\"slug\":\"cologne\",\"country\":\"Germany\"},{\"label\":\"Frankfurt\",\"value\":\"256c5b10-713f-4818-8954-f62fe7cfa6c9\",\"slug\":\"frankfurt\",\"country\":\"Germany\"},{\"label\":\"Hamburg\",\"value\":\"a249b3e8-4c0e-4955-8abc-e05b41e2e379\",\"slug\":\"hamburg\",\"country\":\"Germany\"},{\"label\":\"Munich\",\"value\":\"afef43c6-d551-11e7-a757-0a636a339cd2\",\"slug\":\"munich\",\"country\":\"Germany\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Greater China\",\"value\":\"\",\"slug\":\"greater-china\"},{\"label\":\"Beijing\",\"value\":\"4626d4f9-5157-43c5-8fa8-f7436674a03c\",\"slug\":\"beijing\",\"country\":\"Greater China\"},{\"label\":\"Chengdu\",\"value\":\"35da2f60-7583-11e8-8b3e-1202be33576a\",\"slug\":\"chengdu\",\"country\":\"Greater China\"},{\"label\":\"Guangzhou\",\"value\":\"1722c1d6-9f1d-11e8-ab41-1202be33576a\",\"slug\":\"guangzhou\",\"country\":\"Greater China\"},{\"label\":\"Hangzhou\",\"value\":\"b7fae85c-591f-11e8-b904-1202be33576a\",\"slug\":\"hangzhou\",\"country\":\"Greater China\"},{\"label\":\"Hong Kong\",\"value\":\"be16956c-bd23-4015-89f2-132812e07005\",\"slug\":\"hong-kong\",\"country\":\"Greater China\"},{\"label\":\"Nanjing\",\"value\":\"3dfd93c4-4a55-11e9-bca7-0ec6db7d2a3c\",\"slug\":\"nanjing\",\"country\":\"Greater China\"},{\"label\":\"Shanghai\",\"value\":\"bcccbdcd-9a23-4586-81cd-378d9e2cbae5\",\"slug\":\"shanghai--31\",\"country\":\"Greater China\"},{\"label\":\"Shenzhen\",\"value\":\"d0debd32-70c4-11e8-8f42-1202be33576a\",\"slug\":\"shenzhen\",\"country\":\"Greater China\"},{\"label\":\"Suzhou\",\"value\":\"c22c32c2-cbe8-11e8-900c-1202be33576a\",\"slug\":\"suzhou\",\"country\":\"Greater China\"},{\"label\":\"Taipei\",\"value\":\"1bdaea76-4a55-11e9-8d49-0ec6db7d2a3c\",\"slug\":\"taipei--TPE\",\"country\":\"Greater China\"},{\"label\":\"Wuhan\",\"value\":\"f4deee90-cbe7-11e8-872a-1202be33576a\",\"slug\":\"wuhan\",\"country\":\"Greater China\"},{\"label\":\"Xi'An\",\"value\":\"6169b3a6-4041-11e9-85c5-1202be33576a\",\"slug\":\"xi-an\",\"country\":\"Greater China\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"India\",\"value\":\"\",\"slug\":\"india\"},{\"label\":\"Bengaluru\",\"value\":\"db3016d2-99d5-4d35-908f-88cc3ab59e39\",\"slug\":\"bengaluru--Karnataka\",\"country\":\"India\"},{\"label\":\"Chennai\",\"value\":\"116f248a-4a55-11e9-85ff-0ec6db7d2a3c\",\"slug\":\"chennai\",\"country\":\"India\"},{\"label\":\"Gurugram\",\"value\":\"d385dba2-c65f-11e7-a653-0a636a339cd2\",\"slug\":\"gurugram--HR\",\"country\":\"India\"},{\"label\":\"Hyderabad\",\"value\":\"fa2a6690-4a54-11e9-85ff-0ec6db7d2a3c\",\"slug\":\"hyderabad\",\"country\":\"India\"},{\"label\":\"Mumbai\",\"value\":\"39ba5173-d2c5-4bf3-b885-c32eb16a0d6a\",\"slug\":\"mumbai\",\"country\":\"India\"},{\"label\":\"New Delhi\",\"value\":\"58def4d6-751b-11ed-927f-0adb0235f9eb\",\"slug\":\"new-delhi--Delhi\",\"country\":\"India\"},{\"label\":\"Noida\",\"value\":\"bb341e12-7047-11ea-b667-06fdc5b25e91\",\"slug\":\"noida--UP\",\"country\":\"India\"},{\"label\":\"Pune\",\"value\":\"05d51544-4a55-11e9-888c-0ec6db7d2a3c\",\"slug\":\"pune\",\"country\":\"India\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Indonesia\",\"value\":\"\",\"slug\":\"indonesia\"},{\"label\":\"Jakarta\",\"value\":\"6bc0a682-2d66-11e8-bee3-1202be33576a\",\"slug\":\"jakarta\",\"country\":\"Indonesia\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Ireland\",\"value\":\"\",\"slug\":\"ireland\"},{\"label\":\"Dublin\",\"value\":\"78c92b20-7c49-11e7-911f-0a636a339cd2\",\"slug\":\"dublin\",\"country\":\"Ireland\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Israel\",\"value\":\"\",\"slug\":\"israel\"},{\"label\":\"Ashdod\",\"value\":\"f3a1fb10-849d-11ef-b19b-0e85bcbec943\",\"slug\":\"ashdod--South-District\",\"country\":\"Israel\"},{\"label\":\"Be'er Sheva\",\"value\":\"4f12e7b5-1d47-449b-b242-8a04e8f8650b\",\"slug\":\"be-er-sheva--israel\",\"country\":\"Israel\"},{\"label\":\"Haifa\",\"value\":\"149d730e-5fe8-11e7-a23a-0a636a339cd2\",\"slug\":\"haifa--israel\",\"country\":\"Israel\"},{\"label\":\"Herzliya\",\"value\":\"d3180240-711a-4fe0-9702-a27ec8fd7eb7\",\"slug\":\"herzliya--israel\",\"country\":\"Israel\"},{\"label\":\"Jerusalem\",\"value\":\"b6b70b84-b059-11e7-bc09-0a636a339cd2\",\"slug\":\"jerusalem--israel\",\"country\":\"Israel\"},{\"label\":\"Tel Aviv\",\"value\":\"7caac6e3-4fd7-4a02-ba03-1c77bb80dbe4\",\"slug\":\"tel-aviv--israel\",\"country\":\"Israel\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Italy\",\"value\":\"\",\"slug\":\"italy\"},{\"label\":\"Milan\",\"value\":\"896c0c88-5ddd-11e8-92ee-1202be33576a\",\"slug\":\"milan\",\"country\":\"Italy\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Japan\",\"value\":\"\",\"slug\":\"japan\"},{\"label\":\"Fukuoka\",\"value\":\"44c248e4-90fb-11e8-aa04-1202be33576a\",\"slug\":\"fukuoka\",\"country\":\"Japan\"},{\"label\":\"Kobe\",\"value\":\"6908001a-83d3-11e9-9d61-0ec6db7d2a3c\",\"slug\":\"kobe\",\"country\":\"Japan\"},{\"label\":\"Nagoya\",\"value\":\"d182da7a-23d4-11e9-a5f8-1202be33576a\",\"slug\":\"nagoya\",\"country\":\"Japan\"},{\"label\":\"Osaka\",\"value\":\"ebd43ad2-6e61-11e8-ba6c-1202be33576a\",\"slug\":\"osaka\",\"country\":\"Japan\"},{\"label\":\"Sapporo\",\"value\":\"661f1fbe-5d66-11f0-a764-0e85bcbec943\",\"slug\":\"sapporo\",\"country\":\"Japan\"},{\"label\":\"Sendai\",\"value\":\"58f5908e-fda8-11ea-bcee-0af92a8cff71\",\"slug\":\"sendai-d440a588-7f29-494e-8bee-84ba5e85f95d\",\"country\":\"Japan\"},{\"label\":\"Tokyo\",\"value\":\"f1989fae-68a8-11e7-8cce-0a636a339cd2\",\"slug\":\"tokyo\",\"country\":\"Japan\"},{\"label\":\"Yokohama\",\"value\":\"85638e94-8c41-11e8-bd8c-1202be33576a\",\"slug\":\"yokohama\",\"country\":\"Japan\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Malaysia\",\"value\":\"\",\"slug\":\"malaysia\"},{\"label\":\"Kuala Lumpur\",\"value\":\"33968500-7560-11e8-b695-1202be33576a\",\"slug\":\"kuala-lumpur\",\"country\":\"Malaysia\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Mexico\",\"value\":\"\",\"slug\":\"mexico\"},{\"label\":\"Guadalajara\",\"value\":\"fa462f4c-06d0-11e8-b15d-1202be33576a\",\"slug\":\"guadalajara\",\"country\":\"Mexico\"},{\"label\":\"Mexico City\",\"value\":\"6a2a28d4-4960-440f-af75-aa52c2d4e9bc\",\"slug\":\"mexico-city--DIF\",\"country\":\"Mexico\"},{\"label\":\"Monterrey\",\"value\":\"1ba68dd4-0b69-11e8-b8c8-1202be33576a\",\"slug\":\"monterrey\",\"country\":\"Mexico\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Netherlands\",\"value\":\"\",\"slug\":\"netherlands\"},{\"label\":\"Amsterdam\",\"value\":\"425652bd-0850-4e8c-b339-67dcd761ff06\",\"slug\":\"amsterdam\",\"country\":\"Netherlands\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Peru\",\"value\":\"\",\"slug\":\"peru\"},{\"label\":\"Lima\",\"value\":\"e6b61b0e-a780-11e7-902d-0a636a339cd2\",\"slug\":\"lima\",\"country\":\"Peru\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Philippines\",\"value\":\"\",\"slug\":\"philippines\"},{\"label\":\"Manila\",\"value\":\"b1b0fe40-bc12-11e8-a457-1202be33576a\",\"slug\":\"manila\",\"country\":\"Philippines\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Poland\",\"value\":\"\",\"slug\":\"poland\"},{\"label\":\"Warsaw\",\"value\":\"2839ab10-530f-11e8-b851-1202be33576a\",\"slug\":\"warsaw\",\"country\":\"Poland\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Portugal\",\"value\":\"\",\"slug\":\"portugal\"},{\"label\":\"Lisbon\",\"value\":\"47900f8c-6d4f-11ec-aa73-0e6a5dc689cd\",\"slug\":\"lisbon\",\"country\":\"Portugal\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Singapore\",\"value\":\"\",\"slug\":\"singapore\"},{\"label\":\"Singapore\",\"value\":\"461cc0e4-7c88-11e7-a45d-0a636a339cd2\",\"slug\":\"singapore\",\"country\":\"Singapore\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"South Africa\",\"value\":\"\",\"slug\":\"south-africa\"},{\"label\":\"Cape Town\",\"value\":\"cfac1666-4a54-11e9-a3c7-0ec6db7d2a3c\",\"slug\":\"cape-town\",\"country\":\"South Africa\"},{\"label\":\"Johannesburg\",\"value\":\"b93b474a-28b1-11e9-a02f-1202be33576a\",\"slug\":\"johannesburg--GP\",\"country\":\"South Africa\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"South Korea\",\"value\":\"\",\"slug\":\"south-korea\"},{\"label\":\"Busan\",\"value\":\"ca517a2a-e6c3-11e8-8cf1-1202be33576a\",\"slug\":\"busan\",\"country\":\"South Korea\"},{\"label\":\"Seoul\",\"value\":\"8eff5358-c3cf-4813-8355-1016d84519ae\",\"slug\":\"seoul\",\"country\":\"South Korea\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Spain\",\"value\":\"\",\"slug\":\"spain\"},{\"label\":\"Barcelona\",\"value\":\"838055ee-b28a-11e7-afb6-0a636a339cd2\",\"slug\":\"barcelona\",\"country\":\"Spain\"},{\"label\":\"Madrid\",\"value\":\"637e5c08-88fc-11e7-bad5-0a636a339cd2\",\"slug\":\"madrid\",\"country\":\"Spain\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Sweden\",\"value\":\"\",\"slug\":\"sweden\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Thailand\",\"value\":\"\",\"slug\":\"thailand\"},{\"label\":\"Bangkok\",\"value\":\"59bd37b8-5550-11e8-a9dc-1202be33576a\",\"slug\":\"bangkok\",\"country\":\"Thailand\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"United Arab Emirates\",\"value\":\"\",\"slug\":\"united-arab-emirates\"},{\"label\":\"Abu Dhabi\",\"value\":\"93993818-6b4f-11e9-9b0b-0ec6db7d2a3c\",\"slug\":\"abu-dhabi\",\"country\":\"United Arab Emirates\"},{\"label\":\"Dubai\",\"value\":\"57baa414-4a55-11e9-85c5-0ec6db7d2a3c\",\"slug\":\"dubai\",\"country\":\"United Arab Emirates\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"United Kingdom\",\"value\":\"\",\"slug\":\"united-kingdom\"},{\"label\":\"Birmingham\",\"value\":\"d402393e-6b56-11e9-a595-0ec6db7d2a3c\",\"slug\":\"birmingham\",\"country\":\"United Kingdom\"},{\"label\":\"Cambridge\",\"value\":\"2a83b02e-4a4d-11e9-b6b2-0ec6db7d2a3c\",\"slug\":\"cambridge--united-kingdom\",\"country\":\"United Kingdom\"},{\"label\":\"Edinburgh\",\"value\":\"d7c88ab4-509e-11e9-b8c8-0ec6db7d2a3c\",\"slug\":\"edinburgh\",\"country\":\"United Kingdom\"},{\"label\":\"London\",\"value\":\"3b0e05dc-db03-4638-bcbd-33faffb4ba2b\",\"slug\":\"london\",\"country\":\"United Kingdom\"},{\"label\":\"Manchester\",\"value\":\"d2e6cc76-5691-11e7-bdbc-0a636a339cd2\",\"slug\":\"manchester\",\"country\":\"United Kingdom\"},{\"label\":\"\",\"value\":\"\"},{\"label\":\"Vietnam\",\"value\":\"\",\"slug\":\"vietnam\"},{\"label\":\"Ho Chi Minh City\",\"value\":\"2318f9da-9b1a-11e8-86ed-1202be33576a\",\"slug\":\"ho-chi-minh-city\",\"country\":\"Vietnam\"}],\"container_class\":\"\",\"element_class\":\"location-select\",\"admin_label\":\"\",\"help_text\":\"\",\"drawerDisabled\":false,\"wrap_styles_show_advanced_css\":0,\"label_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"cellcid\":\"c3770\",\"wrap_styles_border\":\"\",\"wrap_styles_width\":\"\",\"wrap_styles_margin\":\"\",\"wrap_styles_padding\":\"\",\"wrap_styles_float\":\"\",\"label_styles_border\":\"\",\"label_styles_width\":\"\",\"label_styles_font-size\":\"\",\"label_styles_margin\":\"\",\"label_styles_padding\":\"\",\"label_styles_float\":\"\",\"element_styles_border\":\"\",\"element_styles_width\":\"\",\"element_styles_font-size\":\"\",\"element_styles_margin\":\"\",\"element_styles_padding\":\"\",\"element_styles_float\":\"\",\"field_label\":\"Location\",\"field_key\":\"location_1554993960123\",\"id\":6,\"beforeField\":\"\",\"afterField\":\"\",\"value\":\"\",\"parentType\":\"list\",\"element_templates\":[\"listselect\",\"input\"],\"old_classname\":\"list-select\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":7,\"idAttribute\":\"id\",\"label\":\"I would like WeWork to email me exciting news, offers and surveys about WeWork's (and its partners') products and services. You can unsubscribe at any time by using the link at the end of each email.\",\"key\":\"i_would_like_wework_to_send_me_offers_and_other_communications_1557772665629\",\"type\":\"checkbox\",\"created_at\":\"2019-05-13 18:40:00\",\"label_pos\":\"right\",\"required\":\"\",\"container_class\":\"gdpr-container\",\"element_class\":\"\",\"manual_key\":true,\"admin_label\":\"\",\"help_text\":\"\",\"default_value\":\"unchecked\",\"checked_value\":\"true\",\"unchecked_value\":\"false\",\"drawerDisabled\":false,\"field_label\":\"I would like WeWork to send me offers and other communications.\",\"field_key\":\"i_would_like_wework_to_send_me_offers_and_other_communications_1557772665629\",\"checked_calc_value\":\"\",\"unchecked_calc_value\":\"\",\"wrap_styles_show_advanced_css\":0,\"label_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"cellcid\":\"c3773\",\"default\":\"unchecked\",\"value\":\"unchecked\",\"wrap_styles_border\":\"\",\"wrap_styles_width\":\"\",\"wrap_styles_margin\":\"\",\"wrap_styles_padding\":\"\",\"wrap_styles_float\":\"\",\"label_styles_border\":\"\",\"label_styles_width\":\"\",\"label_styles_font-size\":\"\",\"label_styles_margin\":\"\",\"label_styles_padding\":\"\",\"label_styles_float\":\"\",\"element_styles_border\":\"\",\"element_styles_width\":\"\",\"element_styles_font-size\":\"\",\"element_styles_margin\":\"\",\"element_styles_padding\":\"\",\"element_styles_float\":\"\",\"id\":7,\"beforeField\":\"\",\"afterField\":\"\",\"parentType\":\"checkbox\",\"element_templates\":[\"checkbox\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":8,\"idAttribute\":\"id\",\"type\":\"html\",\"label\":\"\",\"default\":\"<p><span style=\\\"font-size: 13.3333px;\\\">By clicking the button below, you agree to our&nbsp;<\\\/span><a href=\\\"https:\\\/\\\/www.wework.com\\\/en-GB\\\/legal\\\/terms-of-service\\\" target=\\\"_blank\\\" style=\\\"font-size: 13.3333px;\\\">Terms of Service<\\\/a><span style=\\\"font-size: 13.3333px;\\\">&nbsp;and acknowledge our&nbsp;<\\\/span><a href=\\\"https:\\\/\\\/www.wework.com\\\/en-GB\\\/legal\\\/global-privacy-policy\\\" target=\\\"_blank\\\" style=\\\"font-size: 13.3333px;\\\">Global&nbsp;Privacy Policy<\\\/a><span style=\\\"font-size: 13.3333px;\\\">.<\\\/span><br><\\\/p>\",\"container_class\":\"\",\"element_class\":\"\",\"wrap_styles_border\":\"\",\"wrap_styles_width\":\"\",\"wrap_styles_margin\":\"\",\"wrap_styles_padding\":\"\",\"wrap_styles_float\":\"\",\"wrap_styles_show_advanced_css\":0,\"label_styles_border\":\"\",\"label_styles_width\":\"\",\"label_styles_font-size\":\"\",\"label_styles_margin\":\"\",\"label_styles_padding\":\"\",\"label_styles_float\":\"\",\"label_styles_show_advanced_css\":0,\"element_styles_border\":\"\",\"element_styles_width\":\"\",\"element_styles_font-size\":\"\",\"element_styles_margin\":\"\",\"element_styles_padding\":\"\",\"element_styles_float\":\"\",\"element_styles_show_advanced_css\":0,\"cellcid\":\"c3776\",\"key\":\"html_1595940669831\",\"drawerDisabled\":false,\"id\":22,\"beforeField\":\"\",\"afterField\":\"\",\"value\":\"<p><span style=\\\"font-size: 13.3333px;\\\">By clicking the button below, you agree to our&nbsp;<\\\/span><a href=\\\"https:\\\/\\\/www.wework.com\\\/en-GB\\\/legal\\\/terms-of-service\\\" target=\\\"_blank\\\" style=\\\"font-size: 13.3333px;\\\">Terms of Service<\\\/a><span style=\\\"font-size: 13.3333px;\\\">&nbsp;and acknowledge our&nbsp;<\\\/span><a href=\\\"https:\\\/\\\/www.wework.com\\\/en-GB\\\/legal\\\/global-privacy-policy\\\" target=\\\"_blank\\\" style=\\\"font-size: 13.3333px;\\\">Global&nbsp;Privacy Policy<\\\/a><span style=\\\"font-size: 13.3333px;\\\">.<\\\/span><br><\\\/p>\",\"label_pos\":\"above\",\"parentType\":\"html\",\"element_templates\":[\"html\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":9,\"idAttribute\":\"id\",\"label\":\"Submit\",\"key\":\"submit_1554741098461\",\"type\":\"submit\",\"created_at\":\"2019-04-11 14:18:43\",\"processing_label\":\"Processing\",\"container_class\":\"\",\"element_class\":\"\",\"field_label\":\"Submit\",\"field_key\":\"submit_1554741098461\",\"wrap_styles_show_advanced_css\":0,\"element_styles_show_advanced_css\":0,\"submit_element_hover_styles_show_advanced_css\":0,\"cellcid\":\"c3779\",\"wrap_styles_border\":\"\",\"wrap_styles_width\":\"\",\"wrap_styles_margin\":\"\",\"wrap_styles_padding\":\"\",\"wrap_styles_float\":\"\",\"element_styles_border\":\"\",\"element_styles_width\":\"\",\"element_styles_font-size\":\"\",\"element_styles_margin\":\"\",\"element_styles_padding\":\"\",\"element_styles_float\":\"\",\"submit_element_hover_styles_border\":\"\",\"submit_element_hover_styles_width\":\"\",\"submit_element_hover_styles_font-size\":\"\",\"submit_element_hover_styles_margin\":\"\",\"submit_element_hover_styles_padding\":\"\",\"submit_element_hover_styles_float\":\"\",\"drawerDisabled\":false,\"id\":8,\"beforeField\":\"\",\"afterField\":\"\",\"value\":\"\",\"label_pos\":\"above\",\"parentType\":\"textbox\",\"element_templates\":[\"submit\",\"button\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap-no-label\"}];nfForms.push(form);<\/script>\n                <script id=\"nf-tmpl-cell\" type=\"text\/template\">\r\n            <nf-fields><\/nf-fields>\r\n        <\/script>\r\n\r\n        <script id=\"nf-tmpl-row\" type=\"text\/template\">\r\n            <nf-cells><\/nf-cells>\r\n        <\/script>\r\n\r\n        \n\n\n<h2  id=\"familiar-tools-new-habits\"class=\"wp-block-heading\"><strong>Familiar tools, new habits<\/strong><\/h2>\n\n\n\n<p>Both Zoom and WeWork were already banking on <a href=\"\/en-GB\/ideas\/worklife\/a-return-to-the-office-is-key-for-innovation\">innovation in the workplace<\/a>. So when the pandemic arrived, both companies were solidly positioned with the support they needed to continue working during the COVID-19 crisis. \u2018As the days and weeks went by,\u2019 said Hidalgo, \u2018we realised that our spaces were ready for this flexibility.\u2019<\/p>\n\n\n\n<p>Of course, no one was immune to the changes that swept the entire world. For WeWork, the first steps were focused on <a href=\"https:\/\/www.wework.com\/info\/navigating-the-future-of-the-workplace?utm_source=ideas&amp;utm_medium=article&amp;utm_campaign=BTW_THTW&amp;utm_content=Insights\">members\u2019 safety<\/a>: stepping up hygiene protocols and implementing new sanitation measures. But once WeWork was ready to bring members back, the company was pleasantly surprised to discover that the market was growing. After the initial frenzy to work from home, the situation began to stabilise as <a href=\"\/en-GB\/ideas\/growth-innovation\/six-enterprise-companies-that-are-reinventing-the-office\">people started looking for a hybrid model<\/a>, which is exactly what WeWork offers. \u2018Rather than going to a single building, we started to see our clients going to lots of different ones, depending on which was closest to their home. And this began to revitalise the use of our locations,\u2019 Hidalgo explained. <a href=\"https:\/\/www.wework.com\/en-GB\/workspace\" href=\"https:\/\/www.wework.com\/en-GB\/workspace\">WeWork provided companies with solutions<\/a> for their employees: a flexible workspace that meets safety and hygiene standards, equipped with the technology they need for a successful working day. \u2018The moment people step into one of our spaces, they fall in love,\u2019 Hidalgo said.<\/p>\n\n\n\n<p>Shifting perspective to Zoom, D\u00edaz shared how his company has grown during the pandemic. \u2018About a thousand employees were recruited in recent months, and they\u2019ve never even seen their physical office spaces or have met their bosses in person,\u2019 he said. They\u2019re experiencing firsthand what it\u2019s like to work completely virtually, as well as the benefits and needs of this model. Zoom understands the importance of incorporating collaborative, dynamic and creative features into its products to enhance customers\u2019 virtual experience. Zoom has enabled companies from various industries to continue working, and with the changes it\u2019s implemented, Zoom has also been able to support the culture and community of these companies.\u00a0<\/p>\n\n\n\n<h2  id=\"hybrid-is-the-future\"class=\"wp-block-heading\"><strong>Hybrid is the future<\/strong><\/h2>\n\n\n\n<p>Both Hidalgo and D\u00edaz agree that the capacities developed during the pandemic are here to stay, because they\u2019ve improved quality of life and optimised our time. \u2018The way people work has changed forever,\u2019 said D\u00edaz. Beyond what companies like Zoom and WeWork can offer, Hidalgo thinks that the decisive factor for the future of work will be leadership decisions about how they want their employees to work.\u00a0<\/p>\n\n\n\n<p>There\u2019s no question for these two industry leaders that the future of their companies will be a hybrid model. This means developing new ways of working that allow <a href=\"\/en-GB\/ideas\/growth-innovation\/the-conditions-necessary-for-a-successful-return-to-work\">employees to swap between in-office work and remote work, without overlooking the need for human interaction<\/a>. While tools like Zoom show that we can be constantly connected, in D\u00edaz\u2019s opinion, the workspace offers something that <a href=\"\/en-GB\/ideas\/worklife\/work-from-work-a-return-to-normalcy\">no virtual experience can replace<\/a>.\u00a0<\/p>\n\n\n\n<p>Similarly, when S\u00e1enz asked what the workspace might look like in 10 years, Hidalgo maintained that the work itself could be done from anywhere. The only thing that can&#8217;t be done virtually is <a href=\"\/en-GB\/ideas\/growth-innovation\/the-impact-of-working-from-home-on-collaboration\">developing connections between people<\/a>: community, interaction and interpersonal relationships. These aspects open the door to creativity, brainstorming and innovation, and drive employee productivity. But this doesn&#8217;t necessarily mean that people working for the same company have to be together in the same building. <a href=\"\/en-GB\/ideas\/growth-innovation\/a-community-finds-it-is-stronger-when-physically-together\">Interaction with people from other organisations<\/a>, which is one of WeWork&#8217;s benefits, can help us drive our own business as well.\u00a0<\/p>\n\n\n\n<h2  id=\"nothing-is-lost-everything-changes\"class=\"wp-block-heading\"><strong>Nothing is lost, everything changes<\/strong><\/h2>\n\n\n\n<p>Before, people <em>had<\/em> to work at a physical location and now they <em>want<\/em> to do so. Working from home isn\u2019t sustainable in the long term, but spending several hours a day commuting to an office isn\u2019t either. These two companies may appear to be opposing forces: Zoom encourages virtual options, while WeWork supports in-person collaboration. But there\u2019s actually a synergy between them. Both approaches will be essential to the <a href=\"\/en-GB\/ideas\/worklife\/why-im-invigorated-by-the-future-of-work\">future of work<\/a>, beyond COVID-19.<\/p>\n\n\n\n<p>Many companies have grown by connecting with their customers virtually, D\u00edaz said at the end of the discussion. That will be part of the new normal. Investments will need to be made in cutting-edge technology to continue supporting this hybrid model.\u00a0<\/p>\n\n\n\n<p>But it isn&#8217;t hard to imagine what the future of workspace will look like. \u2018We\u2019re excited to be ready,\u2019 said Hidalgo. \u2018The future of work has <a href=\"https:\/\/www.wework.com\/en-GB\/workspace\" href=\"https:\/\/www.wework.com\/en-GB\/workspace\">already arrived at our WeWork<\/a> spaces and we can begin to enjoy it now. We can benefit from all the positive things that have come out of the pandemic. We don&#8217;t have to wait. They\u2019re here now and we can take advantage of them.\u2019 But changes still need to be made. \u2018We have to change labour laws quickly to embrace flexibility and have the tools necessary for changing the history of work forever,\u2019 he concluded.<\/p>\n\n\n\n<p><em>Click <\/em><a href=\"https:\/\/event.on24.com\/eventRegistration\/console\/EventConsoleApollo.jsp?uimode=nextgeneration&amp;eventid=2840904&amp;sessionid=1&amp;key=D24276A2CE42A2D247CBA1839C5A9D98&amp;contenttype=A&amp;eventuserid=305999&amp;playerwidth=1000&amp;playerheight=650&amp;caller=previewLobby&amp;text_language_id=es&amp;format=fhvideo1&amp;newConsole=true\"><em>here<\/em><\/a><em> to access the full discussion<\/em>.<em> For more information about how WeWork is redefining the future of workspace, visit <\/em><a href=\"https:\/\/www.wework.com\/es-LA\/tomorrow?partnerref=ibw\"><em>wework.com\/tomorrow<\/em><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Working virtually or from a co-working space aren\u2019t opposing solutions \u2013 a hybrid model is key to the future of workspace<\/p>\n","protected":false},"author":883,"featured_media":2767,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1424,1429],"tags":[1413,1415],"class_list":["post-2765","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-workspace-solutions","category-flexible-products","tag-real-estate-strategy","tag-hybrid-space"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Driving the future of work: synergies in the new normal - Ideas (en-GB)<\/title>\n<meta name=\"description\" content=\"Working virtually or from a co-working space aren\u2019t opposing solutions \u2013 envisioning a hybrid model is key to the future of workspace.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Driving the future of work: synergies in the new normal\" \/>\n<meta property=\"og:description\" content=\"Working virtually or from a co-working space aren\u2019t opposing solutions \u2013 envisioning a hybrid model is key to the future of workspace.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal\" \/>\n<meta property=\"og:site_name\" content=\"Ideas (en-GB)\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-26T20:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-01T14:24:51+00:00\" \/>\n<meta name=\"author\" content=\"WeWork\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:description\" content=\"Working virtually or from a co-working space aren\u2019t opposing solutions \u2013 envisioning a hybrid model is key to the future of workspace.\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"WeWork\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal\",\"url\":\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal\",\"name\":\"Driving the future of work: synergies in the new normal - Ideas (en-GB)\",\"isPartOf\":{\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2021\/01\/Web_150DPI-20202010_SXSW_Austin_09_v1.jpg?fit=1440%2C810\",\"datePublished\":\"2021-01-26T20:00:00+00:00\",\"dateModified\":\"2021-02-01T14:24:51+00:00\",\"author\":{\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/#\/schema\/person\/ab756e95be3a1f43672628ff2d6f318b\"},\"description\":\"Working virtually or from a co-working space aren\u2019t opposing solutions \u2013 envisioning a hybrid model is key to the future of workspace.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal#primaryimage\",\"url\":\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2021\/01\/Web_150DPI-20202010_SXSW_Austin_09_v1.jpg?fit=1440%2C810\",\"contentUrl\":\"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2021\/01\/Web_150DPI-20202010_SXSW_Austin_09_v1.jpg?fit=1440%2C810\",\"width\":1440,\"height\":810,\"caption\":\"WeWork SXSW Centre in Austin, TX.\u00a0Photograph by WeWork\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"\/en-GB\/ideas\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Driving the future of work: synergies in the new normal\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/#website\",\"url\":\"https:\/\/www.wework.com\/en-GB\/ideas\/\",\"name\":\"Ideas (en-GB)\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.wework.com\/en-GB\/ideas\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/#\/schema\/person\/ab756e95be3a1f43672628ff2d6f318b\",\"name\":\"WeWork\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.wework.com\/en-GB\/ideas\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/fe450e7077c696ea8d010a3adbc1819e63f80cfcde9991ceebe6906582d36132?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/fe450e7077c696ea8d010a3adbc1819e63f80cfcde9991ceebe6906582d36132?s=96&d=mm&r=g\",\"caption\":\"WeWork\"},\"url\":\"https:\/\/www.wework.com\/en-GB\/ideas\/author\/wework\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Driving the future of work: synergies in the new normal - Ideas (en-GB)","description":"Working virtually or from a co-working space aren\u2019t opposing solutions \u2013 envisioning a hybrid model is key to the future of workspace.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal","og_locale":"en_GB","og_type":"article","og_title":"Driving the future of work: synergies in the new normal","og_description":"Working virtually or from a co-working space aren\u2019t opposing solutions \u2013 envisioning a hybrid model is key to the future of workspace.","og_url":"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal","og_site_name":"Ideas (en-GB)","article_published_time":"2021-01-26T20:00:00+00:00","article_modified_time":"2021-02-01T14:24:51+00:00","author":"WeWork","twitter_card":"summary_large_image","twitter_description":"Working virtually or from a co-working space aren\u2019t opposing solutions \u2013 envisioning a hybrid model is key to the future of workspace.","twitter_misc":{"Written by":"WeWork","Estimated reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal","url":"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal","name":"Driving the future of work: synergies in the new normal - Ideas (en-GB)","isPartOf":{"@id":"https:\/\/www.wework.com\/en-GB\/ideas\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal#primaryimage"},"image":{"@id":"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal#primaryimage"},"thumbnailUrl":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2021\/01\/Web_150DPI-20202010_SXSW_Austin_09_v1.jpg?fit=1440%2C810","datePublished":"2021-01-26T20:00:00+00:00","dateModified":"2021-02-01T14:24:51+00:00","author":{"@id":"https:\/\/www.wework.com\/en-GB\/ideas\/#\/schema\/person\/ab756e95be3a1f43672628ff2d6f318b"},"description":"Working virtually or from a co-working space aren\u2019t opposing solutions \u2013 envisioning a hybrid model is key to the future of workspace.","breadcrumb":{"@id":"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal#primaryimage","url":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2021\/01\/Web_150DPI-20202010_SXSW_Austin_09_v1.jpg?fit=1440%2C810","contentUrl":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2021\/01\/Web_150DPI-20202010_SXSW_Austin_09_v1.jpg?fit=1440%2C810","width":1440,"height":810,"caption":"WeWork SXSW Centre in Austin, TX.\u00a0Photograph by WeWork"},{"@type":"BreadcrumbList","@id":"https:\/\/www.wework.com\/en-GB\/ideas\/workspace-solutions\/flexible-products\/driving-the-future-of-work-synergies-in-the-new-normal#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"\/en-GB\/ideas"},{"@type":"ListItem","position":2,"name":"Driving the future of work: synergies in the new normal"}]},{"@type":"WebSite","@id":"https:\/\/www.wework.com\/en-GB\/ideas\/#website","url":"https:\/\/www.wework.com\/en-GB\/ideas\/","name":"Ideas (en-GB)","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.wework.com\/en-GB\/ideas\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/www.wework.com\/en-GB\/ideas\/#\/schema\/person\/ab756e95be3a1f43672628ff2d6f318b","name":"WeWork","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.wework.com\/en-GB\/ideas\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/fe450e7077c696ea8d010a3adbc1819e63f80cfcde9991ceebe6906582d36132?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fe450e7077c696ea8d010a3adbc1819e63f80cfcde9991ceebe6906582d36132?s=96&d=mm&r=g","caption":"WeWork"},"url":"https:\/\/www.wework.com\/en-GB\/ideas\/author\/wework"}]}},"jetpack_featured_media_url":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-content\/uploads\/sites\/11\/2021\/01\/Web_150DPI-20202010_SXSW_Austin_09_v1.jpg?fit=1440%2C810","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/posts\/2765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/users\/883"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/comments?post=2765"}],"version-history":[{"count":1,"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/posts\/2765\/revisions"}],"predecessor-version":[{"id":2789,"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/posts\/2765\/revisions\/2789"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/media\/2767"}],"wp:attachment":[{"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/media?parent=2765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/categories?post=2765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wework.com\/en-GB\/ideas\/wp-json\/wp\/v2\/tags?post=2765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}